| Assignment 2: Market Model Patterns of Change | | | | | | |
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The industry I chose to research is the superstore industry. An industry, which at one time was dominated by KMart, has gone through enormous change over the past five to ten years. KMart had very little competition when superstores were not really in existence. WalMart became their biggest competitor. New technology along with multiple competitors, have changed the way consumers make purchase. Once considered a monopoly by many, KMart fought the many pressures affecting stand-alone stores today. The company had few stores, which resulted in high costs. Once the industry started evolving with new technologies, these stores became sunk
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As more and more people continue shopping at WalMart they will be forced to have to hire more and more and they are faced with a high turnover rate as well. Having to train employees can become costly. Another source of rising costs within the industry will become the fight against shoplifting. More than $4.7 billion was lost to shoplifting and employee theft in just 25 U.S. retail companies in 2002, with only 2.43 percent of those losses resulting in a recovery, according to the Fifteenth (15th) Annual Retail Theft Survey conducted by Jack L. Hayes Intl., a loss prevention and inventory shrinkage control consulting firm (Jonesboro Forum, n.d.). As manager, I would look at my company’s share of streaming data and compare it to my competitors. In this business, I believe that volume speaks louder than anything else. My share of the marketplace would decide how I went about opening or closing new stores. If I were a company who had the majority share, my negotiation tactics would be on point, as I know the customers would want big savings. On the other hand, if I were a smaller company, I would still negotiate hard, but may want to look a little harder at the content side than the company that has the majority share. While it would be important with any of the companies in this industry, I believe that the type of content you buy can be especially important for companies with a smaller share. For instance,
Accordingly, they can decide how much they want to pay for a certain good and if it is still realistic they will find a producer or supplier. They can order different suppliers to their headquarter and let them negotiate with each other until they have found the producer who is able to sell for the lowest price. Forasmuch, the suppliers have then usually a very small profit margin, but a lot of sales. Nevertheless, Walmart tries to give the discount that they get to the customers. For Walmart, the saving pressure is helpful to grow, make more profit and being successful, but for the employees it is unacceptable as they get not paid very well and various of them do not get a health insurance. The salary of a normal working person at Walmart is not enough to have enough money for themselves and one child. That might result in dissatisfaction and they are less motivated in their work. The customers are treated worse and it is often dirty what could be another reason to hate the
A couple of others issues is the absence of cleanliness and orderliness, racks not being restocked sufficiently quick, store format and configuration being poorly arranged now and again, updated advanced administrations waiting to be coordinated into stores, offering a more extensive item grouping, and the consistent matter of being a more client benefit situated association (Peterson, 2015). These issues will not just go away overnight and take time to address and do it right. Walmart has expanded worker pay to $9.00 an hour, and all day pay beginning at $13.00 an hour which can increment again once preparing has finished. They said that it could eat into the transient benefits, yet that it is a valuable long haul speculation. Mitchell (2015) reported, "Walmart said the fleeting hit would yield longer-term benefits not far off, as more joyful, better prepared, longer-tenured representatives will convert into more client activity." Not exclusively does Walmart need to begin on the little changes, yet they additionally need to divert the concentration from all the negative reputation and concentrate on making more positive results for the corporation. This
Keeping employees is already a problem for Wal-Mart. Four months ago, their monthly turnover rate increased to 5%, (Bhasin, K.). This constant flux of leaving employees and new hires leaves Wal-Mart staff generally less experienced and knowledgeable, which has negatives effects on their ability to provide a good customer service experience.
Walmart is proper training of their employees, so they can do their best in their work to advance. Walmart shows what an experienced worker to new employees during their work and share their experience with them, so that they can learn some of the techniques they need to manage customers. In addition, new employees go through the training period was his work, and that you know about an important aspect of their work that they have done prior to Walmart.
It is no doubt that Walmart business philosophy is not perceived as constructive. They exploit their employees as much as the law allows to earn a higher profit and maintain shareholder expectation. When they established their presence in a community, someone will get hurt such the local businesses. The local businesses either learn to adapt or be out business. Whatever the case maybe, when Walmart comes to town they also bring other new businesses with them. They are the anchor for other businesses to thrive. The foot traffic Walmart brings allows other business such as restaurants, specialty shops, and even other grocery to build their business in the surrounding area. This support the local economy and employed more worker than would
Firstly, Walmart is always adding new super-centers. These supercenters offer new employment in areas that are struggling to provide stable employment. Ghazzawi, Palladini, and Martinelli- Lee has found that for the fiscal year of 2013, Walmart planned to add 210 to 235 new units expanding their retail space by 14 to 15 million (28). Because of new units being built, this allows for the influx of new employment opportunities for families. This new expansion is safe because Walmart does not usually close a store which gives a stable economic start to a career. Walmart has employed 21.1 million associates in more than 8,970 stores in the U.S. ASDA in the UK, and Sam’s Club warehouses (Ghazzawi, Palladini, and Martinelli- Lee 21). While these Walmart stores bring stable jobs, the store also helps provide families with better deals in order to save them money.
As a young adult, I remember wanting to work for Walmart because I was told that it was a great place to work for. The employees were treated well, products were nice, and wages were comparable. That is not the story these days. Today Walmart is now known for poor quality products, treating their employees bad, and the type of people that shop there (Facebook has a page dedicated to “people of Walmart” showcasing colorful attire.) According to Walmart’s own SWOT analysis they outline their three major weaknesses. The first of the three is that they have a high employee turnover rate. They attribute this to the fact that the mass majority of the employees ear a minimum wage and that they do not offer basic benefits. From friends of mine that have or currently work for the company I have heard that this is a huge issue for them. The second weakness that they point out is that they have negative publicity. They write that this is from criticism about their questionable practices such as bribery of authorities and poor work conditions. What I have heard about the work environment is that most managers do not take the time and care with their employees and push them to work with little to no affirmation or rewards. The third and last weakness that is outlined is that there is little differentiation. This is that Walmart is not the only store that carries a lot of the products that they have. Walmart has to compete with Target, Amazon, Kmart, and many more. I know that I can buy the same thing at Target as I can Walmart and if it is at a better price at Walmart Target will match that price so I do not have to go to Walmart at all. (Wal-Mart, n.d.)
Walmart often employs employees making its turnover high. Deliberately, when the company regularly employs workers, it suffers from increased costs spent on training employees who are new more often ((Dess, 2012)). The company suffers from this issue since it receives low skilled employees whom
Also, the employees that will be hired by the newly opened Walmart will be working on an average of 28 hours per week. So, they will be working part-time job where as previously they were able to work full time in small retail stores. Also, there is a lot of criticism that Walmart doesn’t pay good wages to its employees and according to some research it comes out to be between $7-8 per hour which is in range of other competing big box retail stores like K-mart, Target, etc.
An external factor that could be hurting Best Buy’s profit margin is the number of counterfeit products being traded globally. “According to the International Anti-Counterfeiting Coalition, about 7% of the world trade is in counterfeit goods. Since 1982, the global trade in illegitimate goods has increased from $5.5 billion to about $600 billion annually (Strategic Analysis 4).” The United States is one of the areas greatly affected by the import of these counterfeit products. Unknowingly Best Buy could have had some counterfeit products enter into their store’s inventory. If a customer gets a counterfeit product, the analysis explains that consumer confidence levels drop and this could negatively impact Best Buy’s net income.
Walmart isn’t just a company that offers different sorts of products (food, clothing, tools, furniture, etc.), it is a huge company with more than 8,400 stores in 15 different countries and is also the source of work for
In the long term Wal-Mart will have to do several things. First it will have to find other ways to reduce costs. This may
Walmart isn’t just a company that offers different sorts of products (food, clothing, tools, furniture, etc.), it is a huge company with more than 8,400 stores in 15 different countries and is also the source of work for more than 2
So I recommend that Wal-Mart have to hire experienced staff or they have to give “on job training” their staff to improve their skills and I’m sure that it will help to satisfy their customers.
Automobile industry is one of the most global oligopolistic industries. Products in this industry have spread throughout the globe, and a few numbers of companies with worldwide recognition have dominated it.