Q: Define growth stage?
A: A company is a legal entity It has rights and responsibilities as any other citizens of the nation. ...
Q: What is B2C e-commerce? What are some benefits of B2C e-commerce for consumers and for marketers? W...
A: B2C stands for "business-to-consumer," and it refers to interactions among an organization that give...
Q: Name and describe five stages of customer loyalty.
A: The five stages of Customer Loyalty are as below: -Awareness -Exploration -Benefits -Familiarity -Co...
Q: Complete a country analysis on Nestle operations in Switzerland, Japan, and Mexico. You must utilize...
A: Five major aspects of public societies were investigated: When the situation allows, the concept "vu...
Q: 7. Entrepreneurial mind-set 8. Superficial similarities 9. Structural similarities
A: Above 3 terms are explained below: As per honor code, i am only bound to answer only 3 parts. so, y...
Q: Apple is considering offering the new version of the iPad Air in color options other than black and ...
A: The given case study statement which is: Apple is considering offering the new version of the iPad A...
Q: With respect to Microsoft’s acquisitions, Skype and Nuance, discuss the strategic benefits expected ...
A: Product development is the process of introducing new product in market or improving the existing on...
Q: ____ is the process of evaluating a system against a set of formal standards,policies, or specificat...
A: Certification refers to the process of evaluating a system against certain specified requirements. A...
Q: Justify THREE (3) popular customer sales promotion items.
A: Sales promotion is a marketing technique where the business uses short term campaigns to advertise t...
Q: Which of the following changes in cost-volume-profit factors will reduce the break-even point? Group...
A: The break even point is the point when the organisation reaches at a point where there is no loss an...
Q: Define introductory stage?
A: Whenever a new product is released to the marketplace, it's known as the introduction part. The intr...
Q: Identify a product that practices optional product pricing. Discuss the nature of the base product a...
A: Definition : The optional product pricing is when the company makes its products or goods and servic...
Q: With reference to the Popchips case study, explain the concept of ‘focussed differentiation strategy...
A: Before we proceed to answer the question let us first know the meaning of the terminology used i.e. ...
Q: 1. What is Digital Marketing? 2. What is the value of Digital Marketing?
A: By attracting customers in a very virtual era, you'll attract more customers, establish yourself as ...
Q: The Impact of Covid 19 on Corporate Social Responsibility
A: Given: Topic: The Impact of Covid 19 on Corporate Social Responsibility Definition: Corporate Social...
Q: How can I attract teenage customers for my lipgloss business because teenage girls are my target aud...
A: Target market - Your interest group refers to the specific group of customers who are likely to requ...
Q: integrated communication is the heart of brand equity - true or false
A: Summary Introduction : Integrated communication is an approach which is adopted by companies to buil...
Q: Mention external factors affecting palmolive soaps. Palmolive as a company.
A: Ans. Introduction Colgate-Palmolive Company is an American multinational customer merchandise agenc...
Q: What do social scientists call others against whom you evaluate your own characteristics
A: Answer - Reference group. Reference group act as a standard used by an individual to judge their ch...
Q: Choose a good &bad advertise from any mean of communication and describe the reason why is it good ...
A:
Q: Threats Increase in the quantity of cleaning products on the market () Increase in tariff rate (E) T...
A: The dove company is one of the most well known brands all over the world, the products of dove are c...
Q: What is the importance of making marketing research based decisions?
A: Since you have asked multiple question, we will solve the first question for you. If you want any sp...
Q: Why are businesses starting to "Think Small?"
A: Think Small might have ambiguous meaning to it however we will be discussing two possible interpreta...
Q: Choose a person whom you believe to be a true opinion leader. It might be a media celebrity, a polit...
A: The person whom I believe is a true opinion leader and I person I truly respect his ideas, opinions,...
Q: Name the four major factors that influence consumer buyer behaviour
A: The concept of consumer buying behavior is related to understanding what thoughts and behavior a cus...
Q: Summarize methods commonly used for measuring and managing product quality.
A: The quality of the product is discussed by every team, from executives to sales, marketing, support,...
Q: Describe the typical characteristics of knowledge workers and the roles they play within a firm. Why...
A: Knowledge workers are the ones whose job is to think and use their knowledge in specialized areas in...
Q: What are two basic approaches to research. Briefly explain them.
A: The term research can be understood as a systematic study which is conducted using the data already ...
Q: Globalization drives marketing
A:
Q: Employers have an ethical and legal duty to provide a workplace free of harassment of all types. Thi...
A: it is the duty of every employer to provide a safe working environment and free from all harassment,...
Q: Expand the following: STP Process 5M's of Internal Environment PESTEL Analysis
A: The process discussed in the question is discussed as follows-
Q: Define SALES OBJECTIVES?
A: Sales objective is is used by companies in order to increase the sales. The details are discussed as...
Q: Which segmentation base is used by this company?
A: Answer - Option 3. Behavioral segmentation. The customers are segmented on the basis of their behav...
Q: Porter's 5 forces analysis of Yandex search engine? Main competitors are Google, Bing and Apple (Saf...
A: Every company process threats within and outside the industry. These threats needs to be dealt with ...
Q: Is it possible to have too many sales people in an organization? When can I it be an advantage and w...
A: The salespeople are those employees who sell with their selling acumen. They influence the prospect....
Q: Question 1 At the very beginning of the marketing strategy process, what are the steps in creating a...
A: Concept Introduction Marketing Strategy process refers to the plans which serve as a roadmap for ac...
Q: 2- A large insurance company wants to outsource its claim-handling operations to an overseas third-p...
A: In the given scenario, a renowned insurance company decides to outsource its claim-handling operatio...
Q: Swot Analysis of Philippines National B
A: Strength weakness opportunities and threats are commonly known as SWOT analysis. The swot analysis o...
Q: ABC would like to improve its sales volume. It may set the following key performance indicators to b...
A: To fulfill the objective of increasing sakes, the marketers do aggressive marketing in order to bear...
Q: What is Integrated Marketing Communication? 2. What is the Value of Integrated Marketing Communicat...
A: Integrated Marketing Communication (IMC) can be defined as a process used to integrate aspects of ma...
Q: How will consumers learn about the product/service?
A: Most of consumers come to know about the product either through media or through referrals. Media in...
Q: explain in your own words the difference between the space market and the Real Estate asset market
A: The real estate market is made of two kinds of markets, namely real estate space and real estate ass...
Q: The physical distribution (PD) concept is probably being used in a firm if O inventories are set bas...
A: Physical distribution refers to the most optimal movement of goods from the manufacturing plant to t...
Q: With reference to the Popchips case study, explain the concept of ‘focussed differentiation strategy...
A: Businesses are always acted upon the threat of competition. They all fight for the same market share...
Q: Has Cath Kidston executed value-based pricing, cost-basedpricing or competition-based pricing? Expla...
A: Cath Kidston is a large retail based e-commerce company that deals in providing home furnishings, ga...
Q: What is ambiance? 2. What is the importance of good ambiance in a restaurant? 3. How does ambiance a...
A: 1. Ambiance- which mean character, Atmosphere or feel of a place or setting of a place. Example- Thi...
Q: the significance of management in pharmacy
A: Significant developments together with a spread of aims, concepts, and procedures for managing pharm...
Q: How Nike applies the “15-second sell” which does well to enhance brand awareness or brand image rath...
A: Nike is one of the best sports brands, and has the finest quality in terms of sports wear and has c...
Q: Opportunity cost is all about making choices and how you adequately and effectively manage it
A: Opportunity Cost Opportunity Cost is a macroeconomic term that relates to scarcity of resources. Sca...
Q: Define the term Shadow prices?
A: Pricing is the activity of formulating a price at which it will sell its products and services to th...
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