Hope Airlines Mission Statement

Delta Airlines in a major American airline company headquartered in Atlanta, Georgia, United States. The company was founded on May 30, 1924. They operate as an extensive domestic and international network. Delta currently operates a fleet of more than 700 aircraft and they employ approximately 80,000 people. In 2011 they were the world’s largest airline in terms of fleet size. Delta Airlines is a very successful company. Part of what makes them so successful is expansion, making good decisions in route selection and hubs location, being service oriented, having a strong operation management, being reactive in terms of prices, and offering low fares.

Michael Porter’s “Five Forces of Competition Theory” is used as a tool to determine level of competiveness within a specific

The competition in the airline industry is intense due to which Delta constantly faced challenges in terms of economic downturns, and competition especially from low cost carriers (domestic) rather than the legacy carriers. One of the alternative solutions available with the company is to launch its own low-cost

Delta Airlines have transformed over the decades. They started out as a crop dusting company, blossomed into an airline company, fought litigations, went bankrupt, then resurrected it and merged with Northwest Airlines to become one of the biggest airline companies in the world. Their aircraft, operations, and cities and countries that they service have transformed and blossomed as well.

Competitive people will always strive to gain an advantage over others. Products positioned in the high-end market

Delta Air Lines is a provider of scheduled air transportation for passengers and cargo, whose route network is centered around a system of hub, international gateway and key airports that gather and distribute traffic, and supported by a fleet of aircraft that is varied in size and capabilities. The company’s network includes international joint ventures, marketing alliances with foreign airlines, loyalty memberships and agreements with regional carriers.

Delta is still nevertheless moving on forward and the merger of northwest airlines and delta airlines is an example of that. In 2008 the merger was approved by the department of justice and the merger was considered not a threat to the industry. This merger is very beneficial for both airlines because this decreased some competition for the airline and some operating costs were reduced because of this. Now that the merger

Delta is the one of the major airlines of the United States that carries cargo and passengers.

Delta has since grown into one of the world’s largest global airlines. Each year they service on average 160 million

• Rivalry among Competition – Competitors are always looking for new ways to outperform their rivals whether it be by offering a unique product or by making the prices for the product at lower prices than that of their

Southwest has traditionally been a low-cost carrier, which is how they were able to establish a foothold in the market. They tend to operate point-to-point routes, rather than the traditional hub-and-spoke strategy of the legacy airlines, which allows more flexibility in selecting profitable routes. Furthermore, they tend to rely on secondary airports in larger cities, such as Midway (rather than O’Hare in Chicago) and LaGuardia (rather than JFK in New York) to improve on-time reliability, an important aspect of customer relations.

The proposed mission of Southern Air, is to exploit an unrealized expanding air-travel and cargo markets connecting regional to regional, and regional to hub airports in the southern United States. By achieving these connections Southern Air proposes to achieve high passenger loads, and cargo capacity by detecting and serving key routes that currently go unserved or underserved markets due to an ever changing map. By placing an enfacience on significant unmet demand exists in the smaller regional market, while establishing a bench standard for airline service and proficiency within the small region market.

Through its regional carriers, the company serves about the 330 destinations among the 60 countries. Its maintenance also included. The Delta airline adding another layer of competition, for example, the delta airline has a high risk in the marketplace. One of the companies has some effectiveness in the Delta airline. Delta airline needs to align its business and some operating models which allow them to serve the customer and not operate the same mistake with the high fuel and some fixed cost. In the DeltaAirline, some competitors included like American AirlinesUnitedAirlines Alaska Airlines Emirates Turkish Airline Etihad Airways are some competitors of the Delta airline which provide same facilities and same expenses and same charges to their customers. Delta supports its model activities with some support activities

As with all airlines, Delta’s recent performance has been significantly impacted by industry shifts and external events. Terrorist attacks and escalating costs have significantly impacted Delta’s profitability in recent history (Rivkin 4). The company has also been losing valuable market share to the low-cost carrier Southwest Airlines throughout the southeast and specifically in the lucrative Florida market (Rivkin 8). JetBlue also began encroaching on key Delta routes, and this seems only likely to increase (Rivkin 9). Despite this, Delta has still performed better than any other legacy carrier (Rivkin 8). Still, recent history has brought several changes to this legacy carrier, and the company has turned its attention towards new competitive strategies.

Qatar Airways is one of the youngest global airlines but have a high quality of service. It is one of the Qatar state-owned flag carriers. Its headquartered is in Doha, which is the capital of Qatar. The parent Company of Qatar Airways should be the government of Qatar. The airline operates as a hub-and-spoke network, serve all six continents, and link over 150 international destinations. According to the media release “The Qatar Airways Story”, the airway was a small regional carrier when it began to operate in 1994. After the airline re-launched in 1997, it now has become one of the fastest growing airlines through the history. Then, 14 years after Qatar Airways re-launched, it being named Airline of the Year 2011, 2012, and 2015. Nowadays, the airways have become one of the Oneworld members and become one of the leading airlines (1).