Executive Summary
Moto-Europe Tours has sought to fill a niche in the tour guide industry. The founders of this business venture saw a need to expand the company’s operations globally. Moto-Europe Tours is a business venture with the goal of expanding tour experiences to Italy and its surrounding countries. The stabilization of Italy’s government, its inviting culture and close ties with the U.S. are factors that make opportunities for Moto-Europe Tours to expand ideal.
This report contains the following: a Statement of Purpose, Regional Analysis and Host Country Analysis. Moto-Europe Tours’ objectives and a discussion of Italy’s political, cultural and economic situations are presented. The business analysis will integrate all the
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The predecessors can be linked back to 1951 with the originating organization, the European Coal and Steel Community (ECSC). In 1967, the ECSC became the European Community (Wikipedia, 2006).
There are many different objectives for the EU. It’s “principal goal is to promote and expand cooperation among member states in economics and trade, social issues, foreign policy, security and defense and judicial matters” (Encarta, 2006). Citizens within the 25 countries were all granted European citizenship. Citizenship allows individuals to work, live or study in any of the EU states (Wikipedia, 2006).
Political and Economic History
A goal of the EU is to standardize currency amongst all the EU countries with the Economic and Monetary Union (EMU). In 2002, 12 of the EU countries replaced their national currency with the euro. The 10 most recent additions to the EU as well as Sweden, the United Kingdom and Denmark have not changed their currency (Wikipedia, 2006).
The EU is run by a parliament. The parliament’s goal is to create laws that impact the lives in the member states. The parliament is comprised of one president whose term is two and one half years. The main role of the president is to oversee the activities of parliament. The president will also represent parliament in any international dealings and in official visits whether inside or outside the EU (Wikipedia, 2006).
The parliament is comprised of 732 members elected from the 25 EU member states.
By the signing of the Treaty on European Union (TEU, formal for Maastricht Treaty) in 1992 and its entering into force in November 1993, the European Union was
The European Union (EU) is a political economic union of 28 members. The founders are France, Belgium, Luxemburg, Italy, Netherlands, and Germany. The Maastricht treaty established the European Union in 1993. The EU aims to ensure the free movement of people, goods, services and capital and regional development. These 28 member states have successfully integrated because of their similar cultural lifestyles.
The Union initially developed from the European Coal and Steel Community Treaty by the founding countries which was signed in Paris in 1951. It was created for the free movement of coal and steel among countries with the free access to sources of production. The Treaty expired on 23rd of July 2002 (Europa.eu, 2010). This Treaty was very successful as it created better relationships between member countries, which lead the countries to sign the Treaty of Rome on the 25th of March 1957. The Treaty of Rome
Three bodies run the European Union. The EU Council represents national governments. The European Parliament is elected by the people. The European Commission ensures that all members act consistently in regional, agricultural, and social procedures. The three bodies maintain the laws governing the Union in these three ways: The European Union Council sets the policies and proposes new legislation. The political leadership, is held by a different head every six months.The European Parliament debates and approves the laws proposed by the Council. Its members are elected every five years. The European Commission staffs and enacts the laws. The European Union has an area called the Schengen Area which covers 26 out of 28 countries of the Union. This warranted movement to those living within its borders. Citizens and visitors can go across borders without showing passports or getting visas. The only time you would get stopped is random checks for drugs or crime. In addition, they won't tax any products manufactured in specific countries that would be sold to another member country. Practitioners can operate in any country of the Union that they
At the time of development of globalization there were many concerns about its benefits. However, it has brought significant changes in all segments of human life and International business is one area in which it contributed heavily (Reich, 1998). Companies all over the world are currently formulating their business strategies mainly after considering the trends in global market instead of domestic market. Outsourcing and offshoring are some of the new business principles emerged in this world after the implementation of globalization (Samimi and Jentabad, 2014). The core of these new business concepts is to exploit the business opportunities in overseas countries as much as possible (Samimi and Jentabad, 2014).
The European Union (EU) is economic and political union which is located in Europe in Brussels. It consists of 785 members representing the 492 million citizens of the 27 Member States of The European Union. Countries which join EU are Austria, Bulgaria, Belgium, Czech Republic, Greece, Hungary, Portugal, Cyprus, Estonia, Luxembourg, Denmark, Finland, Slovakia, France, Italy, United Kingdom, Germany, Ireland, Lithuania, Latvia, Malta, Netherlands, Poland, Spain, Romania, Slovenia and Sweden. EU is elected every 5 years throughout all the Members States.
The euro is not the currency of all EU Member States. Two countries (Denmark and the United Kingdom) have ‘opt-out’ sections in the Treaty excusing them from involvement, while the rest (numerous of the more recently agreed EU members plus Sweden) have yet to meet the situations for approving the single currency.
The Treaty on European Union also known as the Maastricht Treaty was signed in Maastricht 7th of February 1992 and the Treaty on the functioning of the
The EU is a supranational organization and there can be a rather large division between the supranational interests of the whole EU and the individual member states of the EU. In the components of the EU national interest can play a big part. Many of the representatives of countries will often look after what is best for their individual country. Some of these representatives are supposed to look after the whole of the EU and
The establishment of the EU was in the works starting from 1945, the end of the Second World War. The United Kingdom started the process of joining the EU in 1969, finally joining the community on January 1st 1973 along with Denmark and Ireland. The official establishment of the European Union as we know it today was on November 1st, 1993 in Maastricht, Netherlands. When England joined the EU, the European Parliament increased its influence in affairs so that all citizens could elect the members of parliament directly. Currently there are 28 members of the European Union, but with the recent developments of brexit, it seems as though the UK might make it so there are only 27 members of the EU. Not only was the European Union established to get rid of war, but with it’s establishment also came a new currency that many members of the EU began to use. From its establishment also came the Banking Union, which ensures safer and more reliable banking to prevent economic crisis like the one that occurred in 2010. As hoped for, the EU also hugely improved international trade and made the EU the top trading partner for 80 countries and the world’s largest manufacturers for goods and services. Free international trade is also the basis for the establishment
As mentioned by Rimmington & Morrison (2009), the assistance from different parts of the world presents a new and diverse outlook for future research including theoretical innovations and revelations, cultural and environmental aspects, tourist destination and other ecotourism and recreational aspects of tourism and hospitality industry (Brotherton,
The forces of globalization are generally credited with the major role played in increasing the access of organizations to countless resources. Due to market liberalization for instance, large corporations are able to import cheap resources from various global regions and as such patronize the market through price leadership strategies. Nevertheless, another crucial characteristic of globalization is that it allows economic agents an incremental access to larger customer markets. This virtually means that manufacturers get to sell their products to numerous global regions and exponentially increase their revenues.
The start of Europe going towards a union had begun after World War II. The French gave an invitation to European countries served as the basis of a European Union. 9 countries have accepted the invitation: Belgium, Germany, France, Italy, Luxembourg and The Netherlands. Then it expanded and increased by accepting European countries that want to join; Denmark, Ireland and the U.K. in 1973, Greece in 1981, Spain and Portugal in 1986, and Austria, Fenland and Sweden in 1995. Now it has 28 countries.
The European Commission is the Executive (governmental) body of the EU, initiating legislative proposals and also managing the EU’s budget (Europa, 2007). Each commission operates for a five-year period, with meetings taking place in Brussels every Wednesday. The Commission consists of a President of the Commission and twenty-eight commissioners (some vice presidents). Employees of the Commission are organised according to department (Directorates-General) and answer to a Commissioner. The Commission exists in order to represent the interests of the whole of the EU (thus arguably the whole of Europe), as opposed to individual Member States. The Commission represents the EU on a global basis and is the main participant in negotiations in areas such as trade. The appointment of Commissioners is the responsibility of the Parliament, with all having previously assumed senior positions in politics in their own country, usually within its national government. Proposals are drafted by the senior civil servant (Director-General. A proposal may be adopted if more than half of the Commissioners decide to adopt it. Once agreed, all Commissioners must give their unconditional support – similar to the collective responsibility held by the Scottish executives and the UK. The Commission works closely with both
EU does is about bringing people in Europe closer together. It tries to make it easier for Europeans to buy and sell things to each other. This is done by changing the rules that control trade. The Union is founded on the values of respect for human dignity, liberty, democracy, equality, the rule of law and respect for human rights, including the rights of persons belonging to minorities. Moreover, the societies of the Member States are characterised by pluralism, non-discrimination, tolerance, justice, solidarity and equality between women and men. These values play an important role, especially in two specific cases.