Which of the following is not a lead indicator used in balanced scorecards? Multiple Choice   Quality   Customer loyalty   Innovation and growth   Employee capabilities   profit margin

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter1: An Overview Of Strategic Marketing
Section1.2: Dollar Shave Club: The Company For Men
Problem 1C
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Which of the following is not a lead indicator used in balanced scorecards?

Multiple Choice
  •  
    Quality
  •  
    Customer loyalty
  •  
    Innovation and growth
  •  
    Employee capabilities
  •  
    profit margin 
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