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Dimensions Of Buyer Supplier Relationships

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Dimensions of buyer-supplier relationships Trust, communication, cooperation, interpersonal relationship and power-dependence are the five dimensions of buyer supplier relationship. The play an important role in high-value strategic relationships, in such relationships, it is important that the buyer and the supplier see the benefits they are gaining from the continuous relationship. Trust Trust can be defined as the willingness to rely on an exchange partner in whom one has confidence (Moorman et al., 1992). Furthermore, power and dependence have an effect on trust and commitment with several of studies exploring these factors together (Autry and Golicic, 2010; Lawler and Yoon, 1993; Griffith et al., 2006; Narasimhan et al., 2009). Power is define as “one’s ability to influence the intentions and actions of another". As there are different findings within the social exchange theory literature regarding the interplay of these factors, this study uses the factors of trust, communication, dependence and power. Researchers report that the benefits of building trust in business relationship, reduce the risk of opportunistic behavior, Increase long term orientation, facilitate cooperative transaction and eager to engage in future business opportunity. Personal trust and organizational trust are the two major aspects of trust. A focus on both will give more insights on how trust plays an important role in buyer-supplier relationship. When comparing the buyers ' and

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