Assignment 3
Le Petit Chef
Handing in your assignment
This assignment regarding the Le Petit Chef case should be delivered through the Assignment Section on Blackboard before Wednesday, May 2, 2012, 12.00 hours (noon). Be aware that this is an individual assignment and plagiarism will be punished: Every individual student is required to hand in his/her own unique work.
Please upload your answer to this assignment as a Word document.
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The name of the file to hand in through the Assignment Section should be in the following format:
Student number- surname- first
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Could “changing your old metrics” overcome the two main problems (the two root causes from question 2b) of Le Petit Chef? Please explain your answer.
Answer
Because the balance in the portfolio of projects undertaken has changed. Now the development portfolio is focused on improvements, modifications and additions. True product development has taken a back seat so the result are less than they were several years ago.
Driver 2 – reacting to customers’ and salespeople’s urgent requests. Hereby the product is not new at all, but merely a repackaged, slightly modified or tweaked product. They are vital to keeping the sales force and the customer happy; they also maintain the product line fresh and up-to-date. This is applicable to the Le Petit Chef case because Le Petit Chef had to meet with the diversity of preferences and requests in the European market that had led to the proliferation of a wide variety of microwave oven models catering to local tastes and preferences.
Driver 3 – a resource crunch. Whereby the focus has become “doing more with less”; and so managements fail to commit the necessary resources to new product development, cutting vital technical and marketing staff. This is applicable to the Le Petit Chef case as Gangé stated: ‘we have thirty engineers working on seven product development projects in our microwave R&D division, while also supporting the manufacturing department’s requests for minor
* Submit USB or CD containing the Excel file with your report to Assignment Minder. If using this method, you must ensure that the USB or CD is securely attached inside the document
3. Post the file from the same page where you accessed this Assignment, using the
As for the menus, there are some regulars that have been on the menu for a couple of
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Save the file in your course folder, and name it with Assignment, the section number, and your first initial and last name. For example, Jessie Robinson's assignment 1R for Section 1 would be named Assignment1JRobinson.
If one were only to measure the success of Chef Keller by his restaurants, he would be highly regarded both for his talent in the kitchen as well as his skill as a leader. Notwithstanding his success in the business world and how busy it has kept him, he has nonetheless added even more to his list of achievements as the years have gone by and his success and influence have grown. He has authored award winning cookbooks such as The French Laundry Cookbook wherein he reveals the secrets to the food that gained him his success as well as The Bouchon Cookbook which he wrote alongside Bouchon Chef Jeffrey Cerciello. More popularly, he acted as a consultant on the films “Spanglish” and “Ratatouille”.
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Your last name must be in the filename of your submitted document according the assignment naming standard. IS3110_U7L1_Firstname_Lastname
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Please note you have three assignments for this week. The case study, the weekly assignment and continue working on the final draft for the individual research project.