Second-Hand Smoking Many americans can agree that they wouldn’t want their children being around cigarettes. However, there are still some parents out there that don’t provide the cleanest air around their young children. This advertisement used by the Child Health Foundation is used to show how young ones can die early because of these actions. Parents don’t realize how detrimental second-hand smoke is to their loved ones. This ad is effective in persuading the audience to be more cautious when smoking. Persuasion was the key point in this advertisement, and the CHF was going to attack their audience any way they could. The CHF is the author of this advertisement, and that is what also grabs viewers attention. Child Health Foundation has been around for 31 years to be exact, and is one of the biggest foundations in the world providing safety for young children. This foundation is very credible, and has the statistics to back it up. The CHF has granted funds for countries like India, Kenya, Pakistan and many more. The CHF is a nonprofit public charity that prevents and treats life threatening cases of children and infants. When viewing this advertisement the CHF comes across very emotional stating the quote “some children get to heaven earlier.” Some viewers might wonder what their reputation is, and that is supported by the advertisement showing they care about children’s health. The key audience the CHF wanted to target were smokers that are also parents. I believe they did a great job with that showing the innocent little girl with smoke wrapped around her. The secondary audience would be young kids. If a young child see’s this advertisement they will begin to worry about their health, and believe they won’t have a long life. Children have no education on second-hand smoke so they don’t know what’s good for them or bad. I believe the primary audience (parents) don’t really care about their children’s health. They think everything will be okay if they are exposed to just some of it. The author puts an emotional thought on these parents putting in perspective if you keep it up they will die sooner than later. This advertisement was found on the internet. Most people these days have a computer, smart
According to Action on Smoking and Health (ASH), 36.5 million Americans currently smoke, that is about fifteen percent of the population which is equal to the combined population of America’s twenty-five largest cities. Although anti-smoking advertisements are shown throughout the United States, people do not take them seriously half the time. The advertisement in this analysis showcases a grayish background, with the colors focusing mainly on a cigarette box that has the cigarettes put into crayon labels and the box also opens like a crayon box. There is also a child’s writing with crayons saying, “Just like mommy.” From this, the image showcases the dangers of smoking and the causes it has on loved ones. This advertisement uses strong ethos, pathos, and logos to get ASH’s point across very clear.
When the adults finish talking to the children, the children hands them a paper and leave. One can notice in that scene that the kids did not want to smoke but wanted see if they knew the consequences of smoking. The message the children gave to them states, “You worry about me, but why not about yourself? Reminding yourself is the most effective warning to help you quit. Call 1800 hotline to quit smoking.” This makes the viewer think on why people smoke. The smokers were shocked to read it, but none of them threw away the brochures. They knew what the logic thing to do. This reminded people that they could influence everyone to stop smoking through the influence of the children.
Is smoking a cigarette like aiming a smoking gun to your head? Absolutely, yes! The photo above, has a very powerful message to be shared with people all over the world. The creator of the picture above is, The American Cancer Society. This is an organization that is trying to heighten awareness of the dangers of smoking, the most threatening danger being, cancer. They also promote relays which help raise money for ads and research. The money raised helps to inform people of the dangers smoking and what the negative outcomes of such a habit. This society also helps with finding treatment options. They are helping people cope with the side effects of various cancers or to advise on health insurance. A certain population of people, particularly young people, see smoking as a cool or hip idea to fit in. The goal of this visual argument is to inform people who smoke cigarettes that they should just hold a gun to their heads. The American people should be against nonsmoking because of the feelings you get when smoking, the chemicals that are involved, and how the cigarette will kill like a loaded gun.
A hand extends from outside the scene and holding a lit lighter out to her. As the camera pans out a teenage boy is holding out the lighter and she looks up at him with a look of utter shock, confusion, and what could be described as shame (see fig. 1). The ad ends with “Children of smokers are almost twice as likely to become smokers” (ClearWay Minnesota). It then returns to the mother and son as the two sits in silence on the front step. In this way, Clearway presents to us this narration of a family struggling with tobacco use.
Smoking continues to be an increasing problem in both the United States and around the world. Advertisements of many types continue to aid in lowering the use of cigarettes by teenagers. In this advertisement, published by the Food and Drug Administration (FDA), many rhetorical devices are used to help appeal to the audience’s senses, understanding, and perception on smoking cigarettes. Using a young woman in the advertisement shifts the focus towards teenagers that smoke cigarettes, have thought about smoking, or have been around others that do smoke. With the incorporation of the FDA’s “The Real Cost” campaign logo, facts about the outcome of smoking, and the photograph of the young girl's face, this advertisement serves the purpose of grabbing the attention of teenagers that use cigarettes and warns them of the negative outcomes of smoking by using certain appeals: ethos, pathos, and logos.
This advertisement uses
Overall the advertisers who created this advertisement did a very good job. Through the use of an optical illusion, use of text and the use of negative space it sold the abstract emotion of “parental guilt” effectively. Many parents of young children who see this will look at it and will feel guilty about smoking and will most likely cause them to kick their bad habit of smoking for the sake of their children. Many people don’t like to kick their bad habits because they don’t have a strong reason to, they typically always need someone important to do it for and this advertisement shows parents of young children that your child is your biggest reason you should quit smoking, a child the most important person in a parent’s life and they would be able to do anything to protect
Many Americans can agree that they wouldn’t want their children being around cigarettes. However, there are still some parents out there that don’t provide the cleanest air around their young children. The advertisement used by the Child Health Foundation is used to show how young ones can die early because of these actions. Parents don’t realize how detrimental second-hand smoke is to their loved ones. This ad is effective in persuading the audience to be more cautious when smoking.
At a first glance of the ad that was chosen, you might not assume anything of it at first, but if you take a second glance at the ad then you’ll be able to convey the message. The ad tackles on the deep and never ending controversial topic about Racism from the use of babies. Within our society today, some might say that racism does not affect opportunities for certain races, but some would argue that it still exists.
Starting off we see emphasis on a marred woman holding a cigarette, along with the alarming text “Warning” at the top of the ad. “When you smoke it shows” is also clear, due to the large text that was used to display it. Placement of such content like this incites the reader to infer that the propaganda is trying to recommend you to not yield to cigarettes. Smoke is repeated throughout the ad many times to keep reminding the audience that’s related
People have been constantly made aware of the dangers of smoking their whole lives. The warnings are shown in blaring, edgy commercials, obscenely blunt labels, and methodically indoctrinated through numerous programs at schools. Despite this, people still choose to smoke and callously ignore the unending dire warnings that smoking is a leading cause of cancer, numerous other debilitating health problems, bad personal hygiene and social disgrace. Most people however, are also very much unaware that smoking can have adverse effects on the animals around them. The advertisement “Catmageddon” presented by Truth Orange does a powerful job in persuading young adults to not smoke though the use of logos, pathos, and ethos.
The situation of this commercial is critical to its viability on its watchers. Having been put on the web, this article can possibly connect with a substantially more extensive scope of watchers. Individuals of all races, ages, financial statuses, and convictions are on the web every day. My idea on this picture, is that it was planned for a crowd of people outside of the United States since it appeared on a site that had ads from around the globe. In the United States, kids encounter programs, through school, keeping in mind the end goal to instruct understudies on the unsafe impacts of cigarettes. Since we have these projects here in the United States and numerous different commercials, this particular notice is planned for a group of
Identifying the correct specific audience for your PSA is crucial in producing the most influential message. The specific audience for this PSA are parents, or those who care for children, who smoke around their children. The PSA reached the target audience perfectly by making the smoke made arm and hand most likely directed at parents and/or care givers of children. After many smokers see this announcement they will be less likely to smoke around children, potently leading to a decline secondhand smoke pollution to children.
A cigarette does not only shorten your life by puff, but also the life of your child. The use of tobacco "remains the leading preventable cause of death in the United States” causing more than 440,000 deaths each year and resulting in an annual cost of more than $75 billion in medical expenses, says David Marks in his novel, Overcoming Your Smoking Habits. Nonetheless, what is not discussed is secondhand smoke is the third leading cause of death in the United States, also known as chronic lower respiratory disease. Secondhand smoke can affect a child mentally and physically, from diseases to learning disabilities, and post-traumatic stress. Children from birth to seven years of age are especially vulnerable to secondhand smoke because their lungs are not fully developed. (Marks 3)
Advertisements involving smoking should be prohibited. Kids and teens that are the most impressionable and easily influenced. Cigarette promotions make smoking appear harmless and cool and have led to many kids under the age of 18 to have smoked for years. The advertisements on quitting smoking and how bad they are for you may be effective for older viewers however many teens and kids are drawn to cigarettes even more because adults are saying it is bad for you and it appeals to their “bad boy/girl” ideal. Many might argue that forbidding a company from advertising its product is against freedom of speech. This essay will show that the harmful effects of cigarettes will justify dramatic means to prevent people especially our youth from being encouraged to start smoking.