You run a small pizza shop named Pizza Hat. Initially you sold pizzas for $15 and every week you sold around 600 pizzas. Each pizza costs you $6 to make. One day you decided to offer discounts to customers to see if you can boost sales significantly. So you slashed the price to $13.5, and it turned out that you can sell 90 more pizzas. Hence you conclude that the elasticity of demand for your pizzas at $15 is is constant (does not vary with price). In order to maximize the profits, you should set the price at $ Suppose the elasticity of demand

Microeconomic Theory
12th Edition
ISBN:9781337517942
Author:NICHOLSON
Publisher:NICHOLSON
Chapter5: Income And Substitution Effects
Section: Chapter Questions
Problem 5.9P
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You run a small pizza shop named Pizza Hat. Initially you sold pizzas for $15 and every week
you sold around 600 pizzas. Each pizza costs you $6 to make. One day you decided to offer
discounts to customers to see if you can boost sales significantly. So you slashed the price
to $13.5, and it turned out that you can sell 90 more pizzas. Hence you conclude that the
elasticity of demand for your pizzas at $15 is
is constant (does not vary with price). In order to maximize the profits, you should set the
price at $
Suppose the elasticity of demand
Transcribed Image Text:You run a small pizza shop named Pizza Hat. Initially you sold pizzas for $15 and every week you sold around 600 pizzas. Each pizza costs you $6 to make. One day you decided to offer discounts to customers to see if you can boost sales significantly. So you slashed the price to $13.5, and it turned out that you can sell 90 more pizzas. Hence you conclude that the elasticity of demand for your pizzas at $15 is is constant (does not vary with price). In order to maximize the profits, you should set the price at $ Suppose the elasticity of demand
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