Campaign advertising

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    is illustrated in our PSA by examining the average cost of marijuana per month for the typical user, which is seventy-four dollars compared to how much seventy-four dollars in groceries looks like (Golub & Johnson, 2004). On another note, our ad campaign will not only use marijuana

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    Lighthouse Coffee does not have any internet exposure at all. Our goal for this advertising campaign is to create social media awareness for the shop. We want to create a website for the shop. We think a website will be best because then people when they want to figure out what to order ahead of time or they want to look up any information about the business they can go to the website and hopefully they will find the answer they are looking for. We also want people to be able to let customers purchase

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    Advertising : Qantas uses advertising agencies to create media advertisements for television, radio, magazines, newspaper, brochures, posters in travel agents and billboards. In 2004 Qantas reshot its famous ‘ I still call Australia home’ commercial at an estimated cost of $10 million, making it the most expensive advertisement in Australian history. Itd advertising debut was the first commercial break in the opening ceremony of the Athens Olympic Games. Jetstar has used television advertising starring

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    8. Large presence in the Unites States (1,700 locations in 39 states) 9. Successfully and well known for accomplishing their advertising campaign featuring the Chicak-fil-A cow and slogans, “We Didn’t Invent the Chicken, Just the Chicken Sandwich” and “Eat morchikin”. 10. They have the option for online ordering and delivering. 12. Established brand in the United States of America. 13. Has a strong and firm market share in the industry. 14. Has a catchy slogan that attracts children “Eat

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    Fashion Junkies Essay

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    Alycia Griffin Professor Michael Bedsole English 101 16 September 2012 Fashion Junkie Every company wants to have fresh ideas for their ad campaigns, to draw in their audience. Sisley attempted to draw the consumer in using an advertisement that depicted two women participating in illicit behaviors. The advertisement may have been considered humorous, had it not been so vulgar. Sisley’s attempt at reeling the consumer in resulted in an effect that definitely caught the eyes of their targeted

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    show, convention or other major event. Companies need to take advantage of this and make use of convention and trade show advertising in Las Vegas. With the help of Las Vegas Convention Advertising, any business can maximize their marketing dollars. Why are mobile billboards often the preferred advertising method in this situation? With the help of mobile billboards, advertising to Las Vegas convention attendees has never been easier. The billboards may be used to introduce a brand to hundreds of

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    One of New Belgium’s major advertising campaigns used to fortify and enhance their company’s brand image consisted of traveling to beer festivals and handing out free samples. Beer festivals are not only fun to attend, but are quite lucrative too. This type of advertisement helped NBB thrive through word-of-mouth communication while selling their unique name brand beer. This choice gives potential consumers a taste of NBB products without committing to an actual purchase. Furthermore, the fests are

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    personalities, to help push along their campaigns. Campaigns help the candidates just as much as the voters. The candidates get to be identified, and known to the voters, and the voters get to hear and see how a specific candidate identifies with their needs and wants. The best way to get this information out there is through the most used form of media, television.      When candidates develop a plan of attack for campaign advertising, they tend to aim for at least four types

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    been active in the digital and PR space since inception, they had not launched an advertising campaign across all media platforms. That changed in 2014 when they made the decision to embark on a global campaign with the tagline, “Find Your Fit” (Adage). This move was strategically placed, as around this time, the wearables market was gaining traction and competitors were entering the market. The goal of this campaign was not only to advertise new products, but to also convey the message that fitness

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    1. About the advertiser The advertising campaign was produced for Dolce & Gabbana. It is an Italian company and fashion house that has been founded in 1985 by Domenico Dolce and Stefano Gabbana (Dolce & Gabbana Corporate, n.d.). Since then, it has been delving into the world of fashion and beauty; the brand produces various clothing articles, handbags, jewellery and watches, glasses, perfumes and fragrances, as well as cosmetics (Dolce & Gabbana, 2017). It develops products both for women and men;

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