EMERSON ELECTRIC COMPANY
Table of Contents Company Overview 3 Organizational Structure 3
Strategy and Strategic Objectives 3 Corporate-Level Strategy 3 Business Unit Level Strategy 3
Situational Analysis 3 Porter’s 5 Forces Analysis 3 Key Success Factors (KSFs) 3 Boston Consulting Group (BCG) Matrix 3
Management Control Systems 3 Controls Needed To Meet The Best-Cost Producer Strategy 3
Conclusions 3
Appendix A – Organizational Structure 3
Appendix B – Staff Size Compared to Company Size iii
Appendix C – Boston Consulting Group (BCG) Matrix iii
Bibliography iii
Company Overview
Emerson Electric Company was founded in 1890 as a manufacturer of motors and fans. Today, Emerson is a major domestic electrical
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Emerson’s domestic mission is placed in the “star” or hold quadrant. This means that Emerson should focus on protecting its business unit’s market share and competitive position. Both of these missions are further explained under the BCG section of this report.
Situational Analysis
In this section, we have performed a few relevant situational analyses to demonstrate Emerson’s current competitive position.
Porter’s 5 Forces Analysis
Intensity of Rivalry among Existing Competitors:
Competition is stiff within the industry. Domestically, the major competition is General Electric, Westinghouse, and Honeywell. Internationally, competition includes Siemens and Hitachi. Emerson’s future success requires beating not only the domestic competitors but also the large global Japanese and German manufacturers. Emerson must differentiate itself from the competition using its cost-reduction, quality improvement, and superior marketing and distribution channel strategies.
Bargaining Power of Customers:
The stiff competition leads to customers having strong bargaining power. Customers can choose the product based on cost, quality, availability, and performance specifications. This is evident as switching costs are low for customers as it is as easy as choosing General Electric products over Emerson products. Emerson must continuously enhance its position in these dimensions to create and enhance its name in global marketplaces, and
Given the number of products available, the bargaining power of customers in this industry is very high. The two main drivers for customer’s preferences are quality and price, there is no service involved.
Sharp has a strong international presence and is a well known brand. It offers a variety of diverse products to its customers, including TV’s, laptops, and home appliances. A diversification of product portfolio is important as it protects company against risk of exposure in any particular line of business (Johnson, 2006). Therefore Sharp is relatively strong in this aspect. In addition, Sharp places an intense focus on research and development of new technologies and products, ensuring that their output is the best in the industry.
Electro Inc. is fast developing company which strive to build a high tech wonder company image, it also has clear market segmentation and specific strategies to penetrate this segment. However, in recent report, the company’s financial statement indicates that the company experience financial difficulties at this moment. Some managers believe that this difficulty is largely due to two projects – Series A and Mercury. In this case analysis I will examine these two projects and make some recommendations for the company’s management as a whole.
A majority of the attractiveness stems from the abnormally low buyer and supplier power. However, this gain is offset by the current low barriers of entry and high competitive rivalry. In order to remain competitive, incumbents must (1) invest heavily in research and development, (2) secure technology via patents, (3) market heavily to monetize products, all of which will diminish bottom line results.
Lincoln comment that labor and management are properly not warring camps;they are parts of one organization in which they must and should coorperate fully and happily has made an easy effort to organize employees in the organization.
Consolidated has a few problems with their inventory control. They have a purchasing agent doing periodic checks of their inventory without reviewing their history and the demand. The lack of a computer inventory system is another problem that Consolidated must address. To design a system for consolidated the company needs to make some changes to its structure and organization.
Each and every business in the world should have a definitive business strategy for overall success in the market it operates in. A business strategy focuses on improving a business's position within a given industry. Comparing a company with another in the same industry is a good way to identify the strengths and weaknesses as well as gaining information on what to do better to become more successful. This helps create the strategy needed to drive success. Consumer electronics and appliances are staples in American households and include a wide range of items, from DVD players to refrigerators (Consumer Electronics, n.d.). Two giants within the electronics e-retailer industry are Best Buy and Tiger Direct. These companies present some similar
I think that Lincoln Electric (LE) should definitely has a production facility in India because of its growth and foreseen opportunities, but if I were LE I would suggest to enter with a local partner in order to gain knowledge and experience in how the country operates in terms of bureaucracy, labor, culture and so on.
The purpose of this paper is to analyze a case study related to issue of control and how organizations can utilize different approaches of control in order to improve quality and performance in all arenas, domestic and global. The focus of this case revolves around Lincoln Electric, an Ohio based company that has set the bar for how to develop and implement a successful management system. This paper will use the Lincoln Electric case analysis to present recommendations on how managers can use control methods to enhance employee performance, increase employee participation and empowerment, and improve organizational quality in
The purpose of this research paper is to perform an analysis of General Electric as it became one of the world’s leaders in global expansion in light of new leadership strategies. I will further discuss how since the establishment General Electric through the merger of two innovative companies, Edison Electric Light Company and Thomas-Houstan Electric Company. And how different leadership styles and management styles has made GE one of the most innovated company of our time. General Electric was incorporated on April 15, 1892, by Thomas Edison, is a diversified infrastructure and financial services company. The products and services of the Company range from aircraft engines, power generation, oil and gas production equipment, and household appliances to medical imaging, business and consumer financing and industrial products. The Company operates its segments through its eight businesses, based on the markets they serve: Power & Water, Oil & Gas, Energy Management, Aviation, Healthcare, Transportation, Appliances and Lighting, and GE Capital. The Company operates in approximately 175 countries. It was in 1878 where Thomas Edison founder the Edison Electric Light Company. It was at this time where Thomas Edison invented the incandescent electric lamp. Edison succeeded in developing an incandescent lamp able of staying lit for 40 hours. In 1880, Edison refined the filaments in his bulbs to the point that they lasted 600 hours. In 1892 Edison General Electric merged with The
This situational analysis includes industry forces, company statistics and financial information, a list of environmental factors that deal with how the company operates, and competitor information.
The current market is divided between a few powerful competitors that can relatively easily attract customers from one another as the switching costs are low and practical absence of product differentiation contributes to the easy loss of market share.
The discussion between promoters of best practice and best fit approaches has sparked widespread controversy in the human resource management (HRM) area. The topic has gained much scholarly attention because it not only addresses a theoretical controversy but also possesses a high degree of practical managerial significance. The essay has the aim to analyse best practice and best fit approaches in HRM of a multinational enterprise. The reader receives insight into Lincoln Electric's organization through a case-study analysis of practical HR approaches serving as a basis for developing practical managerial implications in the last part of the paper.
CORPORATE STRATEGY GENERAL ELECTRIC STREAM 1 – COURSE WORK GROUP -‐ 11 AHMED AHMED ETTEFAGH TAHSIN MASHAT MOAZ QING SHAN ZHENG DANYI UNIVERSITÁ DELLA SVIZZERA ITALIANA, LUGANO – CORPORATE STRATEGY 2012/2013 Corporate strategy Table of Content 1. Introduction to the General Electric Company 2. History 3.
Product Differentiation Product differentiation is very less hence high degree of rivalry. Brand Identity / Client loyalty This plays a very important role in the market of HVAC industry. Generally it is seen once a client go for some brand he stick to the same brand in the future also.