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Impact Of Social Media On College Students Essay

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It is difficult to put an exact time on when social media was created, but it has been around in some form since 1991. 1991 is when the world-wide web was created to provide an enhanced network communication platform. The development of higher speed internet services, and what is referred to as web 2.0, opened the door for many more possibilities and features for social media. The creation of Myspace in 2003, and Facebook in 2004 shifted social media from a basic platform to connect, to an interactive two-way platform, allowing constant interactions.(Dijck, 2013) This was the beginning of growth for social media. Facebook started out as an interactive network for college students across the country to connect, it assisted college students in creating a platform to meet other students and develop relationships across campuses nationwide. This success caused Facebook to eliminate the exclusive college student membership and be completely public access membership based. Businesses could see this success and began brainstorming ways to get involved in it. Thus, began the social media evolution as we know it today. Even though social media sites make negative communication easier, it allows small businesses to reach many more consumers than ever before, share positive stories, and will help to increase revenues. What is Social Media? Social media is “forms of electronic communication (as Web sites for social networking and microblogging) through which users create online

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