Apple Inc.

Apple Inc. ( formerly Apple Computer, Inc.) is an American multinational corporation that designs and sells consumer electronics, computer software, and personal computers. Apple was established on April 1, 1976 by( Steve Jobs .( Steve Wozniak .( Ronald Wayne. Former : Steve Jobs. (Chairman, 1976-1985, 2011; CEO, 1997–2011)( Current :Tim Cook. As of July 2011, Apple has 364 retail stores in thirteen countries as well as the online Apple Store and iTunes Store . It is the largest publicly-traded

RESEARCH, GURGAON STRATEGIC MANAGEMENT PROJECT REPORT STRATEGY MANAGEMENT AT APPLE, INC. 1. 2. 3. 4. 5. PRESENTED BY: Group 11 Kapil Bhati (19) Kumar Rathnam (21) N Praveen Kumar (29) Nikhil Yadav (30) Sharath Babu (46) Date: April 3, 2012 Contents 1. 2. INTRODUCTION .................................................................................................................. 3 APPLE: BRIEF HISTORY .......................................................................

Question 1: Which of Porter’s four competitive strategies does Apple engage in? Explain. Scope | Broad | Cost Leadership | Differentiation | | Narrow | Cost Focus | Differentiation Focus | | | Cost | Differentiation | | | Source of Competitive Advantage | Figure 1.0: Porter’s four competitive strategies Porter’s four competitive strategies does Apple engage in are cost-leadership strategy, differentiation strategy, cost-focus strategy and focused- differentiation

| Apple Apple Inc. is one of the most successful companies in the United States and in the world. Apple Inc. is a multinational company that specializes in the manufacturing of electronic equipment like smartphones, software and computers. The company is well known to everyone for products like iPhone, Macintosh, iPad and iPod. Apple came into existence as the joint effort of Steve Jobs and Steve Wozniak. Wozniak was the mind behind the technology while Jobs was mind behind the marketing strategies

Apple Inc. case study tells the history of the company, where and who had control in decision making to make the company increase in revenue. From the cofounders, Steve Jobs and Steven Wozniak all the way to replacement CEOs that the board members would appoint if predict profits were not where they expected. Apple’s only mission was success and producing better quarterly earnings. But everything comes with a price and Apple has seen their share of reported losses. John Sculley, Michael Spindler

Apple: An Introduction Apple Incorporation is one of the largest organizations dealing into Information Technology. Apple has a host of products ranging from Laptops, Desktops, Mobile Phones and Multimedia Devices. The company has been extremely innovative in the field of multimedia and it owes it success to one of the greatest innovators, Steve Jobs. The company has always believed in innovation and that is the major reason why it has been so successful in the mobile phone segment. In recent years

Introduction Of Apple Inc. Apple Inc. is globally renowned as one of the leading companies, especially for its specialization in the personal computers and consumer electronics industry. The company is most well-known for the iPod, a digital music player and Macintosh, a personal computer released in 1984. Co-founded by Steve Jobs in 1976, the company was named under Apple Computers Inc. and its initial product Apple IIe gained relative popularity and success. The release of the Macintosh revolutionized

Tim Cook took over CEO for Apple in 2011, and then Jobs passing away soon after, people wondered if Cook would live off Job’s legacy or if he would continue Apple in being the big innovative technology giant and move past the iPad and iPhone it had become so popular from. Cook has since produced the Apple Pay and Apple Watch products although the company still relies heavily on the iPhone as the main revenue maker at 69% (Yoffie & Baldwin, 2015). This case study is going to discuss the case facts

Apple Computer, Inc., is an American multinational corporation. The company originally founded on April 1, 1976, is located in Cupertino, California. Apple is renowned for their designs, having developed their own computer software and personal computers that have revolutionized the world of electronics. Apple was the first company to introduce the 8-bit fully functional home computer called, Apple II, in 1977. The Apple II eventually became the first successful commercially produced microcomputers

Development of Apple Phones Pratik Kumar Parekh DeVry University ENGL112 Composition Professor Lawrence Gorman Digital gadgets like mobile phone, T.V, computers and tablets make a great deal of interest in the present world. I am talking about the brand company Apple Inc., Apple has lots of electronic gadgets in the market now, but Apple Inc. is also looking at becoming a cellular service provider. The reports mention that Apple Inc. to possibly sell wireless services directly to its customers