Dissonance theory

cognitive dissonance theory as an attempt to explain why people desire to have consistency between their behaviors and actions. Cognitive dissonance is the distressing mental state people feel when they find themselves doing things that don’t fit with what they know, or having opinions that do not fit with other opinions they hold (Festinger, 1957; as cited in Griffin, 2009). Thus, people are motivated to change either their behavior or their belief when feelings of dissonance arise. Dissonance is reduced

segregation and international liberation. For the world of the communication researchers, it also brought about the birth of one of the most notable behavioral theories known to date — the Cognitive Dissonance Theory. As mentioned by Bryant & Smith in their Historical Overview of Research in Communication Science (2010, p. 13), majority of the theories and research that supported the communication discipline was heavily borrowed and translated from other fields of study. Such is the case of Leon Festinger

Cognitive Dissonance theory was founded by psychologist Leon Festinger in 1957, is the distressing mental state that is caused by inconsistency between a person’s two belief or a belief and an action, in another word it a distressing mental state when we find ourselves doing things that do not fit with what we know or have opinions that do not fit with other people opinions. Cognitive dissonance can also considered as a form of belief or behavior. Festinger used the smoking concept to illustrate

Leon Festinger’s cognitive dissonance theory fixates itself on how humans strive for internal consistency. Cognitive dissonance means to describe the feelings of discomfort which is a result of two conflicting beliefs or behaviour. The theory claims that people seek internal balance by changing something in belief or behaviour in order to reduce the imbalance. There are different forms of cognitive dissonance. For example, when someone makes one of the dissonant factors less important: “Oh, one

     The theory of Cognitive Dissonance states that when individuals are presented with information that implies we act in a way that contradicts our moral standards, we experience discomfort (Aronson, Wilson, and Akert, 1998, P. 191). This is considered Cognitive Dissonance, A psychological term used to describe mental conflict that occurs when beliefs or assumptions are contradicted by new information; arouses unease or tension; relieved by one of several defensive maneuvers:

Cognitive Dissonance Theory Paper 1 Cognitive Dissonance Theory Paper Psy 400 Axia Online Cognitive Dissonance Theory Paper 2 Introduction The cognitive dissonance theory has many possible scenarios and examples chosen throughout life. The theory will be either enhanced or decreased depending on a number of factors such as the person’s moral values, social upbringing, and social status at work, religious

In the 1950s, Leon Festinger had come up with this theory of Cognitive Dissonance when a cult leader had persuaded his followers to believe that life on earth was going to end, and that those who were believers would be rescued by aliens. When this did not occur, they rationalized their beliefs by instead coming to the conclusion that aliens, rather, had saved the entire world. Cognitive Dissonance occurs when we hold a strong belief about something and then do something else that contradicts that

disapproval of my family that the dissonance began to weigh more. Things only progressively got worst when I was medically diagnosed with mild obesity. It was only then that the cognitive dissonance made me begin to change my behavior. Cognitive dissonance theory explains the contradictions we have with our behaviors and beliefs but it can also be used to get us to have positive behaviors. Cognitive dissonance theory was created by Leon Festinger and to better explain his theory he used the topic of smoking

Cognitive Dissonance Theory Leon Festinger shared his brilliance with the world when he, opposing all previous psychological behaviorist work, created the Cognitive Dissonance Theory. In his own words, he quickly sums up this quite complex theory: "If you change a person’s behavior, his thoughts and feelings will change to minimize the dissonance" (Groenveld, 1999, p.1). In order to decode this dense statement, we must first be aware that Festinger held to be true that humans have a deep abiding

“just try, okay it will help you”. Then I answered, “I will opine about it”. In the end, I stated “yes”. I do not understand, I had many doubts actually at that time there was a conflict between what I believed and I did. 3 hypotheses Cognitive Dissonance Theory