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Monica Ashley Case Essay

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Why do you think that Monica Ashley was so interested in pushing so hard to implement Project Hippocrates? What made her interested in the project?

At first Monica was not interested in leading Project Hippocrates, she intended on moving up in the ranks within her company. However, she was known for intensity and energy when working on a project and figured that she would throw herself at the project and perhaps after one more high-profile success she could move out of program/project management. Also, Monica believed that the President Gary Dorr wanted her to run the Hippocrates project and knew her as a go-getter, who would challenge anyone and analyze extensive data to back up her arguments. It seemed that the leadership she
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The project’s success was key to Gary, and his relationships with the customers and with his leaders are also important.

Ralph Parker had a different way of getting to the end result, and due to that variation and his attitude which was known to be rough, Monica never approached him to build a relationship prior to running the project. She actually went against his approaches building a case with data, instead of asking his opinion during and prior to key decision points. Ralph never liked Monica’s style or approach, and did not believe that her outsourcing answers were right for the business. He was a barrier to Monica at each meeting and encounter.

ED Kane was taking direction from Ralph and of course fighting for his team’s product and his team’s voices to be heard. Monica had taken an approach of exclusion and therefore Kane was not bought in. He was a tough adversary as he was knowledgeable and vocal, and was fighting for his living in the company.

Dan Stella, Monica’s boss was passive yet overall supportive of Monica. However his communications to her were interpreted as vague and while he supported her he did not coach Monica on building relationships and garnering buy-in from key parties and stakeholders prior and during the project. Dan was a hands-off leader who would benefit greatly from project success.

What were Monica’s
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