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What is a personal brand? How do you buid a personal brand? What should you do in order to build a personal brand?
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- List ten (10) of you favorite brand names. What do you like about the product and/or brand name? What do you dislike? What image does the brand have in your mind? How loyal are you toward the brand?Brand - Lipton Provide your set of recommendations as to how to improve brand management programs of the given brand. Explain Brieflyhow companies can designing the brand mantra and what are the implementations? Note: answer should be new. Not copied one
- What is the difference between brand identity and brand position?What choice of brand elements would you suggest that can be very effective for the company’s product line and why? Explain Brieflydescribe the four major factors that contribute toward brand equity. What issues must be considered while choosing a brand name?
- 1. Write a 150-word essay about building a successful brand and include real-life situations4. Why is it important for a company to build its brands? 5. What must a company consider in choosing brand elements?Describe a story (from a novel or even a TV show) that held your attention where you couldn't wait to see what happened next. Now, consider how the elements of a brand tell a story. How do you connect with perceptions of your favorite brands? Do they tell a story?