Company SWOT
General Electric (GE) is a huge multinational corporation. The company started out as the Edison Electric Light Company in 1878. In 1892 the company was incorporated as General Electric thru a merger with the Thomson-Houston Electric Company. The company’s products and services include such items as aircraft engines, oil and gas production equipment, medical imaging, financing ,appliances, and industrial products . GE’s diversified businesses reduce its financial risk. GE currently company operates 206 manufacturing facilities in the US and Puerto Rico, and over 295 manufacturing plants located in 39 other countries around the world. GE offers products and services across the United States, Mexico, Europe, Asia, Middle East and many other countries. GE’s headquarters are located in Fairfield, Connecticut. In 2015, the company announced the GE Capital Exit Plan, where they plan to reduce the size of their financial service business. They will be selling off secondary business interests and some investments but still retaining particular assets to fuel their growth for years to come.
Company Strengths
GE is an innovator within the industry, and the company has many strengths that set it apart from their competitors. The company has major partnerships with other popular businesses worldwide. This is a major advantage for the company as it will help bring in new customers to the company and make their business more successful. General Electric has ventured
Analyzing GE’s corporate-level strategy from 2001 – present with Jeff Immelt as CEO, GE focuses on the growth and development platforms. Technology is the key driving force for GE’s future and growth. Advancements in industries such as energy, health and aviation fueled demand for cleaner and more efficient energy production. GE identified new markets with potential high-growth that offered attractive returns through strategic mergers and acquisitions. As CEO, Jeff Immelt established a process for identifying projects that offered attractive growth potential which were then nurtured and treated as special projects or initiatives that were not subject to strict budget constraints. Immelt introduced GE’s three strategic imperatives as: (1) sustaining its strong business model, (2) strengthening the business portfolio, and (3) driving its growth initiatives. www.ge.com
GE Healthcare is a unit of the wider General Electric Company. It has a global orientation, employing more than 46, 000 staff committed to serving healthcare professionals and patients in over 100 countries. It is headquartered in the United Kingdom (UK)-the first GE business segment outside the United States. It has a turnover of approximately $ 17 billion. The headquarters hosts GE healthcare corporate offices as well as finance, sales, global sourcing departments, X-Ray marketing, manufacturing, design and shipping. The finance and sales departments at the headquarters handle GE Healthcare’s high level decisions, but each modality often has its own similar
Economies of scale and scope help producers lower their cost by producing the next unit of output at lower costs this trend continues until production reaches a level of diseconomies of scale where production is no longer running as efficient as it should. This tends to increase the barriers to entry for new competitors as when they enter the market they will experience a higher cost of production. Why? Solely because they have smaller economies of scale and cannot afford to sell the product at the same price as other much larger firms. Generally, economies of scale and scope positively affect General Electric. Since General Electric is one of the biggest conglomerates in the world it has the opportunity to offer products and services through the same organization. These products might be highly unalike but due to the wide range of businesses covered by GE the prospect is there. For example, GE, in order to continue a healthy relationship with valued customers, has allowed the multimillion dollar purchase of its jet engines to be financed over long periods of time. The catch is that these finance opportunities are usually done via a leasing arrangement from GE Finance. In recent year GE has pursued a service strategy when it comes to selling aircraft engines. They sell what they call “power by the hour” this enables the private firm to indirectly rent the engine turbines, in return the firm would award GE with maintenance contracts on the engines. This
GE Healthcare is a subsidiary of General Electrics (GE) and its primary business is creation of healthcare technologies and services that ranges from medical imaging and information technologies, medical diagnostics, patient monitoring systems, drug discovery, and biopharmaceutical manufacturing technologies and so on. Its business units are classified as:
Also; Citigroup, Inc. another competitor for the GE Company made a total of $64.95 billion in 2011, and when we compare it with GE and SI its earnings where even less in the same year, making General Electric a leader in the industry. With this valuable information GE management can analyze its competitor’s financial statements results and from there they can evaluate their faults and create new ways to increase their annuals earnings and secure their place as one of leading companies in their industry. Another way GE can go forward in the industry is by adapting its services and products to other countries that need them.
Since its forming the General Electric Company known as “GE”, has become one of the world’s most powerful and inventive companies to exist. “Electric lighting, power transmission, medical equipment, and transportation were all areas in which Edison held patents and had formed small companies, and are all areas in which this conglomerate today has large holdings” (Wisegeek.com, 2015). It still is today the number seventh on Forbes list of the world’s biggest companies (Forbes, 2015). This can be
When Reg Jones, Welch’ Predecessor, became CEO in 1973, the company organization was just completed to be centralized, but Jones could not able to keep up with reviewing massive volume of information generated by 43 strategic plans. Finally in 1977, he capped GE’s departments, divisions, groups, and SBUs with a new organizational layer called “sectors”, which represented macrobusiness agglomerations.
General Electric is a highly diverse corporation, manufacturing a wide variety of goods from light bulbs and appliances to aircraft engines and nuclear weapons. GE enjoyed national recognition as a model of American industry, as well as rising profits
location in Fairfield, CT. As a publicly traded company, GE is one of the “original twelve” on the
The General Electric Company is an American multinational company incorporated in Schenectady, New York and the headquarters are situated in
GE healthcare is a subsidiary of General electric set up by Iconic inventor Thomas Edison headquartered in Buckinghamshire, United Kingdom. After world war II GE started using X-rays in number of ways. During that time it was realized the medicinal properties of x-rays. In 2004, the GE healthcare was founded in a view to grow company in health care sector. Innovation being the base of the company. Large population and increasing life-taking diseases had created a major sector of healthcare. GE had an advantage of technological superiority from its parent company. Over the years company has revolutionized healthcare serving over 100 countries. From developing quality MRI units to patient management online, company has been able to provide solutions in every aspect of health industry. They have served developed countries with high quality equipment and developing countries with low cost health equipment.
different from that in the past: "Facing reality as it is, not as it was or as you wish ...
Analysis - GE has likely been so successful over the years because of its ability to foresee major trends and capitalize upon them. In the 1960s, for instance, GE was one of the eight major computer companies. Even recently, since 1986, GE has continued to acquire several organizations; portions of NBC, wind manufacturing, universe pictures, aerospace industries, international firms, software and hardware manufacturing, even oil companies abroad. The company culture describes itself as not one company, but many each unit a vast and complex enterprise in and of itself, with a corporate
GE was found by Thomas Edison in 1893. It has around 343,000 employees and operation over 100 countries. The company experienced continuous
The management developments that GE has formulated over the past century appear to reflect the same sequential pattern that has been suggested by the management theory. GE’s first organizational innovation was the establishment of their corporate research and development lab in 1900. I believe this innovation directly germinated out of the advancements that where being made in managerial theory at the time. Frederick Taylor a pioneer of scientific management conducted studies that demonstrated that paying employees with a piecework pay system helps achieve a higher quality and quantity of output from workers, along with improved moral among the groups of workers. Soon after these studies GE in 1930 became the first U.S firm to offer pension and profit sharing plans to their workers.