Demographic Trends & Apple Watch Over the next 40 years, the United States will become older and more diverse. The population will still largely be White and Hispanic (US Census, 2012). “According to the projections, the population age 65 and older is expected to more than double between 2012 and 2060, from 43.1 million to 92.0 million. The older population would represent just over one in five U.S. residents by the end of the period, up from one in seven today. The increase in the number of the “oldest old” would be even more dramatic — those 85 and older are projected to more than triple from 5.9 million to 18.2 million, reaching 4.3 percent of the total population” (US Census, 2012). I do not believe this will affect Apple; they will be the head of their industry and continue to make advancements in technology. Despite the elderly population growing over time, these elderly will be the generation who grew up with Apple products. Therefore a decline in sales with the elderly population increasing. With the diverse population, Apple products will still trend upward because across the board these products are sold. Economic Trends & Apple Watch Right now, the dollar is worth more, gas is cheaper, and jobs are on the rise (depending on whom you talk to). In a growing or steady economy Apple has the products that people are willing to spend their extra money on. If the market crashes again or goes into a downhill spiral as it did in 2008, then Apple’s sales would
With Apple the Growth has been substantial and it can be stated that the Products have reached a maturity stage and hence there is a chance of decline. This has also been evidenced to certain extent as Samsung has taken over as the market leader in the mobile phone segment. The emergence of cheaper brands like Lenovo etc has also been a challenge for IT products of Apple. However it is also true that Apple has always focussed on consumer trends and demands and thus has been capable of avoiding the decline stages. Further market development and diversification strategies have been suitably implemented
Apple Inc. has provided many innovative and creative products to consumers over the years. Many industry analysts want to know if Apple can sustain its growth and defend against new competitive threats. Apple lost their CEO Steve Jobs in 2011 to
Jacobsen, Kent, Lee, & Mather (2011) stated, “Since women live longer than men in the United States, women will continue to make up a majority of the older population in the foreseeable future” (pg. 3). Whereas, this age distribution among men and women are expected to remain approximately the same between 2009 and 2030, there will be notable changes in the age and gender gap by 2050 as the gap grows smaller (Jacobsen, Kent, Lee, & Mather, 2011). Furthermore, according to Vincent & Velkoff (2010), by the year 2042 the United States will become more racially and ethnically diverse with the combined minority population expected to become the majority. Thus, as people in the United States age over the next several decades, the older population will also become a more racially and ethnically diverse group. In addition, the overall age structure of the population is expected to change a great deal over the next four decades (Vincent & Velkoff, 2010). This will pose even more challenges to policy makers and programs designed to help the elderly like Medicare and Social Security. Therefore, being able to project the size and structure of the older population, in regards to age, sex, race, and Hispanic origin is not only important to public interest, but also private both socially and economically (Vincent & Velkoff, 2010).
We all will one day face the reality of growing older. There are many aspects of this change that will affect us in a large way. According to the Merck Manual of Health and Aging, 1.5% of Americans are 85 or older. This research states that the number of people 100 years or older could rise from 1 out of 5,578 in the year 2000, to 1 out of 472 in the year 2050. It brings out that women have a longer life expectancy than men, among people aged 65 and older in the year 2000, there were 70 men for every 100 women. For people aged 85 and older the figure was 41 men for every 100 women. The site goes on to say that approximately 11% of Americans aged 65 and older are below the poverty line. (The Merck Manual of Health and Aging:
Like longevity trends, racial trends among the elderly are an important aspect when looking at demographics of the aging population. The growing aging population is also changing in composition. The aging populace is moving to be a more racially and ethnically diverse population than previous aging populations (Ortman & Velkoff, 2014). In 2010, non-Hispanic whites made up 80% of adults aged 65 years or older, by 2030 that percent will decrease to 71.2% of the population 65 and older. It is predicted that by 2050 non-Hispanic whites will make up fewer than 60% of the
Between 2000 and 2050, the number of ageing population will increase by 135% During this time period, the proportion of the population that is over the age of 65 will increase from 12.7% in
The rapid growth in the number of seniors in America and around the world is creating a global demographic revolution without precedent. During this century, advances in hygiene and water supply and control of infectious diseases have reduced the risk of premature death much. As a result, the proportion of population over 60 years in the world is growing faster than in any previous era. In 1950 there were approximately 200 million people aged over 60 worldwide. By 2000 there will be over 550 million, and by 2025, the number of people over 60 is expected to reach 1,200 million.
Aging Americans, like other age groups, are feeling the effects of the declining real estate and stock markets, as well as soaring fuel and food prices. Seniors’ economic security will only increase in importance as the U.S. population ages. The nation’s health and social services resources will face unprecedented demand as 75 million people in the baby boomer generation reach retirement age—some with eroded savings and retirement accounts. Aging people of color are more likely than white
The fact that the American population is aging has raised concerns. In 2011, the number of adults over the age of 65 reached 41.4 million, which account for 13.3% of the population ("A Profile of Older Americans: 2012," 2012). It is estimated that there will be about 71 million older adults by 2030 ("Healthy Aging-Improving and Extending Quality of Life among Older Americans," 2009). Approximately 2.1 million elderly are currently living in
However boomers and “non” boomers alike will face social changes as this group matures into their late adulthood. Many boomers prepared for their retirement by working hard and saving money. Boomers such as my own parents are good examples of how boomers will be affected. They did not over extend themselves during the recession and they made wise financial decisions. They invested what was perceived as healthy investments in real-estate and the stock market only to take on major economic losses in the last decade. Although my parents are not struggling to make ends meet, the rising cost of insurance and health care may have negative effects on their finances in the next decade.
There are various threats in the external environment that influences Apple. Rapid technological development and change is a problem, the company might be set aside by a competitor who invents a newer technology. Tax increases have also influenced Apple. Apple’s profits went down due to new taxes. Patent breaches pose a huge threat, competitors might imitate their technology and make profit on these features. Appreciation of the dollar, Apple’s profits in foreign countries are reduced due to strengthening the dollar. The growing popularity of Android, widespread use of this operating system makes Apple’s infrastructure less attractive for customers. Increasing labor costs in Asia, the protests of workers in Asia, especially Foxconn
According to the U.S. Census Bureau the number of people 65 and older will possibly double by the year 2030. According to Yager (2008) forecasts are showing that the United States could reach a labor shortage by 2030. As
Over the years, there have been major shifts within the United States in regards to its population. Statisticians have estimated that 20% of the population will be 65 years of age and older. There is an even
From 1970 to the year 2000, the world's over-60 population is projected to increase by more than 90 percent" . This is an astonishing number, seeming how the total population was predicted to grow by less than 75 percent . "The most prominent feature of the looming shift in the composition of the working-age population is, of course, its increasing age" . It is hard to say what will happen when suddenly there will be an abundance of older people who are preparing to retire.
The world’s population is ageing rapidly. Between 2000 and 2050, the proportion of the world's older adults is estimated to double from about 11% to 22%. In absolute terms, this is an expected increase from 605 million to 2 billion people over the age of 60.