Pizza Hut Case Study

Chang makes a point of putting their customers’ satisfaction at the forefront of their business. This position is illustrated in the 2010 financial report of P.F. Chang which stated that the company’s aim was to “strive to create a loyal customer base that generates a high level of repeat business in our restaurants and translates to interest and trial of our retail products [however] Our business is highly sensitive to changes in guest traffic and our operators concentrate on consistent execution of superior customer service while also focusing on additional opportunities for operating efficiencies” (P.F. Chang, 2011).

This material is being taken by this link[2]: (https://techandmarket.blogspot.com/2017/05/pros-and-cons-of-online-food-ordering-business.html). This report is about the delivery system of the pizza hut. How people are being attracted towards the delivery systems.

Winn Dixie is a supermarket that we all should be familiar with here in south Florida. There is a great chance that we have shop their at least once before. To external customers, Winn Dixie is known for their customer loyalty programs such as gaining fuel perks when one utilize their Winn Dixie card. In this paper, we will acquire an inside scoop of how Winn Dixie internal customers interact with each other, and we will garner an overall idea of their business philosophy. Cedrick Freeman, Winn Dixie customer service representative will be our information guide through this process.

The CiCi’s in Prattville, Alabama has many competitors in the pizza industry. This creates a highly competitive market, which is good for the customer because that means that the customer service will be top notch. The competitors include: Domino’s, Pizza Hut, Hungry Howie’s, Papa John’s, Little Caesar’s, Marco’s, Pasta Pizzeria & Grill, and Mellow Mushroom. All these companies are within a 20 mile radius. In a lucrative market like the pizza one, the more competitors the better the customer service because it is so competitive.

Management in the restaurant industry are constantly evaluating changes in consumer's food preferences, evaluating competitors, and developing strategies to overcome deficiencies. Papa John's is no different than the others in the industry. Organization must have a strategy that is centered on the organization's business model. The goal should be to earn a profit while being true to the firm's values and goals (Parnell,2014).

Perhaps, the factors that carry a success to Pizza Hut are the labor, advertising, technology and etc. First labor itself in Pizza Hut give workers the tools to develop their skills and knowledge. They have inclusive management development and training programs, which is one of the best in industry, combining both technical and managerial training.

Papa John's mission statement says that Papa John's will create superior brand loyalty, i.e. "raving fans", however the company creation is through (a) authentic, superior-quality products, (b) legendary customer service and (c) exceptional community service" clearly defining where it sees itself in the marketplace. Although the current marketing strategy of Papa John's allows them to reach out to individual communities where it operates through marketing support. However, through marketing support, Papa John's implements new menu items and also closes on new store locations.

* For the pasta we can see (exhibit 6) that 26% of total surveyed persons perceive it as a fresh product, only 8% think its price is too high, and 61% found nothing dislikable in it.

Perfect pizzeria is staffed primarily from college and high school students; however, when hiring for management positions there is no systematic criteria in which to select the best-qualified person for the job. Those currently occupying leadership positions do so without the proper leadership training or experience to handle the open communication required to build team cohesion in a food franchise environment.

Pizza Hut has long been known for their ability to continually offer innovative products for their customers. Even with small beginnings, Pizza Hut has proven themselves through quality food, product expansion, and customer satisfaction as one of the top leading brands. As part of the Yum! Group of restaurants, Pizza Hut as grown and expanded both domestically and internationally. As a world recognized name, Pizza Hut has dominated with their original style of pizzas. To expand even further, the introduction of a new type of pizza is suggested. To answer the age old question of “Pizza or Chinese for dinner?” this proposal offers the new Chinese Supreme

As mentioned earlier, the pizza market was already a mature market at the time Papa John’s opened its first store in Indiana in 1985. In such conditions where competition is fierce, most entrants choose to compete on price in order to achieve growth and capture market share. From the beginning, Papa John’s chose to compete on quality, customer service, and creative marketing -- a stark contrast with its competition that were largely differentiating on price.

A significant challenge that Eagle Boys pizza management has faced prior to 2011 is responding to the growing amount of different pizza businesses, in competition with Eagle Boys, and the need to introduce new ranges and varieties of products to satisfy the needs of consumers. They had been challenged to introduce new products such as gourmet pizzas, desserts, and sides such as pastas, chicken wings, garlic bread etc. This challenge was experienced during the growth stage of the business cycle.

Over the past several years, pizza chains have begun to extend their menus to other items like chicken, salads, pizza dough, and cheesy bread stick. Not many of them are still kept on the menu though. It could be described as once a chain launches a new menu, the other competitors would imitate the new item or launch a

One of the things Pizza Hut’s American website emphasize is their hospitality. On their website they state, “We make people happy. Pizza Hut was built on the belief that pizza night should be special, and we carry that belief into everything we do. With more than 55 years of experience under our belts, we understand how to best serve our customers through tried and true service principles: We create food we’re proud to serve and deliver it fast, with a smile” (Pizza Hut, 2017). They also stated that the service makes the customer fell at home and treats them like they are family.

➢ 1958: The legacy of Pizza Hut began, when two college-aged brothers from Whichita, Kansas, Frank and Dan Carney opens first Pizza Hut restaurant after borrowing $600 from their