Despite continued dynamic growth in the South African information and communication technology (ICT) sector, most significantly in the mobile sector, this growth has yet to meet the national goals of affordable access for all South Africans to the full range of information and communication services. Access to mobile voice and data continues to grow, however broadband access (in particular fixed-line broadband) remains comparatively and noticeably lower than other lower to middle income countries. Prices of all communication services in South Africa continue to remain high by both global and and most noticeably, African standards.
Growth in the ICT sector has consistently risen at almost twice the national growth rate, and today …show more content…
There are now few differences, in use of basic voice and SMS services, between mobile phone users in urban and rural areas, or between those at the top of the pyramid (ToP) and those at the base of the pyramid (BoP).” (RIA South Africa 2012 Household and Individual ICT Access and Use Survey)
The increased availability of the latest smart devices at lower costs, along with some respite in the costs of mobile data services has also sparked the rapid increase of mobile phone usage by both personal and business users. The establishment of a mobile termination rate (MTR) by the seemingly ineffective sector regulator, the Independent Communications Authority of South Africa (ICASA) has gone some way to dropping mobile phone charges, but is still some way off from making the access truly affordable and competitive by global standards. However, due to the MTR, Telkom Mobile and Cell C, the smallest of the four main mobile operators in South Africa have been able to put some pressure on Vodacom and MTN, leading to more competitive packages being offered on both voice and data across all networks. This is still insignificant when one considers that the cheapest prepaid mobile phone product is South Africa is nearly 750% more expensive than the cheapest similar product in Africa. Despite a drop in South African voice charges since the onset of MTR reductions, the huge drop in voice usage and upsurge in data usage is having a
Cluster 4 has the highest variable for mobile-telephone cellular subscriptions. Due to the challenging geographical location of Indonesia, its internet users require an easy access to the internet- which mobile cellular internet connection provides. The figures of mobile subscription outweigh Indonesia's entire population which means each mobile user owns an average of two sim cards. In effect, smartphones are the rising main internet media that strongly contributes highly to the increase of mobile data
The cell phone market is a massive market; some studies conclude that more than half of the United States has cell phone accounts (Simon, 2004). One attribute that defines the cell phone market is the idea of consumers giving up their land line use. Many individuals are now giving up their land line use
Through analysis, a need for a new pricing strategy was evident. From the research, it was determined that consumers viewed the monthly usage fee as a tax and deeply resented it, they did not want to pay an activation fee and only wanted to pay for services used. Through the competitor analysis, it was found that Telecom Italia Mobile (TIM) had a strong distribution channel and was primarily directed to upper-class income individuals who used cellphones as a status symbol. As they were essentially a monopoly, their marketing costs were low. From a customer perspective, consumers were impulsive and wanted different rates for local calls, long distance and international calls. With interview with over 5000 current and potential customers, it was also determined that there was low brand loyalty, high consideration scores on activation cost and disliked the monthly fee.
Vodafone is the market leader in the UK. In terms of retail revenue market share in the first quarter of this year the company had 32.5% of the market compared to its rivals Orange (25.7%), O2 (22.4%), and T-mobile (19.4%). Oftel the telecommunications regulator states that demand is strong and still growing for mobiles. UK mobile subscribers exceeded 50 million during the period April to June 2003, and in May 75% of UK adults owned or used a mobile phone. Call volumes increased by 5% and messaging volumes by 4% in the first quarter. However, the Klondyke period of growth in the UK, during which people were buying and using mobile phones for the first time is clearly over with sales year on year change down from the heady height of 90% to still very substantial level of 32 % in 2003. The expectation must be that the company will find it difficult to maintain even this level of growth in a highly-competitive market that is moving towards stability.
There are three different perspectives that this paper will analyze; the consumer, the government and the cell phone carriers. The customers of the Big Four cell phone carriers have recently learned of the cramming charges brought against the companies and are shocked that they have been taken advantage of. The Federal Communications
The number of mobile phone subscribers in the Philippines has soared from over 22.5 million in 2003 to over 57.3 million in 2007. It continues to rise daily at a very fast clip, allowing us to maintain our dubious claim as the text capital of the world. On the other hand, statistics in the United States show just how deeply ingrained cell phones have become in people’s lives: Fully 78 percent of all American adults own them, including 86 percent of 18- to 29-year-olds and 55 percent of those who are 65 and older. Overall, it is estimated that there are three billion cell phone users in the world.
Firstly recorded in the report of the National Telecommunications and Information Administration (NTIA) survey in 1995, (Servon, 2002), the term Digital Divide presents an interesting quandary of information and communication technologies (ICT) disparities among countries in the world, especially between developed and developing countries. Many reports even showed that access to ICT in these information “have” and “have-nots” countries was unequally even (Bridges.org, 2001; Fuchs & Horak, 2008; Norris, 2001 ; Van Dijk, 2009). Nonetheless, though inequities in access to ICT are most evident across countries, the same pattern is found within the countries themselves. In the U.S, for example, the gap in ICT access does exist
Despite this potential, Chile exhibits low levels of technological readiness, development and use of ICT. Chile’s recent decline in the Network Readiness Index (NRI) ranking (where it is currently among the bottom six OECD countries) is driven by gaps in cost, skills, and infrastructure. Chile lands in the bottom of the OECD (ranks 52nd worldwide) in the individual usage pillar, and in terms of ICT patents; it ranks second to last in exports of ICT services, and third to last in diffusion of online purchases. Within the IDBA, Chile’s worst performance is in investment in ICT R&D by the government, investment in telecom with private sector participation, mobile broadband speed, and low density of fixed and wireless broadband subscriptions.
On December 3rd, 1992 a british engineer by the name of Neil Papworth sent the very first text message in the history of wireless communication. The way he achieved wasn 't by cell phone to cellphone. It was successful done by computer to cellphone. The SMS, short for short message service, sent that day was “ Merry Christmas” That’s when the age of wireless communication began. Although people thought it was a revolution to start communicating wirelessly with others. But what they are really getting out of it is a device that people, till this day, mindlessly spend their time texting. Are they really getting closer as humans should? Or are they looking at a screen while life flows away at each touch of the screen.
Did you know that cellphone are popularized suddenly in recent Africa? According to “Pew Research Center,” there are only one-in-ten people had a mobile phone in Tanzania, Uganda, Kennya and Ghana in 2002. However, the number of people who have a cellphone is growing, and cellphone ownership become common today even two percent of them had landline phone. In the research, they use cellphone for sending massages, taking a picture or video, making or receiving payments, getting a political news, and other ways. As the condition of Africa, people live a comfortable life with cellphones, computers, iPads, iPhones, tablets, and many digital devices as usual. In addition, the number of people who use digital devices is increasing gradually. For example, according to “Generation M2: Media in the Lives of 8- to 18-Year-Olds,” even 31 percent of eight years old to ten years old have own cellphone in the U.S. In the case of fifteen to eighteen years old, 85 percent of them have their own cellphone. In addition, the average of using entertainment media is 7 hours and 38 minutes per a day, and they use much time for texting, calling, playing games, and so on. These researches shows us how big number of child use digital media. When children use them, some people might feel anxiety as “The digital media must affects students badly.” However, this hypothesis is incorrect. Actually, students need to use digital media because using digital media has
This part of the essay is dedicated to reveal main economic development features, characterized Southern Africa during the 20th century. This region of Africa, consisting of 5 countries (Botswana, Lesotho, Namibia, South Africa, and Swaziland) (United Nations, 1998) experienced diverse economic history during the 20th century. It is linked to the fact that at this time countries were ruled by different European colonizers.
The levels of adoption and obsolescence of telephone handsets vary by demographic segment of the U.S. Using U.S. Census data to define the extent of consolidation shows the level of basic cell phone adoption and the very rapid adoption of smartphones throughout key demographic segments of Americans (U.S. Census Bureau, 2009). This distinction between cell phones, with basic functions of being able to dial and receive calls versus smartphones capable of more advanced tasks including composing, receiving and sending e-mails with attachments in addition to taking photos, has been included in the U.S. Census analysis (U.S. Census Bureau, 2009).