Mahindra & Social Responsibility Interventions

In the financial year 2013-14, Maruti Suzuki India (MSIL) spent ` 23.28 crore towards its CSR activities, which is an increase of ` 4.34 crores from ` 18.94 that was spent in the previous financial year, 2012-13.

The Mahindra Group is an Indian conglomerate spread over various countries, headquartered at Mahindra Towers in Mumbai, India, operating in over 100 countries around the globe. The group has a presence in farm equipment, agribusiness, aerospace, automotive, construction equipment, defense, energy, finance and insurance, aftermarket, industrial equipment, leisure and hospitality, logistics, real estate, information technology, retail, components, and two wheeler industry. It is considered among one of the most reputable Indian industrial houses [with market leadership in utility vehicles as well as tractors in India.

The author tries to find out whether making CSR a mandatory requirement for the companies as a social responsibility will help in the upliftment of the society. CSR models previously were voluntary actions taken up by the corporations but the new CSR norms mandate this responsibility. The country is now moving towards MANDATORY, NOT VOLUNTARY CSR regimes. This Article begins with the origin of CSR during the Earth Summit in early 90’s and then its scenario in the Indian corporate sector. Some of the examples of volunteer CSR activities showcased the sincere efforts taken by certain major tycoons of Indian corporate sector and now after India being the first country to mandate CSR in the Companies Act will be a boon for social upliftment or not. According to the author, working for the undeveloped communities for the country is a work that required moral values within an individual or a corporate, making it mandatory will only add more confusions and an opportunity to tainted companies to go smooth in the eyes of law by means of corruption or extortion in the system. Moreover, penalizing only if reason not displayed by the Board in their Annual Report will not be the solution to the problem. This article will seek an understanding whether mandating CSR will be a boon to social upliftment or not and concludes by suggesting certain rewards or tax benefits for

The organization’s strategy plan for any gaps in social responsibility that might be potential risks to internal and external stakeholders is challenging, but this company certainly does not allow for corruption. On April 1 “India has become the only country in the world with legislated corporate social responsibility (CSR) and a spending threshold of up to $2.5 billion (Rs 15,000

The Mahindra group has a presence in agribusiness, aerospace, aftermarket, automotive, components, construction equipment, energy, defence, farm equipment, etc. The Mahindra group is considered to be one of the most credible Indian industrial houses with market leadership in utility vehicles as well as tractors in India. The Mahindra group automotive is names Mahindra and Mahindra Limited (M&M), it is an automotive producing corporation. Mahindra and Mahindra Limited is ranked as the 10th most trusted brand in India, by The Brand Trust Report, India Study 2014. The Mahindra and Mahindra Limited was ranked 21st in their list of top companies of India in Fortune India 500 in 2011. The automotive manufacturing corporation major competitors in the Indian market include Maruti Suzuki, Ashok Leyland, Tata Motors, Mercedes-Benz, Hyundai, Toyota and others. The Mahindra XUV 500 is a mid-size SUV manufactured by the Indian automotive corporation Mahindra and Mahindra Limited and was launched in September 2011 and by June 2012 the Mahindra XUV 500 was available in 19

Corporate Social Responsibility (CSR) is something that affects all companies and should be an active factor in the company’s decision making. It is something all corporations need to care about. CSR is when business’ or corporations take part in an initiative or campaign for a cause that will benefit society and/or in some way make the world a better place (Taylor, 2015). Initially, Corporate Social Responsibility started to take shape around the 1950’s, but some say that it dates all the way back to the 1800s, the idea of CSR was seen (Carroll, 2007). One may think that because it is dated so long ago, it doesn’t have an important impact today nevertheless, it is proven that Corporate Social Responsibility is a pathway for entities to self benefit as they are in the process of benefitting society.

Corporate social responsibility (CSR) is a term used to describe a company’s efforts to improve society in a certain way. These efforts range from donating money to an organization such as a nonprofit organization, to implementing environmentally friendly policies in the workplace. This idea is not required for companies; instead it is something that companies do to improve their communities. The way companies practice CSR is different from company to company, and some companies may not even practice it at all.

Corporate social responsibility (CSR)1 has become a hot topic in boardrooms across the world. Changes in corporate value systems are being driven by pressures from different actors, including governments, consumers, non-governmental organizations (NGOs) and institutional investors (diagram 1). Multinational corporations (MNCs) have operations spread across the globe, relying on both foreign affiliates and arm’s-length suppliers arrayed along global supply chains, many of which encompass developing countries. What then does the growing CSR movement mean for developing country producers? The chapter addresses this

Corporate social responsibility has been one the key business buzz words of the 21st century. Consumers' discontent with the corporation has forced it to try and rectify its negative image by associating its name with good deeds. Social responsibility has become one of the corporation's most pressing issues, each company striving to outdo the next with its philanthropic image. People feel that the corporation has done great harm to both the environment and to society and that with all of its wealth and power, it should be leading the fight to save the Earth, to combat poverty and illness and etc. "Corporations are now expected to deliver the good, not just the goods; to pursue

It is often said that Corporate Social Responsibility in Indian context can be traced back to the founder of Tata Group, Jamsetji Tata. The Tata group have been doing Corporate Social Responsibility from as early as 1892. Mr. J N Tata believed that the community was not just another stakeholder in business, but was the sole reason for its existence. The importance given to CSR activities were not just limited to JN Tata. In fact all his successors have believed in giving back to society and have created an awareness regarding its importance. The guiding mission of the Tata Group was stated by JRD Tata when he said these golden words, “No achievement is worthwhile unless it serves the needs of the country and its people. Ratan

Keeping in mind its leadership position that it continues to maintain particularly within the chemical and consumer product markets, the stand that GIL (Godrej Industries Ltd.) holds on the CSR initiative within India is assumedly expected to affect the trend for CSR initiatives not only among smaller companies in the same or related industries but also the CSR initiatives among SMEs that receive investments through the parent Godrej

With the spread of social marketing and CSR in the world, organizations tend to not only consider the consumers’ demands and the companies’ profit, but also take the consumers’ and societies’ long-term benefit into account. Hildebrand,D,et,al (2011) demonstrated that the CSR activities can make up the central, special and core characteristics of the company identity, the identification of the corporate can also be aroused due to CSR activities. Moreover, Porter and Kramer (2006) highlighted that CSR can aid companies create the ability to achieve corporate resource so as to build a sustainable and defensible competitive position. So the companies should consciously undertake corporate social responsibility.

* Physical infrastructure like roads, highways and bridges affect the use of automobiles. Better these infrastructures better will be the growth opportunities in this sector.

Mahindra & Mahindra Ltd (M&M) is an Indian multinational company which manufactures automobiles of various kind. The company was founded in 1945 in Ludhiana as Mahindra & Mohammed by brothers K.C. Mahindra, J.C Mahindra and Malik Ghulam Mohammed. Later the company changed its name to Mahindra & Mahindra in 1948 and is headquartered in Mumbai, India. It’s segments of operation are automotive, farm equipment, automotive components, information technology(IT) and infrastructure sectors.

The statement of the problem mainly deals with the varying roles played by the companies in Pakistan’s social life through corporate social responsibility. Thus, the different roles and its assessment in Pakistan’s social life have been main focus and concern throughout the whole research study. The main problem statement is: