Strategic Management The Strategy Experience Lecture 8 Mark Anderson WRSX GLOBAL ADVERTISING & MARKETING COMMUNICATIONS The Strategy Experience • You will act as a main Board Director of the WRSX Group, a (fictional) global advertising and marketing communications company. • Your responsibility will be to make long-term, strategic decisions in order to manage the growth and prosperity of this large, multi-national organisation. • Performance will be measured in both financial and nonfinancial terms but ultimately on how decisions influence the share price of the organisation. The Strategy Experience Specific skills and competency development will include: • Evaluating corporate, business and operational strategies • The development …show more content…
– Should the Group be centralised or decentralised? How can this be achieved? Phase Two: Strategic Choices Develop a 2-3 page summary of: • The strategic choices for growth available to WRSX – – – – Directions Methods: organic, M&A, alliances Business & Corporate Strategy International growth To be completed by: Friday 9 January 2015 Phase Two: Strategic Choices The strategic choices for growth available to WRSX • Directions: – Services: Specialised or broad based provider of integrated solutions? – Markets: Target specific industries? Seek geographic growth? • Methods: – organic, M&A, alliances? How has past success been achieved? • Business & Corporate Strategy: – Address aspects of ‘broad v niche’; address role of the board (parent) and relationship between business units • International growth: – Relevance? Where? How to achieve? Phase Three: Strategy in Action The Board Meetings • Objective: maximise shareholder value by making a series of strategic decisions at Board level • Six board meetings over a period of five weeks • Each represents six months Start: Monday 12 January 2015 Complete by: Friday 20 February 2015 2-3 page summaries: – The opening strategic position and – The strategic options for WRSX • Support documents available on StudySpace and ‘The Strategy Experience’ • Multiple choice questions (on TSE) will also guide you • These will be the reference point for your decision making in the Board Meetings during Phase
(Refer to the Personal Learning Profile you developed for your Week Two assignment and any feedback provided by your instructor to determine if you need to refine your responses as you complete this section.)
ME = Profitability and/or decision analysis is applied appropriately in the analysis of at least two strategic alternatives, OR at least two relevant performance management concepts or
Financial performance measures, such as operating income and return on investment, indicate whether the company’s strategy
* “Measurement and accountability ensure continued competitive financial performance” (p. 6). Leaders must monitor consistently financial performance. Consistent monitoring and control allow managers to identify and address issues that may arise.
Financial performance: it deals with how the current and potential stakeholders see a particular business.
The success of a business depends on its ability to remain profitable over the long term, while being able to pay all its financial obligations and earning above average returns for its shareholders. This is made possible if the business is able to maximize on available opportunities and very efficiently and effectively use the resources it has to create maximum value for all involved stakeholders. One way the performance of a company can be measured on critical areas such as profitability, its ability to stay solvent, the amount of debt exposure and the effectiveness in resource utilization, is performing financial analysis where a set of ratios provides a snapshot of company performance and future
The first implication is determining what to reward. Management must first align overall strategy with projected business outcomes, and decide what type of performance will be measured, analyzed and considered in a pay for performance program. Key factors such as support from the management, establishing a valid and fair measuring system, along with a credible evaluation system and projecting effectiveness of the program in the long term are all needed in order for the plan to function
6. Outline a plan, based on the information provided in the scenario, which the company could use in order to evaluate its financial performance. Consider all the key drivers of performance, such as company profit or loss for both the short term and long term, and the fundamental manner in which each factor influences managerial decisions.
My Individual strategy design for nyc2 will be based on the Hambrick and Fredrickson strategy diamond framework and the strategy development guidelines listed in CMS case manual. The proposed strategy will feature the five elements -- arenas, vehicles, differentiators, staging & economic logic and will require Nyc2 Company to ensure that these five elements are consistent and augment each other to form a comprehensive strategic foundation.
To answer this question, first of all, we have to know the organization’s business objectives and then based on that, I will try to define how they are measuring their performance and to which extend they are achieving the business objectives.
The article firsts starts explaining any company and their competitors know that global supply rises and falls, and demand rises and falls, GDP and weather etc. Where each industry have different strategies and in order to be successful you will need to beat your competitors to those strategies. Where companies are working in different sectors should make plans and developing in altered way, but studies showed they are not.
The financial perspective uses financial performance measures to determine whether the organization’s strategy and actions are profitable. An organization’s financial goals may be as simple as: to survive, to succeed, and to prosper. Survival can be measured by cash flow, success can be measured by growth in sales and income, and prosperity can be measured by increased market share and return on equity. Managers are encouraged to use financial measures like these to demonstrate their financial position to shareholders. (Kaplan and Norton
The purpose of this Case Study Analysis is to implement the knowledge that was gained during the course MBA 555 Business strategy. In the first part of the analysis will be described the history of the company, its products, the key success factors and the changes that were
Information given by an entity 's financial performance grant users of the financial statements to assess:-
Strategy literature offers many techniques and models suited for systematic strategic analysis. The SWOT analysis, the PESTEL analysis, the Five Forces analysis framework are the prime examples of techniques that can be adopted for strategic analysis. This assignment will use PESTEL and Five forces model to analysis the environment of CRH plc.