Panera Bread Company is a national bakery-cafe with 1,504 locations across the US and Canada. This case study provides information regarding the past performance, current analysis, stock valuation, market evaluation, and industry comparison. In this analysis and case study, we hope you, the reader, will gain usable insight on Panera Bread and its value. We will give a recommendation to our readers according to our given information. Panera Bread is a chain of bakery-cafe quick service restaurants
Panera Bread was founded 1981 and is headquartered in Missouri, US. The company owns, operates, and franchises retail bakery-cafés. Panera is considered a part of the fast food industry, which is food that can be prepared quickly and easily and is sold in restaurants and snack bars as a quick meal or to be taken out. It serves nearly 8.3 million customers per week. As of December 2015, the company operates 901 company owned bakery-cafés and 1,071 franchise-operated bakery-cafés in the US and Canada
Panera Bread Case Study 1. SWOT Analysis Strengths Panera is a company with many strengths. Many of their strengths stem from their positive interactions with their customers. Panera’s first strength is their high level of customer loyalty and satisfaction. They ranked in the highest categories in both compared to their competitors. This is a distinctive competency that they hold, something that they do better than their rivals. Resulting from Panera’s high customer satisfaction is their next
Panera Bread PART A: INTRODUCTION: Company/Industry: Louis Kane and Ron Shaich founded a bakery-café called Au Bon Pain Company Inc. in 1981. The company grew and prospered through the 1980’s and 90’s. In 1993 the company purchased Saint Louis Bread Company which had 20 locations. Between 1993 and 1997 the company expanded with an additional 100+ Saint Louis Bread bakery-cafes opening throughout the States. In 1997 the company also changed the name of all Saint Louis Bread locations outside
Case Study Panera Bread Synopsis Panera Bread is a casual made-to-order fast food restaurant that offers specialty breads, sandwiches, tossed salads and soups. Established in 1981, with 1,562 company owned and franchised locations, Panera Bread has moved into the forefront of the restaurant business, and has strategically penetrated the market while acquiring a robust amount of loyal customers. Most of the restaurants offer the choice of indoor and outdoor dining. A fireplace inside the restaurant
Penera Bread Company Case study Analysis Company’s Background The Panera Bread company was started in 1981 as Au Bon Pain Co., Inc. Established by Louis Kane, and Ron Shaich, the organization thrived along the east shore of the United States and universally all through the 1990s and turned into the predominant administrator inside the pastry shop bistro classification. Units were opened in the mall, shopping centres, and airport throughout the 1980s and 1990s. In 1993, Au Bon Pain Co., Inc. bought
Case 8: Panera Bread Company 1. Panera Bread’s strategy is to make great bread broadly available to consumers across the US. The vision was to provide consumers with a high quality, authentic, fresh-dough artisan bakery and upscale quick-service dining experience. The following key elements comprise the Panera Bread strategy: a. Capitalize on market potential by opening both company-owned and franchised Panera Bread locations as quickly as possible. Management planned to expand the
Panera Bread is a company of small beginnings, starting out as a chain of small scale bakery-cafes along the east coast to having over 1,200 locations in over 40 states. Panera is a company that strives to project an inviting atmosphere in all of its establishments. Panera’s stores are mostly located in suburban areas with heir target customers being urban workers and suburban dwellers. “A loaf of bread in every arm” is the mission statement of Panera Bread. Panera Bread bakes more bread
In 1993, AU Bon Pain Company purchased the Saint Louis Bread Company. In 1995, top management at Au Bon Pain instituted a comprehensive overhaul of the newly-acquired Saint Louis Bread locations. The overhaul included altering the menu and the dining atmosphere. The vision was to create a specialty cafe anchored by an authentic, fresh-dough artisan bakery and upscale quick-service menu selections. This acquisition proved successful for Au Bon Pain. Between 1993 and 1997, average unit volumes at the
Case Study of the Panera Bread Company Lawrence Technological University Author Note This paper was prepared by Bruce S. Silver for Marketing Management 6013, taught by David Gregorich, MBA, Ed.D. Abstract The purpose of this paper is to study the Panera Bread Company, and do a case analysis based upon the reading’s from the book Marketing Management: Knowledge And Skills, Eleventh Edition by Donnelly, and Peter (2013), and The 5 C’s and Strategic Marketing Basics (2013)