Q: Overview the social and legal issues that affect pricing decisions.
A: Social and legal issues. Issues related to society and laws can be termed social and legal issues.…
Q: What is retailing?
A: A market is generally an exchange place where people gather to trade goods and services in return of…
Q: What are the benefits of intermodaltransportation?
A: Freight that travels from point A to point B via multiple modes of transportation is referred to as…
Q: Make up situations for purchasing items from the XYZ E-Commerce Store. Scenarios should describe how…
A: A customer is a person who will take part in the exchange with the company. He will make the…
Q: In what ways has the Internet changed direct-responseretailing?
A: Retailers can now connect with potential customers and express their brand in entirely new ways…
Q: Implementation refers to what?
A: Every company or business organisation makes the plan or takes the decision tand then implements the…
Q: Population of the Philippines per region as of 2014. O Primary data O Secondary data
A: There are different kind of data in any market research Primary Data - These kind of data is…
Q: Identify and briefly analyze five factors that have contributed to the continuous rise of…
A: Business-to-consumer e-commerce (B2C) refers to that form of e-commerce business model where there…
Q: A study on the budget allocations of a school for the last five years. Interview method…
A: Every year marketer undertakes some kind of research activities in order to know the current market…
Q: Give three reasons as to why using a lean canvas might not be useful for green entrepreneurs
A: Someone who establishes a green business utilizing green methods is known as a green entrepreneur. A…
Q: Describe the four characteristics of services that marketers must consider when designing marketing…
A: The four characteristics of services that marketers must consider while designing marketing programs…
Q: What is expectancy theory? How do sales managers use it?
A: Personal selling deals with using face to face method to persuade and influence customers to buy…
Q: Example of real-life situations wherein each type of project proposal can be used.
A: Business proposals simplify the sales process by laying out exactly what the project entails. The…
Q: The biopharma department at a large public research university (aka “Department”) has created what…
A: In the given scenario, the correct approach would be to create a joint venture because there is high…
Q: Give an example of each of the major categories of pricingobjectives.
A: Some common pricing objectives are given below:- Pricing that is based on revenue is referred to…
Q: Discuss the five factors that influence theeffectiveness of a promotional mix andhow marketers…
A: Promotion Mix- The blend of many promotional tools utilized by the companies to create, boost and…
Q: Explain howthe Internet hasaltered the retailing,wholesaling, and directmarketing environments
A: To date, most of the commentary on the Internet's impact on retail marketing has been anecdotal,…
Q: Consumer advocates criticize marketers’ reliance on segmentation because segmentation analyses…
A: The marketer have become more sophisticated in their approach which has led to a rise in culture of…
Q: I need a marketing strategy/mix for LARQ UV/ filter bottles using the four "Ps" (Product, Price,…
A: Marketing mix - A marketing mix is a business strategy that helps a business penetrate or expand in…
Q: The different stages in the product cycle are as follows EXCEPT: Market development and launch…
A: The correct option is 5 which is given as 'Experimental phase'. Explanation: The product life cycle…
Q: QUESTION 3 a. There are various models and techniques which one can use to analyse the environment…
A: Full form of SWOT is strength, weaknesses, opportunities and threats. By using SWOT analysis; firm…
Q: How does daycare service operate in the industry?
A: What is a Day Care Facility? Day care is a type of service which looks after kids in absence of…
Q: Provide a simple picture of existing marketing plan (it can be from internet or your own) and…
A: A marketing plan is a strategic document that lays out the marketing efforts the company is going to…
Q: Discuss brand equity and brand value. How do marketers use these concepts to build powerful brands?
A: Branding is said as the process of making business a unique and identified brand in the brand. It…
Q: Describe how online purchasing has changed the business-to-business marketing process and discuss…
A: Electronic business is the business made using electronic channels. Customer can use websites or…
Q: a. What decision will you take and how will you explain/justify it to your boss? (5 Marks) b. Which…
A: a) I opted to hire personnel as part of a minority recruitment push as a manager. Candidates from…
Q: Name and describe the two broad new-product pricing strategies. When would each be appropriate?
A: New product pricing strategy is used, when a new product is launched into the market. In this…
Q: Compare the seven different advertising media.
A: Advertising Media- The medium via which an advertisement is delivered to the public is called…
Q: This refers to a particular segment of a market that has been selected by a business for marketing…
A: answer- target market Target marketing is segmenting a market and focusing your marketing efforts on…
Q: After a trip to Turkey where you were inspired by the craftsmanship of artisans who make jewelry and…
A: Distribution system is the path between the manufacturer and customer. There are three types of…
Q: What is the purpose of section 403 of the Clean Water Act and how does it relate to other…
A: Section 403 of the Clean Water Act (CWA) requires discharges to the territorial seas, adjacent…
Q: Explain the use of yield management in pricingdecisions.
A: Greater understanding allows you to better meet the needs of your target market and, as a result,…
Q: Explain the roles of public relations, publicity,and cross-promotion in an organization’spromotional…
A: Promotion strategy has three objectives that are informed, influence and remind customers of…
Q: Is there any downside to biometric identification systems?
A: Ans. Introduction Biometrics are the estimation and examination of a person's physiological or…
Q: Why are consumers so concerned about the price of gas and why are they willing to search out…
A: As we all know gas is the most vital requirement for human beings to work efficiently. When gas…
Q: dentify the five major pricing challenges facingonline and international marketers.
A: Certain competitive pricing practices are prohibited by government price controls. The World Trade…
Q: Describe
A:
Q: How would a change in net neutrality affect Starbucks?
A: Net Neutrality Net neutrality is the concept that focuses on equality which means that all internet…
Q: Who/What appears in the ads? Why do you think they were chosen to appear on the ads? What impact do…
A: Advertisement displays the brand's promotion, products or services to a target market to generate…
Q: Household size of families. O Primary data O Secondary data
A: * Option B , Secondary Data .
Q: Describe the fivekey strategiesfor selecting targetmarkets.
A: Targeting in marketing implies the procedure where business initially group customers into segments…
Q: Do fads have staying power
A: Fads move at a faster pace than conventional market pressures which means they are like sky rocket…
Q: Select any one popular TV advertisement for any product/service that you find ethically…
A: It is a well known fact among the society that consumption of liquor is harmful not only for the…
Q: Is the job of a local marketing manager any different from that of an international marketing…
A: Yes. The jobs of local marketing manager is very different from that of an international marketing…
Q: Who is the audience for the ad, and how do you know?
A: Customers are in charge of the purchasing process, so if marketers want to stand out in a sea of…
Q: What is a wholesaler? How does it differ froma wholesaling intermediary?
A: A seller can be described as a mediator who buys goods at a high price and then sells them to the…
Q: List several ways to classify retailers byproduct line.
A: Product Line- A group of related goods or products all marketed under a single brand name that is…
Q: An online store posted on their website a product for a lower than usual price. No promotion or…
A: Sometimes while posting the prices in the online platform the company owners name face some backlash…
Q: 4)please help need it Before 3pm fast kindly pretty please. Just make it short like 2-3 sentences…
A: International consideration In this answer, we are focused on the topic of international oversight…
Q: A decision support system (DSS) is an information system that assists a company in making decisions…
A: An information system is a structure generated to collect, keep, handle, process, dispense, and…
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Solved in 2 steps
- What is Marketing? How does marketing add value to the product? What are the approaches for market segmentation? Explain with a local example for each segmentation approach?What is customer segmentation and why is it important in marketing?Are segmentation and targeting more crucial than determining the marketing mix?