which between the two is better for you, the Book Value per Share approach or the P/E (Price Earnings) Multiples approach? Why?

Financial Reporting, Financial Statement Analysis and Valuation
8th Edition
ISBN:9781285190907
Author:James M. Wahlen, Stephen P. Baginski, Mark Bradshaw
Publisher:James M. Wahlen, Stephen P. Baginski, Mark Bradshaw
Chapter14: Valuation: Market-based Approach
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which between the two is better for you, the Book Value per Share approach or the P/E (Price Earnings) Multiples approach? Why?

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