Representation is the portrayal of something or someone in a particular way. In media every gender, race and ethnicity is represented in a certain way. Over the years women have been represented stereotypically as sex symbols and have been objectified to men. In this essay I will be talking about how women are represented in the media. I will be using Beyonce's music video ‘Run the world’, Blurred Lines by Robin Thicke featuring Pharrell and T.I and All in my head by Fifth Harmony featuring Fetty Wap. Blurred Lines by Robin Thicke ft Pharrell, T.I was a success worldwide. Released in March 2013 this R&B song peaked number one in at least 25 countries. This song became one of the best selling singles of all time, with sales of 14.8 million, …show more content…
The video won Best Choreography at the 2011 MTV Music Awards and Best Dance performance at the 2011 Soul Train Music Awards. With about 360 million views on youtube this song was a big success. In the video Beyonce's lyrics are all about female empowerment but her video juxtaposes the message she is trying to get across. In the video she is representing herself and women as sex symbols whereas the lyrics are empowering to women saying that ‘Girls run the world’. In the image to my right we see Beyonce with her butt up in the air on her hands and knees. The director did this to attract the male audience into watching and listening to her song. The image to the left supports Andrew Goodwin's theory of Notions of looking. Beyonce is wearing a yellow body suit type of dress with two slits up to her hip on both sides of her legs with black knee high boots. It’s as if this video is dedicated to the act of voyeurism, this often happens with female pop stars who perform sexual dance routines to cater for a wider …show more content…
In this image we see two 13 year olds of different generations, the one on the left was taken 10 years ago and the one on the right was taken 2 years ago. We can see a clear distinction between then and now. The photo on the left shows a young teenage girl wearing jeans and a shirt with a jacket. If she is wearing any makeup it is very neutral and innocent, the image doesn’t show off any assets or suggests anything sexual. Whereas the image to he right she is wearing a pantsuit with a really low V-cut. She has a full face of makeup on and her hair slicked back into a high ponytail. The difference that a decade can make blows my mind. Children are being exposed to women wearing small skimpy clothing and a face full of make up. I believe that since they are on T.V children are looking up to them wanting to be like them. This is where children are exposed to how men are treating women and how women are treating themselves. Kids don’t know any better they just want to be like their favourite movie star or singer and copy how they act, dress and present themselves. This is why society is like this nowadays. Back when music videos were innocent and didn’t represent women as a sexual icon it was okay for children to watch them, but nowadays parents need to be very aware of what their children are watching, even if
“Miss Representation” is a film released in January 2011, which shows the various ways the media represent women. In the short trailer it starts by showing quotes, various statistics, and input of various influential women, on how women are misrepresented in our society. Some statistics include on how women are vastly outnumbered by men in leading positions in the workplace and in government. It also claims that the media only uses women’s sexualized image for money, not because it is what consumers want to see in advertisements. For example, in a video explaining oversexualizing in young children Geena Davis comments, “…in G-rated animated films the female characters wear the same amount of sexually revealing
The sexualisation of women in advertising has become a very prominent and controversial issue in today’s society. Many brands, products and campaigns we are presented with portray women as being available and willing sexual objects, who exist to cater to the male gender. Gucci is one such brand that does this, focusing on emphasizing the sexual appeal of the female gender in order to sell their products, because as advertisers know: ‘sex sells.’ This new cultural shift can however, be seen as politically regressive for women, as the ideology it brings negatively impacts how women are viewed by society and how they view themselves.
All, of the dancers in this music video are African-American, and it is very clear. None of their hair is straightened, they are all in Black Panther-esque outfits, and they are “unapologetically black.” The concept of this video is head-on addressing systemic racism. An obvious example is the dancers but there are also many more. For one, the opening scene, as referenced earlier, includes Beyoncé herself standing on a police car flooded in water while a clip saying “What happened in the New Orleans?” plays in the background. This artist is using her platform to bring attention to the hurricane in New Orleans and how there was little to nothing done by police there. She is calling out the system in this video.
“Miss Representation” is a documentary film that is made by Jennifer Seibel Newsom. This film talks about many issues from the roles of females in politics, and the ways in which media negatively impacts women. The film examines how the media have contributed to the underrepresentation of women. Therefore, eventually, the film is persuading people to be open-minded, and study how media affects our perception, judgment, and behaviors. The targeted audience of this film is all people who live in America. People should be convinced to change their mind about stereotypes on women. Jennier effectively convinces the audience that the mainstream media has mainly contributed to the under-representation of women through the use of statements claimed
For nearly twenty years, Beyoncé has lived her life in the public eye yet she has always kept her cool, been submissive, and rather quiet when it came to her personal endeavors however after releasing the film “Lemonade”, we are able to see her in a vulnerable light. In Jeremy Helliger’s article: “Dear Beyhive: Stop Whining. Beyoncé Still Hasn’t Earned Her Album Of The Year Grammy” he addresses the idea that although Beyoncé was able to encourage black women to be proud and free, she also she missed the mark by adding raunchy, over the top content to her vulnerability.
Beyoncé recently released her music video on Saturday February 6, 2016. Beyoncé 's "Formation" video forms messages in text and visuals that fits today 's social issues. They call attention to the audience mainly for women and Black America. This piece of rhetoric creates meaning in society by giving us events and visuals to help the
“Miss Representation” is a documentary film in 2011 which is made by Jennifer Siebel Newsom. Messages in the film have implicit meanings that women need and want to be positive role models and have their interests in social and life. Miss Representation is a film about how media portrays women in society. The trailer for “Miss Representation” is eight minutes and 52 seconds long, so it gives a lot of information overall the film. It is started with the quote “The most common way people give up their power is by thinking they don’t have any” and many news sentences about teenagers spend time for media which take attention of audiences. It’s like a real report because the film is on interwove interviews. In addition, the trailer has a lot of
She dances in a colonial house’s hallway; while drawing reference to several southern states, while displays that she loves herself and her origin. She illustrates to the audience they should be proud of their ethnicities and celebrate their origins and draws focus on the many people devastated in New Orleans. Sometimes, throughout society there is pressure to alter ones skin tone, nose, or hair to conform to the while Anglo-Saxon expectations of beauty. In this video, Beyoncé makes it clear that she’s not interested in this from embracing her ethnicities and Southern
This is the thesis set out by "Miss Representation", a documentary directed and produced by actress, activist and documentary filmmaker Jennifer Siebel Newsom. The documentary gives a good perspective on why the representation of women in the media is so important in our society. The message the film gets across to viewers is that the way women are often portrayed is damaging- to media consumers of all genders and ages. The way the media treats women is the cause of soaring numbers of women who develop eating disorders, the sexualisation of, and violence against women.
This includes standards of beauty, empowerment, culture, and the shared parts of our history. The message that Beyonce is trying to convey to us is that there are real issues going on that are constantly being ignored. She is also stating that if no one else will voice their opinions on these issues then she will. As I analyzed the position that I received was discrimination to African American culuture, police brutality, tragedy, and cultural pride. I agree with the message behind this video/song. For many years cultural issues have been ignored and failed to be solved due to political
Miss Representation speaks to many of the principles of representation we have learned in this course. The film’s overarching message that there are not enough good role models and too many bad ones for women in media directly relates to the ideas of descriptive representation. Moreover, the consumption of media that objectifies and sexualizes women, as well as the call to boycott said media, while not stated in the film, is based upon the ideas of representative claims making and the acceptance and rejection of these claims.
The video has scenes of a church, a club, a hair store, a plantation house, old school cars, black cowboys, and clips of black lives matters rallies. She chooses these particular scenes to stand out and a make statements without having to verbally. She uses this tactical approach to address racial injustices, prejudice, embracing racial pride, and family through her platform. In the plantation house scene, Blue Ivy, Beyonce’s daughter is shown playing with other young black girls all crowned in natural thick curly afros. Beyonce quotes this scene with, “I like my baby hair with baby hair and afros”, being she is often criticized for leaving Ivy’s hair in its natural state She continues to acknowledge her unconditional love despite how the world views the ones she loves with, “ I like my negro with Jackson Five nostrils”, as Jay-Z is always scrutinized for his large assets. This shows Beyonce is proud and openly embracing her roots and her family. In the hair store scene she is shown twirling a cluster of blonde weave braids, smacking on chewing gum and running her hands through a wig on a mannequin head. She use this scene to characterize her as a typical average black women hence hair stores are influential to many black girls and women as well as very prominent in black communities/culture. She is addressing racial injustices, prejudice, embracing racial pride, and
In her 2016 VMA performance Beyoncé ended her song formation with a giant neon sign behind her reading ‘feminist.’ Her live performances have often been a way for her to portray political views and catch global attention. Feminist is a word for some that has a negative connotation associated with it. Beyoncé is aware of her influence and by standing next to the notorious word she is using her brand to help create change in society. Global praise has also been given to her for her “****Flawless” music video. The video begins with a 9 year old Beyoncé auditioning for star search the music proceeds. At the end of the video it shows the girl group losing the competition. Though she often preaches the perfection of women this shows that we all have our imperfections and sometimes you lose. Beyoncé is empowering women by showing that no one's too good to lose, its part of life. The songs also contains an excerpt from (Chimamanda Ngozi Adichie’s ‘We Should All Be Feminists’) speech:
The message that was presented in the video “Miss Representation” was that the media is a powerful tool to shape the world. However, the media has been utilized not for the benefit of human being instead in the most negative way that anyone can possibly think of. It has indeed shape the representation of women globally in this generation. It degenerated the name of woman and what they are capable in this world whether they are use for political, and/or economical. The trailer for Miss Representation presented this powerful message through the usage of a video of selected people being interviewed about feminism and the cruelty that they endure during the twentieth century. This highly sensitive message in the video of Miss representation is
In this music video Beyonce sings about the issues of brutality that the black community faces. The video was released during Black History Month, which made it perfect timing in contributing support for the issue at hand. Beyonce sets the seen in New Orleans after Hurricane Katrina struck. The entire video is shot with very de-saturated lighting to express the darkness and brutality of the message. The video begins with the establishing shot of Beyonce on top of a police car submerged in the flooded NOLA waters. This shot guides viewers to Beyonce’s first issue regarding police brutality that the black community faces. Throughout the video Beyonce also employs