NOKIA
Nokia is a mixture of three major companies. They are Nokia Ab, Finnish Cable Works and Finnish Rubber. They are joined officially. The Nokia consists of five businesses. They are rubber, cable, forestry, electronics and power generation. The nokia company became a household name arond the world in the 1980's.
Nokia made a radio telephone mobira oy as a joint venture with leading finnish television maker Salora. The world's first international cellular network NMT (nordic mobile telephone service) was launched. The NMT grew so fast and the mobile industry began to expand rapidly. The first Nokia phone was introduced by Nokia. It is called Mobira Senator. Nokia also launches the mobira talkman portable car phone. Nokia also
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Almost 350 million mobile phones contains the game and was being played.
Leading the world:
Nokia is the world leader in mobile phones. The decision to concentrate only on telecommunications and early investment in GSM has made Nokia to become the world leader in mobile phones. In a span of five years , Nokia's turnover increased almost 5 times from 6.5 billion euroes to 31 billion euroes. This enhanced Nokia to improve the technology and bought many new features in the mobile phones later.
Nokia products-multitasking mobiles:
• Nokia launches the 7110 series. In this web based options like e-mail are included.
• Nokia launches the first phone with a built in camera. It was launched through the Nokia 7650 series.
• Nokia launches the first phone with a video capture facility with the Nokia 3650 series.
Nokia launches the first third generation phone(3G). The first 3G phone was Nokia 6650. With the advent of 3G technology phones are used for multi purposes as browsing the web, watching television, download the music and many more. The phones are no longer used for just calls after the 3G technology came into picture.
Best selling product of Nokia :
Nokia launched a handset by name Nokia 1100. This product was the best selling mobile phone of all the time. It has shipped almost 200 million units. It was recognised as the world's top selling consumer electronics product. Later Nokia is recognised as the 5th most valued brand in the world.
Building
A lot of the early cell phones that were made were considered to be “car phones,” because they were so big and heavy that you wouldn't be able to have it in your pocket or purse.However a revolutionary phone came out in 1983 by the name of the Motorola DynaTAC 8000x was available to the public. Compared to today’s high standards, it was considered the first real mobile phone because it was small enough to carry and not very heavy. Although The phone was very expensive it became a pop culture symbol. It showed up in the movie Wall Street and in the famous show Saved by the Bell.
This was the Motorola PynaTAC 8000x. Although it was extremely expensive, it still diffused across the country hierchically. Still, not many people could afford it, besides in the sales and business world, where it was primarily used. After this revolutionary telephone, the Nokia Mobica Talkman and the Motorola 2900 Bag Phone released. As more phones came out, the new phones kept developing including smaller sizes and more uses. (Ray). 34 years after the first ever cell phone released, the Apple IPhone was release, courtesy of Steve Jobs. This cell phone revolutionized the world forever. Jobs wanted to “reinvent the phone”, and he did this exceptionally (History Cooperative). Without the creation of the cell phone, our world would be a much different place. Even though the cell phone improved our ways of life, there are still some atrocious aftereffects caused by it.
Nokia Corporation is the world's largest manufacturer of mobile phones, serving customers in 130 countries. Nokia is divided into four business groups: Mobile Phones, Multimedia, Enterprise Solutions, and Networks. The Mobile Phones group markets wireless voice and data products in consumer and corporate markets. The Multimedia segment sells mobile gaming devices, home satellite systems, and cable television set-top boxes. The Enterprise Solutions group develops wireless systems for use in the corporate sector. Wireless switching and transmission equipment is sold through the company's Networks division. Nokia operates 15 manufacturing facilities in nine countries and maintains research and development facilities in 12 countries.. Originally
Nokia Company was established in 1865 in Finland by Leo Mechelin and Fredrik Idestam. The company products includes mobile phones, mobile computers, networks, etc. In addition to that their services consist of music, maps, navigation system, Text messaging, media, software solution etc. Nokia Company has three divisions that consist of, mobile solution, mobiles phones, and markets. Further more about Nokia industry which is computer
It established in 1871 and it is very old company. It was one of the biggest company in world in that time and it competition with other companies who is produce cell phone. The main product is cell phone. Nokia Company produce a lot types of mobile phone and different from other. There are phones with big screen and other with small screen. Also, they have phone with keyboard and other without it work by the touch. Also, Nokia Company provide other services which are internet services such as applications, music, digital media and messages. Nokia offers digital mapping and navigation
“The Rise and Fall of Nokia” case study gives a brief idea about how Nokia Company stated their journey. From the case I come to know how they operates their business, when they entered into telecommunication sector. They are now in decline stage. Once they were the market leader. They served so many people. Create their own brand value to its customers. The case gives me idea about different CEO’s Nokia, how they served their company, what are initiatives they have taken to bring the company ahead. For gain competitive advantages and create value for customers they started partnerships with different companies, joint ventures with different company to get best research and development sectors. They entered into smartphone market later they
Nokia’s aggressive strategy to dominate mobile communication cluster would be the main reason how Nokia could become a world leader in the sector among other reasons. Nokia’s passion for mobile communication industry was great enough to give up more than 40% of its revenue in is pre-owned communication industry to concentrate only in mobile communications. Nokia was also lucky enough to see the possibility of mobile communication early enough to predominate the industry and prevent any competition from
In the second quarter of 2007, Motorola had shipped 35.5 million mobile handsets whereby Nokia shipped 100.8 million handsets. Nokia emerged as a leader in the global mobile phone industry, holding a market share of 38.0 percent, by the 2nd quarter of 2007.
Now their strategy is to develop their three businesses, Nokia Networks, HERE and Nokia Technologies.
Nokia is one of the oldest companies that developed the mobile phones since the 20th century. It has taken a place on the top of most sold mobiles all over the world because it has a unique features, high quality products and affordable coasts. Suddenly after the smart phones established to the mobile market with new operating systems, Nokia was trying to follow up this evolution but unfortunately it has been beaten by its competitors whom are new in this market. Nokia and Microsoft made a deal to resumption the Nokia brand reputation as it was before as well Microsoft can use the large base of Nokia customers to enter this market.
From Nokia’s vision and mission statement it can be inferred that Nokia wants to be known for its credibility and to be a market leader again as it was before the year 2007 (Kess, 2014). Nokia understands that the company has to use innovation to offer products that are not yet
Nokia is a no doubt understood pioneer of equipment modern plan in the versatile business, and would contribute its ability on equipment outline, dialect bolster, business fragment, territorial compasses and administrator relationship in the standard Windows Phone items (Ling, 2011).
The first handheld mobile phone was demonstrated in 1973 by John F. Mitchell and Dr. Martin Cooper, using a handset that weighed around 4.4 pounds (2 kg). Gradually over the next twenty years, the prices dropped and the device got smaller and smarter. In fact, it got so popular that the worldwide subscription grew 12.4 million to over 6 billion, penetrating
The term NOKIA can be defined as an “EVOLUTION” in global business. In the whole Nokia revolution, under Dan steinbock traces, Nokia has become the world leader with pinpoint details and maintained its position at the top of the head in such rapidly changing technology field. The miss-steps in the technology helped the technology of Nokia. And learnt some important techniques and lessons and came back with much more passion and lessons.
N- Series: (Rs 7000-35,000):- Nokia targeted the young generation who wanted to possess mobiles with the latest technologies such as a 5 MP camera, a decent music player, GPRS, etc. This series is also called multimedia computer. Named as on step ahead multimedia. Sets include N72, N81, N95, N96, N97, etc