The world is obsessed with labels; they are on everything, from our food to our clothes and even our vehicles. Labels help us avoid calorie dense foods, choose the right size shirt, and easily recognize our favorite brand of cereal. People are labelled as well; fill out a form at a doctor’s office or college application and you will label yourself when selecting your race and gender. With a quick swipe of a pen or a click of a mouse people label themselves as male or female, white or black, and everything…

Ethan Retland November 4, 2014 World religions Research paper The End of the World How will the world end? It has been asked by many different civilizations over the eons and has almost as many possible endings. Since mankind first started to record history there have been tales of creation and the end of the world. According to John Black in The Story of Ragnarok and the Armageddon, “it (the end days) is the ‘Judgment Day’ described in the Book of Revelations; in Judaism, it is the Achart hayamin;…

things have changed drastically since I was a kid. According to the article “Retailers Ask: Where Did Teenagers Go?’ written by Elizabeth A. Harris, here lately the popular retail stores are not doing so well. This editorial reveals things that are imposing on retail sales. I have to agree with this article; online shopping sprees, unemployment rates, and teenage priorities are some factors that hinder trendy retailers. To begin with, online shopping has become the new thing. With thousands of apps at…

that advertisement performs today? What is advertising and communication in today’s world? Advertising bears the burden of building brands. What is brand building? How does advertising build a brand? By taking a simple product, what does advertising do to build it into a powerful brand and how does advertising do this? Let us first understand what is a brand. A brand is a consumer’s idea of a product. This is a quote from the doyen of advertising – David Ogilvy. Let us take a deeper look…

thereof. The country is divided about Obamacare, although its needed it is just a bandaid that covers the wounds of many Americans, sending a message to other countries that America takes care of its own. However, Obamacare is not the means to the end of this healthcare crisis. Millions of people are going without healthcare and billions are being spent and wasted on repeated visits to physicians offices and emergency rooms that offer medicines to cover symptoms and not to cure the cause. Once an…

“This is the End of the World: The Black Death.” by Barbara Tuchman History reveals the mid-14th century as a very unfortunate time for Europe. It was during this period when the continent became afflicted by a terrible plague. The source of the pathogen is known today as bubonic but was colloquially known as “The Black Death” to Europeans of the day. The plague caused a tremendous number of deaths and was a catalyst of change, severely impacting Europe’s cultural, political and religious institutions…

the night is the influence of tobacco advertising and its influence on the populous. Recently to join the discourse was the government of India versus the tobacco conglomerates. The Indian government hopes to follow suit of many other nations including: France, Finland, Norway, Canada and New Zealand who already imposed bans on cigarette advertising with successful results. The tobacco industry, however, holds their position that by placing a ban on advertising is controlling the opinion of the masses…

the circle of advertising, with the nearing pattern, it has come about intense rivalry in business. It additionally cautioned businesspeople to achieve target showcase in the distinctive and fast way.The business changes incorporate, the method for doing advertising in those days. Case in point, the advertisers used to advance their item by using an enormous measure of cash on TV and daily paper promotions. It is paramount that we see there is a long way from the doing advertising in those days than…

Introduction The dominance of world by the United States started by the end of World War II. The dominance marked the beginning of the cold war which dominated the world affairs up to the early 1990s.The United States and its partners faced the Soviet Union and its allies. The war was marked by a lack of global wars but a persistent regional proxy war. From this time, the U.S administration has pursued a single grand strategy, deep engagement. However, with the endless debate on the promotion of…

The world of advertising is an intricate mix of psychology and determination, with advertising companies using their vast supply of resources to create the most appealing representation of their product or service. Unfortunately, people nonchalantly skip ads on YouTube, walk out of the room when commercials come on, or put ad-blocking software on their computer so they don’t have to see them altogether. All anyone wants to do is watch what they want, when they want it, without interruptions; eagerness…