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Health Care Assess

Decent Essays

Health Care Assess
Connecting consumers to reliable health care information or health care providers can be challenging for any institution. At the current time, there are two popular methods that allow consumers to access health care. One method to obtain reliable health-related information is through an electronic web-based resource. The other option, if a consumer prefers to see a health care provider in person, is through a walk-in clinic. Utilizing these resources allows the consumer to see a health care provider for acute and minor illnesses or obtain detailed information and potential treatment options via the internet. When looking to increase usability and awareness, institutions should understand the values and preferences of …show more content…

WebMD’s health-related information is directed to a layperson but also hosts several websites that target medical specialists. WebMD tends to target audiences who are “seeking health information with a sense of purpose” (WebMD.com, 2012). This web-based resource provides information for a broad spectrum of consumers with acute or chronic illnesses. A special feature that attracts consumers to WebMD is the symptom checker. The symptom checker allows consumers to answer several questions about their illness, and in turn, the website provides a list of several possible medical conditions. The consumer has an opportunity to review detailed disease information, causes, and treatment options. The WebMD website also connects laypeople and clinicians with heath care …show more content…

Institutions such as Mayo Clinic offer services through a walk-in clinic called Mayo Clinic Express Care Clinic. This clinic provides services to community members in Rochester, Minnesota, and surrounding communities. Express Care Clinic provides limited services for minor illnesses or conditions to those between the ages of 18 months and 75 years. (Mayo Clinic, 2015)
The Mayo Clinic does minimal advertising about their walk-in clinic but mainly relies on the Mayo Clinic brand and strategically locating clinics throughout the community. Urgent care or walk-in type appointments are also offered in many of the family care departments within in the institution. Since the Mayo Clinic brand is well established within the community, there is very little need for advertising. Community members may receive pamphlets from their providers about the services offered.
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