Q: Define the trademark of a product.
A: Intangible Assets are those assets that can't be seen or touched but they provide economic benefits…
Q: Define database.
A: A collection of distinct small units of information is referred to as data. It can take many…
Q: How both buyers and sellers benefit from branding?
A: Brand is said to those business or product which got a superior position in minds of customers. It…
Q: Why brand loyalty is a valued element of brand equity?
A: Brand Equity: Brand equity refers to the value premium that a corporation generates from a product…
Q: When benefits do we get when Cost-Oriented Tactics are applied?
A: Pricing methods are the techniques used to determine the final price of goods and services by taking…
Q: What is the basic function of packaging materials?
A: The container or wrapper that holds a product or group of products is called packaging. Most…
Q: What does FOB destination indicate?
A: A supply chain is a network of businesses and their suppliers to produce and sell to the final…
Q: Business and individuals are choosing online or electronic communications rather than face-to-face…
A: Electronic Communication or E-communication is a technique of communication in which a person or a…
Q: techniques we can improve communication in organization?
A: Communication is a vital part of anyone or business. If the goal is to tell the employees about new…
Q: Homework ✓ Choose two companies from the following companies: Netflix, Amazon Prime, Hulu, PPTV,…
A: The marketing mix is a combination of different marketing tools to become a strong and solid product…
Q: What is meant by a pricing strategy?
A: Price is important because it can influence whether or not a customer buys a product. After all,…
Q: What is Geographic Pricing?
A: Pricing methods are the techniques used to determine the final price of goods and services by…
Q: What are the advantages of secondary-market pricing?
A: Secondary-market pricing depends on the force of supply and demand. If most investors believe in…
Q: Why it is said that department stores have been service-oriented?
A: Department store will provide various goods to customer as a retailer. These goods can be of similar…
Q: How to Choose a price strategy to help determine a base price?
A: Price is mainly a psychological concept where it acts as a perceived value in the eyes of the…
Q: Explain price lining.
A: Price is the monetary value paid for a product in a marketing exchange; it could also be things you…
Q: Why line extensions are more common than new products?
A: Product- It is any item or service that a company sell to serve their customer's needs and wants.…
Q: What are the advantages of individual branding?
A: Individual branding is also a type of marketing strategy where a particular product of the company…
Q: 1/ In the marketing strategy. Define the major steps in designing a customer value-driven marketing…
A: Marketing Strategy is defined as the plan to help in the success of selling a product. This is…
Q: What is the information that must be included in the labeling for products?
A: A product's label is an important selling point for a company. 70% or more of all product purchase…
Q: What is the highest price at which the product would still be perceived as a bargain?
A: Pricing is one of the components of the marketing mix that deals with fixing a price for the product…
Q: Define distribution channel.
A: Many manufacturers do not sell products or services directly to consumers; instead of relying on…
Q: Why owners of store brands can offer lower prices?
A: A private brand is a brand created for and sold under the name of a specific merchant, competing…
Q: Define Non-price competition.
A: Competition in market is said to be inevitable which means it cannot be eliminated but could be…
Q: Define breakeven quantity.
A: Breakeven quantity is the units that a small business needs to sell to cover the marketing program.
Q: Write down two conditions (there can be more than two) under which some consumers' decisions of…
A: Marketers rely largely on systems that collect behavioral data from customers to create marketing…
Q: When does a brand extension occur?
A: New product development process is when the company will create new products for the existing or new…
Q: What are seasonal discounts?
A: The promotional method like sales promotion is initiated for the purpose of attracting customers for…
Q: Briefly discuss the steps used in non‐experimental quantitative research.
A: Non Experimental research is a descriptive research without use of independent variable for the…
Q: Explain the Demand Determinant of Price?
A: Demand for a good refers to how much the buyers are wanting to buy a product from the market. This…
Q: Company Name: Floward (flowers Market) Create a campaign for your company to launch, starting…
A: As an increasing number of businesses embrace the digital expansion of their brands and products,…
Q: identify whether you think exploratory, descriptive or causal research would be the most…
A: Causal research Causal research, generally known as the research method, investigates whether two…
Q: State the activities that warehousing includes.
A: Warehouses are storage facilities used by businesses to protect their products and raw materials…
Q: Define Renegotiating contracts?
A: It is difficult to avoid renegotiating business agreements in today's volatile global market.…
Q: Define a department store.
A: Department Store: A departmental store is a large retail establishment with a number of departments…
Q: write an introductory part for swot analysis emphasizing the ecofriendly tote bags.
A: For a business to grow and sustain, it should be very well aware about it's strengths, weaknesses…
Q: What are the benefits of zone pricing?
A: Price is known as the worth which producers attach to the product to sell it at that value in the…
Q: Define Demand-Oriented Tactics?
A: Demand-based pricing takes many forms, all of which are united because they are based on consumer…
Q: What is meant by direct-response marketing?
A: While flashy branding campaigns often get the most attention, direct response marketing (DRM)…
Q: The insurance industry in South Africa is stable and mature with large and small companies competing…
A: We are a purpose-driven financial services firm based in South Africa that operates in a number of…
Q: What will it result in STEPS IN SETTING THE RIGHT PRICE ON A PRODUCT?
A: The strategies linked with setting the prices for a company's offering are called pricing…
Q: 3/ Explain how companies identify attractive market segments and choose a market- targeting…
A: About Market Targeting - A particular form of a market is segmented using the factors which includes…
Q: What are limited-line retailers?
A: Retail business is generally said to small business that provide customers with variety of products…
Q: What is meant by automatic vending?
A: The distribution channel is the medium through which the product will reach to customer from the…
Q: Could you please provide a personal example of visiting the Service to the Public Sector (e.g., the…
A: Due to strict adherence to the guidelines of Bartleby, while answering the question, we are allowed…
Q: Explain the process of inventory management.
A: Distribution process oversees the stages of product delivery so that customers feel happy and…
Q: What are the Objectives of sales-oriented Pricing?
A: Price is important because it can influence whether or not a customer buys a product. After all,…
Q: How multiple channels are used to increase sales or to capture a larger share of the market?
A: Multichannel marketing combines various platforms to increase the frequency and reach of your…
Q: What are the ways that wholesalers help manufacturers?
A: Wholesalers assume a significant part in the advertising channel structure. On the other hand,…
Q: Why is it important to understand buying behavior?
A: Buyer behavior refers to people's decisions and actions when purchasing products or services for…
Why shipping by railroad is considered the most important modes of transportation in the United States?
Step by step
Solved in 2 steps
- Why is trucking the most used mode of transportation relative to rail or water?Why are merchants, financial firms, shipping businesses, and governments the subject of logistics knowledge systems?Discharge what are the advantages of telecommunication technology that they believe are most beneficial to logistics management?
- How do integrated air carriers impact the effectiveness andefficiency of international logistics?How do you think an intermodal transport system can make freight transport more efficient?What are the benefits of telecommunications technology do they view as being most beneficial to logistics management? Why
- Which advancements in telecommunications technology do you believe would have the greatest impact on logistics management? Why is that?What is Amazon's current transportation strategies used to improve supply chain performance and the effective role of information technology that supports transportation planning and execution?