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Gender Stereotyping : Movie Vs. Old Disney Movies

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Running head: Gender Stereotyping in Disney Movies

Gender Stereotyping in New v. Old Disney Movies
Maggie Box
Union College

I affirm that I carried out this lab with full academic honesty.

Gender Stereotyping in New v. Old Disney Movies
This study set out to examine the differences of gender stereotyping between old and new Disney movies. As a group, we watched nine movies in total. We watched one together, to test our observer reliability. Once confirming observer reliability was over eighty percent, we each watched two films on our own, one “new” Disney movie and one “old” and shared data. While watching, we specifically looked for actions that illustrated six characteristics that we predetermined were usually …show more content…

Verbal aggression defined as a behavior that attempts to harm, intimidate, put down or threaten using language. Commanding defined as giving a direct statement with instructions or orders to someone else. Finally, rescuing defined as the attempt to get someone else out of unwanted or dangerous situations, without having to be successful. This is an important study because when children watch these movies, they are exposed to gender stereotypes that can influence their understanding of their own or opposite gender through an inaccurate portrayal. By looking at the attributes mentioned above in Disney films that were released prior to 1972 as opposed to post 1972, allows scholars the ability to see if gender stereotyping is becoming more or less equal and accurate as throughout time. In a study done by Huston et al. (1989), it was found that television was the center of the majority of children’s time and attention. This particularly applied to children in low-income and minority families who did not have the financial resources to provide other activities and media sources to occupy their children’s time. This article stated that television has an impact on children in three main ways: as an educator, a source for social learning and a way to advertise and sell products. The article also discussed many of the public

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