Little Known Ways Of Inspiring Consumption

1623 WordsJan 30, 20177 Pages
Little Known Ways to inspiring consumption Marketers in today’s business environment are bestowed with the demanding challenge of deceiving targeted marketing messaging, oversaturated of marketing initiatives, customer hesitation,and attentive behaviour ensuing to acquire enhancement of brand future purchasing loyalty and encouraging product investments. With regards to this, their are various sources which help tribute such standards and influence this consumer behaviour, although the most effective comes from physiological influences associated with personal translation of the brand being introduced,marketing communication and the product value. Therefore, by presenting this interpretation to the consumers’, the marketers are able to…show more content…
To get back to the point, various cosmetic brands will help persuade the consumer to buy a product and will directly support why their product is a necessity. For instance, by stating what the product is, why it exists and what the product can do for the consumer. In view of that, the cosmetic brand , Estee Lauder Double Wear Stay-in-place Makeup foundation promotes, “The same long-wear makeup you love, now proven to last even longer. Looks flawless and natural. Feels lightweight and comfortable. Lasts through heat, humidity, nonstop activity. Won 't change color, smudge or come off on clothes.For a look that lasts all day, without touch ups.” Additionally, claims to have benefits such as, “Long-Wear: 24 hours. Medium coverage,buildable. Our#1 Makeup. Finish: Semi-matte. Formula facts: oil-free, dermatologist-tested, non-acnegenic;won’t clog pores,and fragrance-free.” Speaking about this,cosmetic brand,Estee Lauder , that is one of the reasons why I, myself am manipulated by this company to consume their products. There’s several reasons why I consumer this product. That is to say, it advertises a long wear amount of up to 24 hours and a medium-buildable coverage. What female wouldn’t want a coverage that lasts all day long? Therefore, that means no re-applications nor touch ups a process that saves
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