Cathay Pacific Essay

First, the organization can deliberate on the procurement of other minor aircraft to strengthen its position in target markets to further conquer more market shares, e.g., it may invest or acquire local carriers and further upgrade their whole deal flights. As such, clients can select its subsidiary local auxiliaries or via utilization as reciprocal. The Dragonair is a fabulous example demonstrated by its actions. Accordingly, clients will be availed to possess the capacity to choose to agilely orchestrate their routes with Cathay Pacific Airways at all levels arranging from provincial to worldwide.

For the engine cost, there is also a positive correlation thus; increase in this cost may also vary in the increase in average age of fleet per hour. However, on this cost, only 61% is determined in the regression equation. Like in the airframe cost, there will be additional 2.6 in cost for every hour of average age in thousands.

On February 29, 1996, WestJet Airlines came to life. They became the face of low-cost, short-haul, point-to-point airline for Western Canada. The organization began when entrepreneur Clive Beddoe, president of Hanover Group of Companies purchased an aircraft for personal use. Beddoe later made his aircraft available to other business people through Morgan Air, owned and operated by Tim Morgan. Tim Morgan, along with Calgary businessmen Don Bell and Mark Hill found an opportunity to start an airline. They all reached out to David Neelman, who was president of Morris Air and asked for assistance on writing the business plan for WestJet. They joined forces and WestJet Airlines came to life. They all held a different position and Beddoe was the president, chief executive officer, and chairman of the board of directors. Bell and Morgan were senior vice-presidents and Hill was the vice president. When WestJet first began, they only flew to Vancouver, Kelowna, Calgary, Edmonton, and Winnipeg. They now fly to 102 destinations in 19 different countries. In addition, they also increased the amount of aircraft they own. WestJet began in 1996 with just two aircraft and by August of 2000, they increased to 94 aircraft. Not only did they increase aircraft, but employees too. Their workforce expanded to 30,000 employees. On July 1999, WestJet hit a huge milestone when it completed its initial public offering of 2.5 million common shares. Clive Beddoe

This plan will mean developing bigger and newer Boeing as the prediction indicates that travel demand will surge in Asia over the next decades. This is partly due to an increase in the

Cathay Pacific Airways Limited, which is managed by the Swire Group, is the largest airline and flag carrier of Hong Kong. The company with over 14,000 staff worldwide now, was founded by 1946. It based at Hong Kong International Airport, and its operations include scheduled passenger and cargo services to over 120 places around the world.

While there are advantages and disadvantages of old and new aircraft, these factors does not wholly depend on the access of an airline. Airlines still rely on its quality service on their customers and truth to be told, the mechanics, built and function of an aircraft is still the starting basis. Several aspects are observed during the process of selection: price/cost, design, structure and

In the 1980’s, Lufthansa increased the number of non-stop connections and more dense route networks (History). The aircraft purchase could have been necessary at this time because the aircrafts could be used for expansion or growth. Potential sales from expansion opportunities of adding new flight routes, additional flight time options, or other additional uses would be a

Competition Not just Airbus, but new competitors from the world's largest emerging markets like China, India and even Japan (Nolan, 2009).

In this long operation period, Qantas constantly developed and improved so as to achieved some achievement and earn good reputation. For example, in 2012, it got different awards about entertainment facilities, the best first class and business class within 10. In addition, it was the best safety airline in the world from Airline Ratings in 2013. These good growth can lead Qantas come into a good situation and bring more passengers.

Survival is vital and it is one of the most important business entities. The airline industry affected with the global economic downturn and the increased level of competition. Bresnen and Fowler (1994) stated that in order to survive, the organizations particularly airline industry need to design and consider fundamental changes in terms of organizational change and management practices. The changes made could be through developing strategies of restructuring and downsizing of the organization as a measure to cope with unfavorable business conditions such as financial crisis.

Cathay Pacific was seen as a prestigious worldwide brand situated at the geographic center point of Asia, nonetheless, it went up against different brands with different positionings, for example, Jetstar Hong Kong in the financial backing market. Consequently, it needs to separate itself predominant in different extensions. Be that as it may, P.C. is the most young underneath 10 years of age with constantly redesigning equipment, e.g. there are up and coming 80 flying machine. What's more, its premium promoting procedure separates its open picture as "the Heart of Asia" (Cathaypacific,

In addition, revenue sharing agreement with Cathay Pacific Airways Auckland route started last year - to improve the status of Hong Kong Air New Zealand Southeast Asia. Other hubs in Los Angeles, Shanghai, Tokyo, Sydney, Vancouver and London.

The project requires the student to carry out a research, analysis and discussion on how a Singapore listed company can access to the country’s financial system and how it benefits the company in achieving its business objective. The research will cover the various types of financial services offered by financial intermediaries whom the corporation can access to.

Based on above reasons, the budget market in Hong Kong has great potential. With the Asian economic growth, the position of travel hub will also play a more important role. The new brand could cannibalize Cathay Pacific 's existing customer base, but the new carriers may also boost travel rather than just luring passengers from Cathay. As the whole market expands, the benefits will more than loss that is win-win situation.

Cathay Pacific provides flights to over 120 destinations, with the aid of its 130 fleet. Additionally, within the international market place, Cathay has developed several successful strategic partnerships. With the aid of these partnerships, the company is able to provide its customers with flight services to destinations they do not run. The Hong Kong based firm has as such developed partnerships with some of the most prestigious carriers on the globe, such as American Airlines, British Airways and Japan Airlines (Hoovers, 2012).