When the pharmaceutical companies began advertising directly to consumers, it was an example of The pharmaceutical companies realized that consumer demand influences which medications a physician will prescribe. 1.Indirect consumer marketing 2.Promotion equity 3.Scrambled promotion 4.A push strategy 5.A pull strategy

When the pharmaceutical companies began advertising directly to consumers, it was an example of The pharmaceutical companies realized that consumer demand influences which medications a physician will prescribe. 1.Indirect consumer marketing 2.Promotion equity 3.Scrambled promotion 4.A push strategy 5.A pull strategy

Exploring Economics

8th Edition

ISBN:9781544336329

Author:Robert L. Sexton

Publisher:Robert L. Sexton

Chapter14: Monopolistic Competition And Product Differentiation

Section: Chapter Questions

Problem 1P

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Andreas Day Spa began to offer a relaxing aromatherapy treatment. The film asks you how much to charge to maximize profits. The first two columns in Table 10.5 provide the price and quantity for the demand curve for treatments. The third column shows its total costs. For each level of output, calculate total revenue, marginal revenue, average cost, and marginal cost. What is the profit-maximizing level of output for the treatments and how much will the firm earn in profits?
If the firms in a monopolistically competitive market are earning economic profits or losses in the short run, would you expect them to continue doing so in the long run? Why?
How do perfectly competitive firms, monopolists, monopolistically competitive firms, and cartels choose the profit -maximizing quantity? A) The quantity at which average total cost is minimizedB) The quantity at which total revenue and total cost are equalC) The quantity at which total revenue is maximizedD) The quantity at which marginal revenue and marginal cost are equal
The theory of monopolistic competition predictsthat in long-run equilibrium, a monopolisticallycompetitive firm willa. produce at the level in which price equalslong-run average cost.b. operate at minimum long-run average cost.c. overutilize its insufficient capacity.d. None of the above answers are correct.
How does advertising impact monopolistically competitive firms? (a) advertising always causes monopolistically competitive firms to experience lower average costs (b) it either causes a firm's perceiveddemand curve to become more elastic, or advertising causes demand for the firm's product to increase.
Suppose Abercrombie & Fitch sells clothing in a monopolistically competitive market and that a farmer sells oranges in a perfectly competitive market. Part 2 1.) Use the line drawing tool to draw the type of demand curve likely faced by Abercrombie & Fitch. Label this lineDAF. 2.) Use the line drawing tool to draw the type of demand curve faced by an individual orange farmer. Label this line DOranges.
Which industry or industries below might operate in a monopolistically competitive market? a. a barber shop b. a cerain brand of coffee c. a hotel (it is the only one int own) d. a pateneted lifesaving medicine e. both c and d
(Monopolistic Competition and Perfect Competition Compared)Illustrated below are the marginal cost and averagetotal cost curves for a small firm that is in long-runequilibrium.a. Locate the long-run equilibrium price and quantity ifthe firm is perfectly competitive.b. Label the price and quantity p1 and q1.c. Draw in a demand and marginal revenue curve to illustratelong-run equilibrium if the firm is monopolisticallycompetitive. Label the price and quantity p2 and q2 .d. How do the monopolistically competitive firm’s priceand output compare to those of the perfectly competitivefirm?e. How do long-run profits compare for the two types offirms?
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What differentiates monopolistic competition from a monopoly?a A seller operating in a monopolistically competitive market no longar facet a downward-sloping demand curve,b. There are more seller,c. Firms can enter the market selling similar but not identical productd. (b) and (e)e. all of the above