Which two economic concepts are fundamental to the relevance of fair values to accounting? i. The Efficient Markets Hypothesis ii. Supply and Demand iii. Economic Rationalism iv. Marginal Utility Which of the following is NOT a transaction cost that should be considered in the calculation of fair value?     a. Costs associated with marketing the item. b.   Transport costs.     c. Agent's selling fees. d.   None of the above, i.e. they are all transaction costs.

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