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Organizational Development and Change Management

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Organizational Development and Change Management

Change is inevitable and has become a way of life. To be able to adapt to the changes is the biggest challenge of organizations to-day, not only to survive but also to ensure its growth and help to remain relevant in the changing times.

Organization Development is response to change, a complex educational strategy intended to change the beliefs, attitudes, values and structure of organizations, so that they can better adapt to new technologies, markets and challenges and the dizzying rate of change itself” – Benis

The OD is a system-wide application of behavioral science …show more content…

It also requires active collaboration and participation of employees and executives, working as team and frequent and sustained communication about the need for change.

Certain activities need to be undertaken to initiate and manage change. The first activity is motivating people to change. People will be ready to change only when they feel there is need to change. People can be made aware of this change by sensitizing them to internal and external pressures for change, revealing discrepancies between current and desired state. Resistance to change can be tackled by communicating sufficient information regarding the change and outcome of change to the members of the organization. Organization members should also be directly involved in planning and change strategy.

The second activity consists of building a vision were the organization wants to be. It describes the core ideology and an envisioned future which give a compelling reason for employees to implement the change.

Political support should be developed by identifying the source of power and key stakeholders.

Transition can be managed by activity planning, commitment planning and management structures.

Sustained momentum of change is one of the crucial activities in changed management. The momentum for change can be sustained by providing the requisite resources for change, building a support system for

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