Aloe-Vera Product Research on Bangladesh Market

Natural ethnic hair care products and organic hair care products are fast becoming a staple in the cosmetics industry. Each year more and more consumers switch from the chemical-laden hair care products to products that use natural and organically grown ingredients. Now these particular products are no longer only available in organic food stores. They have now hit the retail level. Mass retailers such as Target dedicating more shelf space to ethnic organic beauty products and offering more premium options traditionally sold only through specialty outlets, including Miss Jessie 's Curls and the Jane Carter Solution line. (Morris, June 2011, pg. 30)

This report explores and considers the various factors which impacts lush cosmetic’s product in term of entering the market. There are methods which can be taken with this organisation, were researched; the main focus will be to:

This report is on LUSH cosmetics – a sustainable brand in cosmetic industry. This report will

3. One important species the live in the California Floristic Province is the Aloe adigratana (it has no common name). According to circumstantial evidence, it has been used as medicine. Another use of this plant is as a boundary fence. (Weber & Demissew, 2013)

Burt’s Bees is an interesting case, which discusses the success story of an all natural skin care company. It is an unusual concept but the founder Roxanne Quimby saw the market for such a product and immediately started acting upon this opportunity to create the best skin care company in the world. It was interesting to notice how Roxanne and the co-founder Burt Shovitz started the concept of natural skin care products just for the extra income and then went on to make it their core product of the company. This is the best example of an unpredictable market. Another interesting factor of the company is its use of natural products, keeping in mind the environment. The company doesn’t test its

There are many types of all-nature lotions for relieving joint pain and Rheumatoid Arthritis, but none specifically used the ingredients from this experiment. Lotions are made from natural oils, which soothe and relieve joint pain. Arnica oil is able to reduce swelling and is able to release and mobilize bruises (The Pain-Relieving, Inflammation-Reducing Power of Arnica Oil). It is most beneficial for sprains and strains and on any soft tissue injury (The Pain-Relieving, Inflammation-Reducing Power of Arnica Oil). Lavender oil helps to foster the flow of blood inside the body to get rid of pain quickly and efficiently (Lavender Essential Oil). It has antibacterial properties, which hinders the growth of bacteria and accelerates the recovery of the skin (Lavender Essential Oil). Rose water has a variety of nutrients and is rich in vitamin A and C (Rosewater.). It also has antibacterial properties and can help relieve redness and inflammation in the skin (Rosewater.). Its antioxidant properties help to strengthen skin cells and regenerate skin tissue (Rosewater.). It is a natural astringent with anti-inflammatory properties, which contracts tissues and canals of the body, diminishes blood or mucus discharge

It is very rare to discuss how you can make yourself more beautiful without mentioning Aloe Vera. It is a substance that is great for the hair and the skin. It is known as a substance used to prevent hair loss and treat scalp infection. In addition, it is used to maintain the beauty of an oily skin and treat outbreaks such as acne that result from oiliness. It is an anti-inflammatory substance hence, perfect for treating inflammation. It removes acne and blemishes from the surface of the skin.

Rosehip extract is also suggested to help reduce pain and stiffness in sufferers of Arthritis.

In recent years, we have seen a growing desire among consumers to get back to more natural ways of doing things. It all started with the nutritional supplement boom of the 1990s and the healthy living craze that began at the turn of the 21st century. It continues today in the emerging trend of natural skincare.

It is highly recognized in the market especially among teenagers. Traditional acne products are low price range and kind of old fashioned in terms of designation and package, which catches lower income and function oriented customers. Since the main ingredients are not a secret, other popular cosmetic brands can also develop similar products. L’Oreal Launched “Acne Response” new Adult Acne Product, treats acne with gentle formula of 1% salicylic acid and 2.55% benzoyl peroxide, retail Price of $24.99 vs. $39.99 for Proactiv, which soon caught big market share and attracted some of the loose proactive customers. New producers claim that it is the ingredient which matters, not the expensive celebrity commercials. With proper marketing strategy, it won’t be hard for them to share cups from Proactiv. Other competition came from Natural skin care products. Some biological cosmetic products with aloe vera, green tea, passion flower, or Gotu kola are claimed to work well to cure acne and skin bacteria. They are natural and green with less side effect and damage to skin. However, not every company can afford the heavy input in advertising. As the first modern acne prevention and treatment product shown in the market, Proactiv will still lead the market and enjoy the competitive advantage for years.

Lactobacillus and Coconut Fruit Extract: Next-generation and multifunctional patented natural preservative. Provides non-irritating and effective moisturizing and conditioning benefits. The molecular structure and fermentation create bioavailable and skin-beneficial and collagen building enzymes and amino acids.

IBIS World (2010). Cosmetic and Toiletry Retailing in Australia, Melbourne: Arna Richardson, Exporter Guild, Australian, Organic Market, P11(ix), April 2011

Nature Care products recognizes the unique expectations from individual consumers and have developed its niche product lines, such as make up, perfume, body deodorant, nail polishing, lipsticks, hair dyes, etc. These products intend to solve customers’ skin problems with the quality to offer specific therapy and cosmetics solutions. With the demands of various consumers Nature Care products main marketing objective is to provide a product range in each niche to fit various customers ' needs.

Most patients now prefer herbal medicine as compared to medicinal drugs. They are becoming popular to treat everything from minor to major to diseases. The reason why people are so into herbal medicine is because of their natural qualities that promote a healthy method of healing various products.

Rivalry is intense among the competition in the cosmetic and skin care industry. There are numerous existing cosmetic companies competing in the market. The giant corporations acquire numerous brand name products and compete for the same number of customers. The competition consists of companies such as, Procter & Gamble, L’Oreal, Unilever, Avon Products, Inc., Estee Lauder, in addition to competing with large retailers, who order mass