Red Flags In An Advertisement

Logos in the advertising shows that it is impossible for someone to have used the product and not benefit from it. The argument is that anyone can use this product and gain the same results. Try it for sixty days risk free.

One of the major observations to be made on credibility is references. Without references the author is not giving credit and proving where the information being provided came from therefore they cannot establish their material as fact to be held in high regard because it is not of scholarly level (UC Berkeley Library, n.d.). The Phen375 website has no footnotes or other types of references anywhere on the website. This means that the author could have made information up or used invalid information to promote the product at hand. According to the website, “Phentemine375 has been designed to help suppress appetite as well as increase the body's metabolic rate” (“Phen375”, n.d.). There is no information to support this claim that is cited in a scholarly source. The website goes further to name a bunch of the ingredients in the supplement and explain in layman’s terms what it does in the body to increase weight loss (“Phen375”, n.d.). Scientific information on substances found in the supplement are being provided without any research cited to back up these proclaimed facts which causes one to question the credibility of the website (“Phen375”, n.d.). Another observable issue lies in the fact that no reference links are provided. With said links one could trace the information back to the original site of publication and see if it was copied and changed or if

The ASPCA Adoption Center produced this postcard in order to recognize the month of October as ASPCA’s national, “Adopt a Shelter Dog Month”. While the rack card only mentions the organization’s New York location and several other adoption centers in the New York area, this advertisement is applicable to all who currently own or have owned a pet, or those who are simply seeking a unique and unrelenting companionship. The quote displayed on the front in large, bold lettering reads, “No one appreciates the very special genius of your conversation as the dog does” (Christopher Morley).

We are sometimes manipulated into buying these products because it will work wonders or make us feel good about ourselves, well I could say that some products are good heck even amazing. However, there are those that are just plain wrong that are so egger to sell the product just to make profit off of us, not caring whether we are content with how it works. Have you ever wondered why the advertisements just keep repeating sometimes well it’s like they are just planting it in your head about this product that they are trying to sell you and that you must have according to the advertisers. According to writer Sienna Kossman she states how advertisers operate and how they get the consumers to buy the product she say that the way they get them

The product more or less receives a seal of approval without the consumer ever really knowing whether the “expert” is truly an expert at all. The professional’s actual doctorate may not even be in the medical field, but in a completely different field and unrelated all together. This is done because viewers ask fewer questions about a product or information when backed by a professional. This tactic is used to gain the trust of the viewers. Once they have the viewers’ trust in hand, Iovative Health Sciences, Inc., persuades these young female viewers to believe almost anything that they want them too. These women become inclined to believe that Hydroxycut will work for them; fast, easy, and with no hassles. This method of gaining the female consumers trust coupled with Hydroxycut ads’ other advertising fallacies for example, the airbrushed and digitally enhanced photos along with Hydroxycut’s over exaggerated or falsified statements; make their already vulnerable female audience more susceptible to their deceptions. The Federal Trade Commission (FTC), an agency created to protect America’s consumers, drew up a report called, “Weight-Loss Advertising: An Analysis of Current Trends,” which investigated weight-loss advertising. In 2001, a content analysis found that over half of all advertising for weight-loss products used fabricated, unsupported claims. In an investigation of 300 ads from

The ad claims that Zyladex plus promotes weight loss. The ad states that " As much as 4 inches and 50% of all excess fat gone in just 14 days!" This ad expresses the fast and efficient weight loss in a little amount of time. So many americans have problems with their weight. They try many methods to getting their bodies as fit as possible. People would do anything to lose weight and this ad lures many desperate consumers into buying their product.

Many techniques were used the original ad to give background information on the product and why you will benefit from taking Nurofen. This ad provides some medical knowledge for the viewer through the use of pictures and text. The target audience of the original ad is adults who read magazines and want medically proven relief from pain medication. The viewer of this ad is provided a reassurance that this is a trustworthy product. There is no slogan in this ad but there is a rhetorical question, which causes the viewer to think and reflect on the cause of their headache. Fine print text is used as a

Many people that are perhaps obese or just want to shed a few pounds quickly are easily persuaded to believe advertisements when they come on the radio or on their television saying that their product will make those extra pounds disappear, but the future buyers that are going to buy and consume the product do not know if it will work

This is a very misleading AD campaign. When a manufacturer makes a claim that a product can do or will do certain things and it has not been scientifically tested, then that is a deceptive advertisement. There are several dietary supplements on the market today claiming that they will contribute to weight loss, which is misleading also. Before purchasing a dietary supplement, consumers should do their research and also go to the Federal Trade commission website. Although, this is a promotion, there are legal regulations to be followed. This act is in place to outlaw unfair methods of competition and practices that effect commerce, seek monetary redress and other relief for conduct injurious to consumers, and prescribe rules defining with specifically acts or practices that are unfair or deceptive.

In today’s society the only way to become a famous musician is to have good music that fans will like. One of the ways fans learn about an artist’s new songs is through ads. A fan would be watching TV or listening to music on their smartphone, and an ad might pop up with their favorite artist’s new song. The fan would most likely wonder what is was and download it. Artists should continue to allow their music to be placed in advertisements because it helps them earn money, and it can help them get recognized.

According to Bassham et al. (2002), a logical fallacy is “an argument that contains a mistake in reasoning” (p. 140). There are two types of logical fallacies, fallacies of relevance, and fallacies of insufficient evidence. Fallacies of relevance happen when the premises are not logically relevant to the conclusion. Fallacies of insufficient evidence occur when the premises do not provide sufficient evidence to support the conclusion. Though there are several logical fallacies, four logical fallacies commonly found in advertising are amphiboly, appeal to authority, appeal to emotion, and non sequitur.

While health foods stores attract consumers to purchase health supplements, many manufacturers use health food stores to promote their bogus products. In March 1999, the FTC filed a complaint in federal court against the makers of Vitamin O. The company ran false ads claiming the Vitamin O supplement prevents cancer, heart, and lung disease by adding an extra oxygen supplement to the bloodstream. With no scientific evidence to prove the benefits of Vitamin O, the two companies from Washington agreed to a settlement of $375,000 for consumer compensation. The settlement prohibited the Vitamin O manufacturers from making claims that were unsupported about the Vitamin O health benefits. Testimonials and endorsements of product represented through previous experience from members of the public who used the product were also prohibited in the settlement. In conclusion, marketing agents with false science beliefs have one common goal: To sell! We as consumers must be aware and informed of unknown supplements that claims to have a great deal of impact to your life. These products are known for its testimonials by doctors and actors that make claims of using the product. Pseudoscience supplements have caused serious illnesses and even death due to consumers lack of knowledge when purchasing these products. It is strongly recommended that consumers research the companies and the product that advertise false products very carefully before purchasing a supplement that claims to

Throughout our lives, we’re constantly coming upon advertisements. As you watch TV, listen to the radio, or scroll up and down on social media you’re more than likely to come upon advertisements that involve athletics. Sports and ads are two things that most likely could be heard or seen. Most people relate to these as well. Normally, an advertisements purpose is to give away a message as well as promote what they are wanting you to buy.

So you are walking through the grocery store and you see a bottle of orange juice. That bottle happens to say “Non-GMO.” The average consumer might say “That’s good. I don’t mind paying a little extra for that.” You see though, there is a small problem with that label. There is in fact no such thing as a GMO orange, and the companies are knowingly using that to get the consumer to pay more, which is false advertising. Many people would say that “That label is true then. Isn’t it?” Not exactly. There is the question that will be spoken about in this essay.

Many substances are wonderful for the human body, but can be dangerous at high levels. For example, many people love almonds, they are sprinkled on ice cream, cooked in casseroles and eaten raw. There are sweet almonds and bitter almonds; the only problem with the bitter almonds is that they are full of cyanide (Frater, 2009). Therefore, it is a good thing to know what is in the food being consumed. Rachel knows that something is wrong because of the way she feels, and there are two agencies that she can contact, the FCC and the FDA. Since Rachel believes that the advertising is misleading, she could contact the FCC. They regulate any type of broadcast advertising and will investigate any claims that the supplement is making to see if they are true (Consumer, 2015). Rachel should first see her doctor to find out if her leg cramps and headaches have another cause, and if there is no other reason for the way she feels, she could also contact the FDA. After she reports her adverse reactions to the product the FDA will examine the supplement to see if there are any harmful substances in the product (Report, 2015). The two agencies will conduct an investigation and act upon their