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Loblaw Companies Limited Case Study Essay

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Loblaw Companies Limited Case Study

Table of Contents

Introduction 3
External Analysis 4
Internal Analysis 8
Alternatives 9
Recommendation 10
References 11

Introduction
Loblaw Companies is facing the greatest competitive challenge of its recent history with the launch of Wal-Mart into their markets. Having originally entered the market in 1994 through the acquisition of 122 Woolco Stores, Wal-Mart is planning to open their first SuperCenter in Canada imminently. Known for their Every Day Low Price (EDLP) value proposition, exceptionally efficient supply chain, logistics and ERP process execution, marketing aimed at budget-conscious buyers, and product selection, …show more content…

This analysis as of the industry and Loblaw also illustrate how critical operational responses, not pricing or marketing alone, are required to sustain its existing growth rate and achieve higher growth over time. Each of the specific aspects of Porter’s Model is next analyzed and insights are used for defining alternatives and recommendations for the strategic direction of Loblaw.
Threat of Substitute Products and Retail Outlets
Given the relatively high level of capitalization required to move into the Canadian retail grocery market and the Internal Rate of Return (IRR) also required, these two factors combined create a formidable barrier to entry for competitors. The exceptions are the well-capitalized global competitors including Carrefour and Wal-Mart. Loblaw’s reliance on stores-as-a-brand, Control Label, and Customer Loyalty provide a unique mix of products which also alleviates potential conflicts with lower-end retailers and their regional strengths and weaknesses.
Supplier Power
For Loblaw the continual improving of electronic initiatives including the adoption of the ECCNet standard and the development of more advanced support of demand planning, ERP integration of supply chain planning and execution, have given the company a defendable position with suppliers. The supplier community in retailing tends to dominate the smaller retailers, yet the converse is true with the larger,

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