American Red Cross Essay

This direct fact could grab the audience’s attention and make the think “ Wow, that is a lot of money, it’s fine we don’t help”. Then, by adding the next fact that you can help them by only paying .63 cents a day and the audience would think that they can easily help them by paying this amount everyday. Another example of the use of logos is cause and effect, “By calling today you will save a child’s life” as well as cost and benefit “The benefits of donating $19 a month are worth saving a child” . Cause and effect and cost and benefit make the message clear and practical to the audience. The audience understands what St. Jude’s needs, what they need to do to help, and the benefits of both. By using logos through these examples in the advertisement St. Jude’s is persuading the audiences by once again making them feel confident with the company and also by appealing to their common sense.

The purpose of this paper is to explore the Red Cross of America. The paper discusses the historical background of the Red Cross along with the current status of the organization. Nevertheless, the study intends to focus on the section 501 (c) (3). The section specifically enlightens the prospects through which the tax exemption may be applied. International Committee of Red Cross (commonly known as Red Cross) was established in 1863 as a non-profit social organization. Red Cross works under the head of The International Red Cross and Red Crescent Movement, which is the world’s largest humanitarian network. Main objective of the Red Cross is to protect life and health, assuage human suffering, and endorse human dignity. Red

Ethos is a rhetorical appeal used to grab the attention of the audience’s morals or ethics.

Numerous examples of Ethos can be identified throughout the writing. To begin with, Adam Grant is a writer for the

Ethos appeals to ethics, and it’s a way of convincing someone about the credibility of the persuader. Whatever you read, whether it’s a news article, commercial, or a post on Instagram, you are evaluating the message for a sense of the character and the credibility of the sender. Our culture teaches us to be doubtful of these messages. Because of this, people strive to influence our opinions by building up their credibility.

Ray Bradbury uses Ethos in the book Fahrenheit 451. “ethos represents credibility or an ethical appeal which involves persuasion

Plasma is used to keep a healthy blood pressure, supplying proteins for blood clotting and immunity, and serves as the medium for the exchange of vital minerals. It is attained by separating the liquid part of the blood from the cells. Dr. Charles Drew set up a blood plasma system in 1938; he set up a blood bank at Columbia Medical Center by 1939. Drew then discovered that plasma could replace whole blood; this discovery played a huge role during the war in places with severe atrocities. Blood was in high demand in 1940 as war raged across Europe. The International Transfusion Association chose Dr. Drew to organize the Blood for Britain project. This project collected, processed, and transported 14,500 units of plasma within five months. The research of Dr. Drew transformed plasma transfusion so plasma could be given on the battlefield immediately. Dr. Drew was appointed Director of the first American Red Cross Blood Bank in February 1941. This plasma collection and preservation program is a model for today’s blood donation organizations. When the program ended in September 1945, the American Red Cross had gathered over 13 million units of blood and transformed most of it into plasma. By the end of the war, 1.3 million plasma units were returned to the American Red Cross, which were given to civilian hospitals (World War

In order to convince an audience through an ethical appeal, a writer would use ethos. Ethos places an emphasis on the credibility of the source. In The Jungle Upton Sinclair writes, “In the beginning he had been fresh and strong, and he had gotten a job the first day, but now he was second-hand, a damaged article…” (Sinclair 90). Jurgis, Sinclair’s character, goes from adoring capitalism to despising it. Since he proves to be open-minded, his feelings seem less biased. Once the reader observes the vicious cycle Jurgis endures, it becomes difficult to make an argument against him. In Fast Food Nation Schlosser states, “We are human beings, more than one person told me, but they treat us like animals” (Schlosser 169). Instead of just using a single source, Schlosser uses numerous. The fact that the author is collecting stories from several different people makes the account more believable.

Ethos, the appeal to credibility. There are many examples of ethos in this ad; one of them would be the use of doctors in the advertisement. During the commercial, the audience sees the doctors conducting research,

Throughout different time periods and civilizations come many different types of art that would never be comparable to those of another time or place. There are also the pieces that come from a completely different time and place, but yet they can still be compared to one another. The Torso of a God (Egyptian, New Kingdom, Dynasty 18, last decade of the reign of Amenhotep III, Granodiorite, 1359-1349 B.C.) and the Statue of Asklepios (Greek, Hellenistic period, Pentelic Marble, 2nd century B.C.) are two sculptures made hundreds of years apart, yet they both display many similarities and show how art is constantly changing whilst keeping the same core ideas.

It says “MONEY ISN’T EVERYTHING.” which is purposefully printed in larger font than the rest to establish the theme of the advertisement. These words directly relate to the underlying motif of the ad. The indirect message that it transmits is that “something more than money is needed and the image should tell you what it is.” The second main element is the box itself. We as humans are trained to see donation boxes as a means to collect financial donations. The creators thus play with this simple logic to emphasize on their argument. The image of blood in the box, and not money, contradicts this common conception and points the readers to the kind of help needed from them. An unnatural image of blood in a donation box sparks a conflict in the viewers’ brain and grabs their attention. People are able to tell right away that something is wrong with the picture. This very fact that something is different about the picture also tells the viewers that there is a concealed message. On the contrary, if the box were to be an ordinary donation box with a few dollars and coins inside it, and the text in a more direct manner stated “WE ALSO NEED YOU TO DONATE BLOOD,” people would have turned away from the ad. (ADD SOMETHING HERE IF NEEDED)

American Red Cross is a organization that was founded in 1881 by Clara Barton. It has established itself as the most well known emergency relief organization devoted to the care of war victims, disaster victims, and the suffering world wide. People can attain community services hours through the American Red Cross as well as benefit from the health and safety programs offered each year. American Red Cross is the largest supplier of blood in the United State. The American Red Cross uses money from donations and fund raisers to provide humanitarian services and programs. The American Red Cross is not a government agency so it relies on volunteers, money

The U.S Department Veteran’s Affairs (VA) provides a wide range of benefits for our service members, veterans and their families. Some of these benefits include but are not limited to include compensation, disability, education, and home loans. Throughout this paper I will discuss these benefits and the eligibility required to receive them. Eligibility for most VA benefits is based on type of discharge received through the military which is normally all discharges under other than dishonorable conditions.

The American Red Cross has been around since 1881 and is now the nation’s leading emergency response organization. At the beginning, the organization only focused on disaster relief and helped benefit the United States Armed forces. In 1940, the blood program was created under the leadership of Dr. Charles Drew.

When using ethos you create a sense of authority to the reader that what you are saying is reliable. For example, in commercials athletes advertise athletic products, while models advertise beauty products. This shows a reader that professional people in a certain field backup a product in a positive way. Ethos is also used when someone uses actions that a person has completed in the past, to help persuade people that they have experience and are reliable. When using logos you can cite statistics, analogies, and historical context about a topic to show you are a credible source and that the information you are using can be proven with evidence. It enhances a rational and fact based reasoning on a topic. If you use pathos and appeal to the more emotional side of a topic, a reader could immediately identify your source as bias, as it uses a human’s sense of emotion to get someone to agree with a topic.