Aims and Objectives of THE BODY SHOP.

cost than their competitors as public business. Another aim/objective can be to meet quality standards such as the products and services offering to customers should be top quality as it meets customers’ expectations from the business. These are few examples of public sector businesses aims and objectives and government operates businesses in this sector.

The business I have chosen for this investigation is ASDA superstore. This is a large chain of supermarkets throughout Britain which retails clothes, merchandise, food, and electronics etc. in this part of my course work I will briefly explain the aims and objectives of ASDA I will also explain the external factors which affect the aims and objectives of the business however I will first be talking about a brief history of ASDA.

A – Agreed/Achievable –all the people that work for the business have agreed to a term that has been brought up.

The aims are what the school wants to achieve. They could include the goals, targets, intentions and purpose.

The aims at Tesco PLC is to be a leading retail supermarket and that excellent quality services are provided whilst products such as food and clothes are of a low cost. By also having cheaper prices than competitors such as ASDA. The objectives in doing this is to increase profits by increasing sales to the maximum. This is done by providing a better service of care so that the current customers stay and attracting more customers from the competitors such as ASDA. Therefore, profit will increase due to the cause of an increase in sales. This objective is measurable due to being Tesco PLC can keep track of the volume of sales. Another objective is to minimise the prices of products of food and clothes. Tesco PLC aim for householders to have a cheaper trip by Tesco PLC offering more deals so then customers can take advantage of, so their shopping will be cheaper. Furthermore, this aim can be achieved. An extra objective is to sell more healthier food related products so that more customers will be attracted of whom are interested in a healthier lifestyle. Also, the objective of developing an online site so this will attract more customers and increase in profit due to people who may not have the time to physically go to Tesco PLC will be to shop some way. As online shopping is more convenient for some customers. Final objective for this

Objectives: What are the corporate, business, and functional objectives? Are they consistent with each other, with the mission, and with the internal and external environments?

Describe goals and objectives as they apply to business. pg 181-182; wk 6 lecture, pg 1

An objective is a three-fold subset of a goal, an articulation of the various elements that are necessary to achieve the goal. There are 11 specific elements that can identified for public relations objectives: goal rooted, public focused, impact oriented, research based, explicit, measurable, time definite, singular, challenging, attainable and

The objectives are the areas of emphasis within the business. Rather than specific statements with a specific goal, objectives state that the business plans to continue to do quality work in the following areas. These objectives or areas of emphasis need to be attained by discussion and review of the current activities as well as activities in which it would like to participate in the future.

These objectives are specific as they explain exactly what the company expects from their employees, how they should treat their employees and customers and how the retailer should take into account environmental factors when dealing with products/services etc. They are not so much measurable as they do not imply whether they have achieved these objectives or not. They are achievable because they are straight forward. They are realistic and using the correct resources they can be met. They are not so much time bound as they do not state exactly when they wish to achieve these objectives by but you can tell they will be ongoing objectives that they constantly wish to achieve in the future.

Richard Paul is about to graduate from his M.B.A program and planning to start running his own store. While scanning through job advertisement, he comes across of The Body Shop Canada. The notice stated that the company has number of operating stores available for franchise. Knowing the enormous success of the company, Mr.

The aims of organisations depend on the type of business they are. For example, the aims of a charity organisation will be quite different from those of a for-profit global business. A business needs to have a clear sense of direction, which must be clearly communicated to all stakeholders. This is the aim of the business which can then be broken down into smaller aims and objectives.

The objectives, which a company wants to achieve, can be varied. They can range from sales revenue maximization, increasing market share to growth. Growth is one of the most common and sought after corporate objectives because of its relative advantages. This is so because many perks come with the expansion of a business, which appease almost everyone.

Objectives are an organization 's performance targets—the results and outcomes management wants to achieve. They function as yardsticks for measuring how well the organization is doing.

Corporate objectives are those that communicate to the business as a whole. They are usually set by the management of the business and they deliver the focus for setting more detailed objectives for the main practical actions. They tend to emphasis on the wanted performance and results of the business. It is vital that corporate objectives cover a range of key areas where the business wants to achieve results. http://beta.tutor2u.net/business/reference/corporate-objectives