Marketing Research

This source’s intended audience might be geographers who research for the lifestyle of these contemporary people. Where they were settling down depends on various factors (weather, source of food and water, natural resource), therefore, can draw the attention to the real estate agents to exploit potential resource and make an investment in this land.

Market demand – Any demand can be investigated or strengthen through the study of real estate market in local area only. Is the demand required? What are the ways to develop that can be in form of open space, affordable housing or any underutilized area hence developing its competiveness within the area or

Two of the lead buyers are located in North American; Canada and Mexico with Asia following the trend consisting of The People’s Republic of China, Hong Kong, and Taiwan. Adding to this cultural mixture is the United Kingdom and India accounting for over 50% of the international real estate transactions among these seven cultures.

A fleet of cars is owned by a community. The marketplace matches owners of cars that are available to other drivers to rent.

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An exclusive technique of buying is in vogue because quite some time that is at the present improved known as flipping assets within the real estate market. It is actually a characteristic business method that appears completely lawful and principled! What individual does within this trade is purchase properties or reserve them and get control to rig up the domain as well as afterward sell it at a sound profit. All these resemble pretty straightforward however make no error, it is tough work! There is no couple of ways linked through this most up-to-date trend in advertising real estate as well as it suits the possible buyers who obtain a ready built and superior dwelling or

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House price watching has become a countrywide recreation. Horrible housing market has become an issue to the world. People are taking this as an important topic where in the future, house price will continue increase. Some people are saying that it is a speculative bubble; houses are risky assets with volatile prices. In other words, it might face over demand or under supply. In seller market, when the market demand for possession in the exacting area is high and when there is existing of shortage of high quality possession, such as scarce in supply, then the power of balance in the market will shifts to the seller. For the reason, it is apt excess demand in the market for good possession. Seller flexible to wait for

For years, Malaysia has been practicing “sell-then-build” in the housing development and for years, the concept has contributed to various types of problems, mainly to house purchasers. The urge from several quarters especially the National House buyers Association has been part of the cause for the government to initiate few steps in implementing the “build-then-sell” in stages. Besides several incentives in terms of policy, the first step under the law to promote the “build-then-sell” is by introducing schedule I and J in the Housing Development (Control and Licensing) Regulations 1989 (Amendment 2007).

They excel in their advertising as they advertise their services on social media and local newspapers as well as through flyers and posters. These real estates are also on large online sites; The Domain and realestate.com which are one of Australia’s leading multi-platform property industry destination. Furthermore, these big real estates have outstanding technological skills and are very up to date with the newest technological advancements which contribute to the expansion of their business to a wider audience. Additionally, these real estates are franchises which allow them to gain a wider audience because these franchises already have a set of loyal customers which can act as advertisers to expand the business. Due to the fact that these big franchises value advertising, a large portion of their income is used for advertising and royalty. Consequently, these franchises will have to increase how much they charge customers. The higher property management fee may deter customers from using their services and go to a non franchise real estate for a cheaper property management fee. A possible weakness to these big real estates is due to the fact that they’re a franchise. This restricts them from being creative and unique because they must comply to franchise

In chapter three, the case study is about the property market of residential housing in area Bandar Sri Permaisuri and Bandar TunRazak. Which both of this location has different type of residential house such landed and strata. The case study is the key point of the research due to the this research emphasis on the particular selected case study to determine which investment can give the best investment either in landed or strata property with different location.

The increase in property price brought as a consequence the phenomenon of local migration. Over the last 10 years house price escalation has reached the maximum peak

The constantly changing real estate market creates new challenges and opportunities on an ongoing basis. Many property managers across the country are experiencing similar challenges. Since there has been notable appreciation, many investors have decided to sell their properties. This change has started to affect the bottom line of the property management business.

Consumer choice plays an important role in determining the market demand for housing in a particular locality. There are numerous factors that contribute to the choice pattern of the potential buyers. This study focuses on the role of Home Characters and Neighborhood Characters in determining the price of the house. Home characters are the characters that are associated with the physical building infrastructure and it includes aspects like land area of the house, location of the house within the building, shape of the house, orientation of different kitchen, drawing room, bed room, Hall etc. within house structure, total number of rooms, number of bathrooms within house, water supply, presence/absence of balcony, size of balcony, whether kitchen is remodeled or not etc. Neighborhood characters include location of the house with respect to center of the city, extent to which crime related incidents happen in the area surrounding to house, presence of heavy traffic nearby, noisiness of the area etc. Considering all these variables after a sufficient review of literature among the home characters variables like total number of rooms, number of full bathrooms, number of half bathrooms, presence or absence of Cellar, Garages facility, Poarch, Remodeled kitchen, Septic system, availability of Centralized air conditioning system,. Adequacy of housing, Kind of road etc. was considered. Along with these, neighborhood related characters like Crime intensity,

2. According to the Marketing Research Association(2000), Marketing Research is defined as follows: "Marketing Research is the function which links the consumer, customer, and public to the marketer through information, information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Marketing research specifies the information required to address these issues, designs the methods for collecting information, manages and implements the data collection process, analyzes, and communicates the findings and their implications. As a whole, marketing research is about