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Maslow's Hierarchy Of Needs For Tourism Case Study

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In tourism industry, there are factors that move the tourist to go for holiday whether if it is business or leisure holiday which called as a demand for tourism. It is an understand of why, how and where tourist want to go for vacation or travel and an expenditure made by the tourist or on behalf of the tourist before, during or after the trip. Tourist has their own need and wants which those two things are not same. Needs are defined as good or services that are required for an example human basic needs for living. This would include the needs for food, clothing, shelter and health care which human cannot live without having all of those basic needs. In 1943 a psychology theory has been made by Abraham Maslow where he called it as Maslow’s hierarchy where he believes that there five stages of needs which are physiological needs follow by safety needs, and then belonging needs and pass through the esteem needs and finally self-actualization ("Maslow's Hierarchy Of Needs" 2007). Different than human wants because wants are good or services that are not necessary for human to have but it is what they desire and wish for. In other words, wants is an excessive needs of human which …show more content…

specific destination) or particular brand (e.g. a hotel) to become aware about it and convinced enough to buy either the product and brand. Moreover, the tourist typology of Plog’s model is developed based on individual personality traits and behaviour and widely used to study the differences among the tourists. Plog’s model categorized them into two types which are Psychocentric (dependable) and Allocentrics (adventurers) tourist. Each of these two types has completely different characteristics in which psychocentric tourist prefer familiar destination and meanwhile allocentric tourist prefer to explore the non touristy

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