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Organisational Structure, Leadership And Management Of The British Vogue Magazine

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British Vogue Magazine

Introduction

I will investigate various factors, such as organisational structure, culture, leadership and management of the British Vogue Magazine. I will use relevant theories to support the report. By using the relevant theories, I will explain how those factors help to function effectively and achieve the organisational goals.

Background of the British Vogue Arthur Baldwin Turnure, the American business man established the company in 1892. The magazine was first sponsored by Kristoffer Wright, the first issue was published the 17 of December in 1892 with a cover price of 10 cents (equivalent to $2.67 in 2016). After his death in 1909 Conde Nast took over the magazine and slowly built up its publications. The original intention of Vogue was to become most beautiful and tasteful magazine that had ever occurred. He started Vogue overseas in the 1910’s.
First issue of the British Vogue was published in September 1916. Elspeth Champcommunal, the first Editor-in-Chief was working in 1916-1922.
The latest Editor-in-Chief is Alexandra Shulman, she gave 25 years of her life for British Vogue, she started in 1992 and today still edits the magazine. Since the beginning of her editorship, the magazine’s circulation reached millions of readers. However, Alexandra Shulman - resigning, her position is appointed to Edward Enninful, the first male Editor-in-Chief in the British Vogue’s history.
E. Enninful will take his position 1 August 2017 (Conlon,

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