Helping organizations to create and achieve goals is an essential part of what it means to be a leader. Goals provide direction for followers and set priorities (Leadership Strategies [L.S.], 2015, figure 1). Gen. Colin Powell, former U.S. Secretary of State, claimed that "Great leaders are almost always great simplifiers, who can cut through argument, debate and doubt to offer a solution everybody can understand." (Tayor, 2015, para. 4). In essence, great leaders are able to sift through the distractions that pull organizations and individuals in a multitude of different directions, and are able to unify their efforts under one banner. Leaders determine the vision, and then utilize goals to make that vision a reality. Goals provide a …show more content…
These plans can be very small in scope and applied only to specific areas or compartments within an organization. Short term tactical plans can be utilized as a means of fulfilling the strategic plans, or long term goals, of an organization, while strategic plans are the medium through which leaders fulfill the vision of an organization in its entirety. This paper will examine how both strategic and tactical planning are utilized by companies in the achievement of goals, and will explain at which points of the process one or the other should be used.
One definition of strategic planning that has been put forth is “Strategic planning is gaining insights about where you are now, gathering the information that identifies where you should be in the future, generating the decisions that will give you a unique position, and then defining the actions that will bridge the gap” (Lake, 2012, p. ix). By utilizing this definition as a rubric, a step by step process by which to accomplish strategic planning becomes apparent.
The first step is to develop and in depth understanding of the organizations current state of affairs. This includes understanding general questions such as what the business of the organization is, why it is unique, and what is important to its overall success (Lake, 2012, p. 2). It also includes examining past achievements and short comings as well as considering what value
Strategic planning is one of the most important tools in any organization. The absence of a strategic plan in place an organization would have no known knowledge of how to complete their business objections within an organization. Strategic planning is defined in our text as a process that helps managers identify desired
Strategic planning is a review and planning process that is undertaken to make thoughtful decisions about an organization’s future in order to ensure its success.
“A formalized procedure to produce an articulated result, in the form of an integrated system of decisions.” (1994, Mintzberg) Strategic planning is a core that leads to every successful business. It gives the direction of the business by creating the elements such as vision, mission, internal and external analyses. The goal is to define “where” that the business is heading to. In order to reach our aim of outstanding strategic planning, outside-of-box thinking, a solid construction of external, internal analysis and strategic management tools with supports from various professional views are compulsory.
According to Faiza, Suleman, & Safdar (2015) strategic planning is a well-known organizational management activity that is used by firms to “Set priorities, focus energy and resources, strengthen operations, ensure that employees and other stakeholders are working toward common goals, establish agreement around intended outcomes/results and assess and adjust the organization 's direction in response to a changing environment” (p. 795). Strategic planning is a set of essential decisions and actions that form and direct what a firm is, what it does, why it does it, who it does it for and what its future plans are. Thus, effective strategic planning can tell an organization how to measure its profits and achievements so that it will know if it is truly successful.
Strategic plan of a company cannot be prepared by any individual; it is a cumulative work of different-different managers from the different-different departments. Effective dialogue plays a crucial role when a company conceptualize their strategic planning activities as being constituted through the iterative and recursive relationship of talk and text (A. Paul Spee, Aston Business School, 2006). While constructing a road map for the company, managers should have to communicate with their super ordinates and sub ordinates in order to prepare a crystal clear idea about what the whole plan is and how to execute that plan. Managers cannot make strategies with half knowledge because it is not going to work out in the future for the company. Company has to be transparent with their employees and other stakeholders to execute with their future plans in order to have faith in the company.
Strategic planning is the process that brings together the overall goals, visions, and missions of an organization, even in small organization you can develop a strategic plan to guide the decisions in that organization for the future. A strategic plan, is made up of things that impact an organization internally such as, employees, students and
Strategic management is the process of selecting the organization 's goals, mossion and ways to achieve them. It is vital for any business venture to establish and implement strategy for its prosperous development, efficient functioning and success in the future. Strategic planning provides the basis for all management decisions. Otherwise, without a clear strategy, an organisation could face difficulties in achieving its mission, as every business venture requires an elaborate approach, skilful management to fulfil it, collaboration of all elements involved in the business process, flexibility and sensitivity to outer factors. The last factor has become crucial in the today’s changeable and highly competitive world.
Strategic planning is a process that implement by an organization/corporation to develop a plan to achieve its objectives of its overall long-term organizational goals. In marketing, strategic planning is to anticipate the possible outcome and determine the best method to achieve organizational objectives. In order to achieve organizational objectives, an organization has to plan its strategy and direction as well as decide on allocating its resources to carry out this strategy. Strategy planning also aims to control mechanism for leading the implementation of the strategy.
Undergoing the process of strategic planning can go a long way in helping to ensure the survival and growth of an organization it seeks to eliminate the weaknesses of an organization and to confirm its strengths. It also analyses the environment and other factors that might affect the smooth running of an org and tries to rectify them accordingly and also to give the organization competitive advantage.
Strategic planning involves defining an organization’s process strategy or direction and making the necessary decision on allocating resources to achieve the defined strategy. Key components are defining the mission statement, establishing the goals and objectives a company wishes to achieve, and creating the strategies to attain the set goals and objectives. This process provides direction and meaning to the day-to-day activities of an organization. It also examines the organization’s core values, current progress, and environment it is working within. Since our environment is changing demographically, economically and culturally at all times, and organization must utilize the strategic planning process to transform and stay competitive.
Strategic planning is described as the administrative process of determining the goals and benchmarks needed to reach the long-range objectives that have been set for an organization (Glaser, 1971). This comprehensive collection of plans is set forth to cover the overall path of the organization within a four to five year period (Glaser, 1971). This inclusive plan accounts for items related to the essential competencies of the organization as well as positioning the organization to harness the competitive specializations that provide an advantage over the competition (Gamble & Thompson, 2011). Strategic planning is concerned with the pursuit and maintenance of this competitive edge (Gamble & Thompson, 2011).
Strategic planning is an organization 's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. Various business analysis techniques can be used in strategic planning, including SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats) and PEST analysis (Political, Economic, Social, and Technological analysis). (David, 1989)
Strategic planning is the process a company uses to develop and maintain a strategic fit between their goals as an organization and their capabilities of meeting demands in a fast-changing market. Strategic planning helps companies take advantage and adapt to the opportunities that it’s ever changing environment throws at them. There are four steps to strategic planning. Marketing plays a large role in the strategic planning, because the plan is finding ways to take advantage of the market to increase business.
To stay competitive in today’s markets, it is important for companies to determine objectives and develop a plan so as to achieve financial goals. Effective planning is an essential element if a company is to successfully employ change management and implement new processes and procedures that will adjust organization functions and operational assignments in order to meet the desired outcomes. Different methodologies for planning exist to meet the specific needs within organizations. The most common planning approaches include strategic, tactical, operational, and contingency plans (Hartzell). Even though all of these strategies are extremely useful at different echelons within any one business, the goal setting capabilities of strategic and tactical planning within organizations have the highest degree of criticality and set the guidelines for subordinate operational and contingency plans.
Once a leader has a vision, and set goals, unless it is a very short term goal, then strategic planning is often the best model to use to see that vision come to light. Strategic planning focuses on the big picture, and uses long term planning models to successfully arrive at the established goals for a company (Simerson, 2011). A strategic plan is action focused, and sets the parameters for how to move a company towards goals (Barnat, n.d.). Strategic planning is often hard to implement within a business because it is difficult to define fully, and getting hung up on defining strategic planning can lead to confusion (Molvig, 1993). Strategic planning requires research. Because it is a long term planning model, it gives time for review and recognition while following the plan to fruition (Simerson, 2011). Using strategic