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Genovus Biotechnologies (Genovus) is an infant biomedical company, which is currently working to procure seed A funding. Each member of the Genovus leadership is working to propel the company into existence while holding other jobs to pay basic life expenses. There is a small budget for information technology tools such as email, calendar, and videoconference. The Genovus leadership team needs to decide what information technology options will streamline and simplify the work for the four-person business. This paper reviews two decision making tools, mind mapping and decision tree analysis, and how these two tools may help the Genovus leadership team determine the toolsets needed at this time. Mind mapping is a brainstorming tool. It enables the tool user to engage with concepts in at a deeper level, thereby encouraging longer lasting learning about a topic (Davies, 2011). When concepts are complex, the mind mapping process allows linking like concepts together in a nonlinear model, assisting the user in uncovering dependencies between concepts. Additionally, the visualization of data facilitates the user’s ability to quickly think through multiple ideas spontaneously (Davies, 2011). The process of mind mapping increases the quantity and quality of the ideas, while facilitating critical thinking (Luh, Ma, Hsieh, & Huang, 2012). When performed in a team setting, the visualization, and free flow of thinking bring out a variety of ideas in a group (Luh et al.,
Problem solving skills entail two distinct mental skill analytic and creative thinking. Analytical thinking utilizes comparing and contrasting, evaluating and selecting, to find the best alternative (ITS Education Asia, 2005). Creative thinking uses the imagination to create a large picture of the
Located in South San Francisco, CA, Genentech was started in 1976 by a biochemist Dr. Herbert Boyer and Robert A. Swanson. From 1995-2009 Arthur Levinson had become the CEO of Genentech; presently it is Ian T. Clark. Genentech is a leading biotechnology company, using human genetic information to discover, develop, manufacture and commercialize medicines to treat people with serious or life-threatening medical conditions (2014). Biotechnology is the technology based on the science of cellular and biomolecular processes to develop technologies and products that help improve peoples’ lives and the health of our environment. How biotechnology uses cellular and biomolecular processes are by using molecular mechanisms by which genetic and
By using the mind mapping, I would be able to review easily different lessons. Because of its format that presents informations in a graphical way, it will easier for a visual learner like me to use it to review for an exam.For this purpose, I need to start using mind mapping strategy for the rest of the course and go back to the reading that I learned at the beginning of the course to do a mind map for each reading. Thus, I will get all the notes necessary to prepare efficiently for my
Decision-making in the workforce is a process of responsibilities used by upper management to implement, enforce rules, regulations, and maintain a successful environment. Decision-making implemented more effectively by making a plan, thinking it through, accepting more than one opinion and determining what is best. However, decision-making often utilized more effectively by opening doors of opportunities for a suggestion, question, discussion, and feedback. Although, more involvement helps improve understanding, utilize behavior skills and present opportunities for better communication. Everyday life consists of decision-making, the right decision may not always be applied, but ensure room for improvement and opportunity. Individuals approached decision-making in many different ways. As stated by (Jones, Graham, & Bateman, 2006) decision making is a procedure used to recognize a problem, weigh the alternatives and evaluate a solution in which, certain situations will require different approaches to become effective.
Strategic thinking is a process-using problem solving skills, creative thinking, and decision-making (Toygar & Akbulut, 2013). This process will be utilized throughout my career as a Healthcare Administrator. In preparation to gaining information to increase my administrative skills, I took a “Mind Tool” quiz to define my method to problem solving. The interpretation of the assessment indicated a 67-90, which determine that I revealed an excellent approach to management. This report will outline what skills I will utilize to increase my consciousness and knowledge of problem solving to enhance my decision-making technique.
Overcoming such obstacles require a release from this state of mental fixation. Divergent thinking, which is closely associated with creativity and the ability to conjure a multitude of potential solutions, can be enhanced through the use of analogical thinking. Analogical thinking or problem solving, being understood as the use of like problems solutions in guiding solutions of new problems (Goldstein, 2010). There are two basic processes with the understanding of problem solving, mental set being one and insight being the other.
It is a method that helps people think creatively by letting many ideas flow from the students without any comment from the others. This strategy can be useful in generating many different solutions or alternatives. Evaluation of the ideas is done after the brainstorming.
Genentech was founded in 1976 by Robert Swanson and Herbert Boyer. The company was one of the first biotechnology companies. Its mission was to develop manufacture and commercialize biotherapeutics drugs. Genentech main focus was in areas of oncology, immunology and tissue growth and repair. After few years of company’s development, Genentech scientists successfully produced the first therapeutic proteins which involve human genes. Evaluating with the VRIO analysis, Genentech is valuable, rare, costly to imitate, and organized to capture value. The main advantage of the company is that best scientists in the world doing their own research, focusing in produce the best-in-class medicines with leading-edge scientific knowledge. Genentech has a rare resource, which provide opportunity for scientists to collaborate with one another. The working environment is also rare, which provide the scientists with a 275,000 square foot state of the art facility. Herbert Boyer owns the first major patent in the new biotechnology sector, which no other companies can duplicate or purchase those patent rights. This factor is costly to imitate because the company has the patent for a period of time, thus creating a competitive advantage. Genentech is organized to capture value and sophisticated selection criteria in order to move projects from discovery phase to commercialization. The projects are mainly based on scientific rationale, critical medical needs, significant market opportunities,
The skill of mind mapping allows students to informally collate ideas and thoughts on a visual level. A crucial point of this ‘brainstorming’ that helps develop further meaning is that of networking. Linking ideas creates further understanding between topics. This adds exponential depth to writing as it demonstrates not only a basic understanding of singular concepts or ideas, but the links between others. In this case we really do have infinite possibilities as there are new emerging topics to relate to constantly. Therefore it represents a higher level of intellect as it shows students can take various perspectives and see the bigger picture, eventually forming a more well-rounded, multi-layered opinion with the knowledge to back it up.
Interestingly, shared mental model theory suggests that when teammates hold similar cognitive representations, they are well capable to anticipate one another’s needs and actions, and to engage in added efficient searches for vital information. Furthermore, “because of this, the effectiveness of the mental factor strategy should naturally be moderated by the validity of the expert model used to structure team discussions and the human capital that team members possess and use to solve the problems they uncover” (Smith-Jentsch, et al., 2008, pg.322). Therefore, a favorable mental attitude facilitates learning while the factor of interest is closely related in nature to that of representational drive and
Brainstorming is a traditional and out of date method that is used to enable individuals or groups to collect and collate ideas. The main problem with brainstorming is that it won’t allow everybody’s voices to be heard, because extroverts will always dominate introverts. It doesn’t produce more ideas then people that work alone and the sharing of ideas within a group one at a time is extremely inefficient. Therefore Brain Swarming has been introduced. Brain Swarming is when individuals or groups each take post it notes and write down everything that comes to their mind. It is a known fact that
The decision is to select an action among a number of actions that solves a given problem, that prevents a problem from happening, or that forces to apply new ideas for development. The need for understanding decision making process is increasing because the complexity of modern organizations is increasing, and because the modern organizations' effectiveness depends on the decisions made by the managers. The question is how to select the most appropriate action to solve the problem satisfying all stakeholders.
Thinking critically and making decisions are important parts of today’s business environment. It is important to understand how the decision making process works and the steps involved. The nine steps of the decision making process are: identifying the problem, defining criteria, setting goals and objectives, evaluating the effect of the problem, identifying the causes of the problem, framing alternatives, evaluating impacts of the alternatives, making the decision, implementing the decision, and measuring the impacts. (Decision, 2007.) By using various methods and tools to assist in making important business decisions an individual can ensure the decisions they make will be as successful as possible. In this paper it
Decisions are something that every organization must make, whether it’s on a large or small scale. The decision-making process is an integral part of every organization and will ultimately affect how functional or successful they are or will become. With that said, whatever decision-making model an organization chooses to use should support their IT business needs. The two organizational decision-making models I have selected to discuss in this paper are the normative and intuitive decision making models.
The fact cannot be subjugated that the application of creative biotechnological tools are indeed a blessing in disguise for the entire humanity. As per the researchers conducted across the world there are approximately 250 healthcare products that are devised on biotechnological foundations. Apart from them the medical world is blessed with the vaccines and the precautionary medicines that are serving to help the humanity in a positive constructive manner. One cannot assert that the science and rationale of biotechnology is not simple to manipulate and prepare. The nature has its own way to reveal the components and their impact on human life so nurturing these tools is another rather complicated task of replicating the nature and combining the existing phenomenon. But yet the scientists and the bio technologist have so far been successfully benumb the world by shrinking the waste by ninety five percent in the making of Vitamin B2, similarly the elimination of cervical cancer by seventy eight percent is another remarkable creativity of biotechnology that has changed the entire world.