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Analysis of Spoken Language Essay

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Spoken language controlled assessment
How do TV chefs adapt and change their language to suit their audience and purpose?
There are as many different styles and variations of spoken language as there are people on Earth as language is an abundant ocean of creativity that will never dry up. The inventions of modern day technology such as the TV have meant that English spoken language is as varied now as it has ever been; you only have to flick through the TV channels to discover the differences in the language a news reporter uses, compared to that of a chat show host. This also applies to different people talking about the same subject; this can be illustrated in the study of Jamie Oliver’s and Gordon Ramsay’s unique adaptations of …show more content…

As the public associate summer with long hot lazy summer days full of bliss and relaxation, Oliver’s language has adapted to meet the audiences expectation. This is evident in the way he uses vague instructions like ‘rub in some flavours and seasoning’, ‘a little bit of olive oil’, and ‘a couple of tins of tomatoes’ which leaves the audience to use his/her own instinct as to the amount they should use. This can be effective as it puts the audience more in charge of the recipe, so they feel more confident about cooking. However perfectionists may be disappointed with the lack of information and detail they are given.
Ramsay in ‘Hell’s Kitchen’ adapts his speech in a style that contrasts greatly to that of Oliver’s. He uses vulgar expletives and bluntly insults the contestants so frequently, it is startling. Examples of this are “You're so full of [bleep] your eyes are brown” and “You serve, they eat- straight after they vomit”. Even though this kind of language would be deemed socially unacceptable if used in a real life context, on TV it humours the audience. However other people will find the language distasteful and question the morality of using such high levels of profanity and bullying the contestants. Also families would not be able to watch this show together as the language is highly inappropriate for young children and therefore it

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