Case Study Of OLX

For the seller, the number of customers that now have access to their inventory has grown exponentially. By setting up a website, anyone from the around the world can shop with

The Internet over the past few years has seen a huge increase in online businesses and consumers. Electronic-commerce is expected to generate $36 billion in revenue during 1999, up 140% from last year alone.[1] With such a huge amount of money to be made on the Internet it is becoming very appealing for small businesses and start-up companies to try and make their niche in e-commerce. The Internet is drastically affecting the way companies and people conduct business now. E-commerce encourages growth in existing as well as new businesses because of lower overhead costs, the huge consumer base and the freedom of information flow. However the online revolution has created a large

Dembosky, A. (2012). Ebay moves beyond its dotcom roots. Available:http://www.ft.com/cms/s/0/df3723ca-1773-11e2-8cbe-00144feabdc0.html#axzz2EbzDqb5Y. Last accessed 10th Dec 2012

1) What was the key strategy that Navarro pursued from 1991 on to establish Exxel as a leading Latin American private equity organization? How did Exxel differentiate itself from other private equity competitors?

| * A need to have a certain product * Consumers will search until that product is found * Need products that stand out from others * Customers have problems making decision so the company will have to try to make that decision easier for them

The new advances in technology allow businesses to reach different customer bases. This includes buying and selling products over the Internet. The online shopping process is considered e-commerce. E-commerce is made up of different behaviors but for the purpose of this discussion the three discussed are consumer-to-consumer (C2C), business-to-business (B2B), and consumer-to-business (C2B). The different behaviors have different mediums to reach their targeted audience. The message for each behavior persuades a particular audience to purchase a product using that particular medium. Consumers and businesses look to the web for cost-effective ways to sell and buy products.

Upon entering a supermarket or shopping mall, thousands of products stand on shelves fighting for the customer's attention. In order to win the eyes of customers, products must be able to sell themselves. Manufacturers

Today’s sellers are struggling to control the sales process, a phenomenon that gradually raised the last years as buyers have become highly demanding. Buyers have access on the web, seeking for information before they take a purchasing decision and they expect sellers to follow them in all stages – where they have been, what they saw, how long they stayed and what channel they used.

Carter, B. (2016, Feb). E-Commerce & Online Auctions in the US. IBISWorld. Retrieved on March 30, 2016 from IBS Industry Market Research

Online purchasing is becoming more and more practical thing for contemporary customer. It is explained by high internet penetration in every country, lower cost than in retail network, door to door delivery. Internet plays an important role nowadays; therefore it creates a new market, which sometimes is quite difficult to measure. Online shopping is different from the B&M shopping due to the fact that there is no physical presence of goods, from other standpoint internet is able to sell way more services and motivation and decision making process directly connected to the feedbacks.

Saxitoxin (STX) is a neurotoxin that blocks neural transmission by binding to the voltage-gated Na+ channel. When bound to the voltage-gated Na+ channel, STX inhibits the permeability of Na+ ions, which are responsible for depolarizing the membrane. Since STX keeps the membrane from depolarizing, the resting membrane potential would remain the same.

The purpose of this report is to develop an online strategy and create advertising ideas for Mary and Joe Johnson, the owners of Book Bunker. E-Commerce is what businesses and consumers use to buy, sell or exchange products and services over the internet. “E-commerce is a major factor in the U.S. economy because it assists companies with many levels of current business transactions, as well as creating new online business opportunities that are global in nature.” ("Define e-commerce,"). This is considered a business-to-consumer model because the business will be conducting business transaction and communicating with

Business like Amazon wants to make buying item from their business easier for customers. This is why Amazon offers E-retailing which gives customer option to go shopping online. The internet has had impact change on consumers shopping habit as shopping online has numerous advantages which is why online shopping continues to gain popularity. Some of the advantages of E-retailing is that it’s convenient as consumers are able to go shopping at home which could help them save cost on travelling and also gives consumers an option to compare prices of different products as there are wide range of products being sold online.

Although traditional stores are good for urban construction, online shopping can bring more economic benefits. According to Resnick, we can know that in shopping malls there was a great decline in shoppers and transactions (p.1127). With the rise of the Internet, online retail is becoming more and more popular in India, and it lead to a lot of important online retailers and others entering online business (Tandon, pp.1657-1658). As we all know, every year the double eleven breaks the record of trading volume. This year, people spent 16.82 billion RMB on the day of the double eleven. That means online shopping is becoming increasingly important, and more and more people are shopping on the internet, and it also means that other related industries are developing well. Especially, online shopping has promoted the development of express delivery industry. In china, a few years ago, it is difficult to deliver a package and many places cannot receive it. But it changed now, many express companies appeared and the express route is getting better. People can easily get their express from all over the world. What’s more, many people start businesses on the internet, because opening an online store is cheaper than opening a store. They do not need to pay expensive rents and spend large amounts of money to decorate their store, so that saves the cost of opening a store. Therefore, it provides lots