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Shield Financial : A Special Assignment

Decent Essays

As William Cron and Thomas DeCarlo (2009) mention, “agents are used to develop new markets”. According to the case study “Shield Financial: A Special Assignment” the markets that will replace agents with a salesforce have seen significant growth, therefore, Vinny and Shield Financial see the opportunity to remove the middleman and directly sale from the company. In order to do so smoothly, it is important that Doug communicate well with the regional sales manager, keeping the information of the change on a need to know bases though company employees only and preparing a plan to keep the customers of the agents, Doug and Shield have the potential for a successful change from brokers to a direct salesforce.
Regional Sales Managers
Doug made a good call to immediately meet with the two regional sales managers. The change is inevitable and though communication with the company’s team can help Doug create the best plan to support the needs of Shield Financial. The regional manager work closely with the agents that they have found, therefore, they know the agents better than Doug. He needs to advise them that the information provided was not yet ready for public consumption while taking their concerns and advice into serious consideration. By being a participative leader, Doug has the opportunity to work with the team to create a plan, with the authority to make the final decision (Deal, 2014).
Potential Economic Hardship
A plan needs to be in place for training the salesforce.

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