Shopping Malls

David Guterson’s, Enclosed. Encyclopedic. Endured: One Week at the Mall of America, offers a commentary revolving around modern American malls and their effects on society. Guterson claims that while American malls offer a look into American culture, they have altered society to become more shallow and materialistic through his observations of the Mall of America. Guterson also predicts that in future times, the traditional marketplace will be replaced by the desolate megamalls of tomorrow. Guterson asserts that while malls provide a window into American culture, what he observes is cause for alarm. Every year, Americans spend their hard earned money in malls. Sales for the Mall of America jumped from 650 million dollars in 1993, to 1 billion

To keep a local suburban regional shopping mall from reaching its decline, there are a few things that must be done to keep your mall relevant in today’s society. One must spend time and money during the maturity phase to keep with today’s trends. Getting more or newer department or anchor stores may help to draw in business. Then fill the other empty spaces with specialty stores, offering products that consumers can’t get anywhere else. Another option for managers is to find a niche in the community that will draw consumers in.

In “Enclosed. Encyclopedic. Endured: The Mall of America,” David Guterson’s description concerning the Mall of America researches into numerous surfaces that are entrenched throughout the mall both physically and psychologically. David Guterson claims that the Mall is a psychological impact on the applicants inside. He makes this claim through his portrayals of the shopping mall’s: exterior and interior environment, the people he interviews, and the malls many titles.

All the more poignant, in fact, because the first US malls were not meant to have been sited miles from anywhere and reached only by big, air-conditioned automobiles with automatic transmission and power-everything. No, Viktor Grun, the ‘father of the shopping mall’ meant them to be the core around which new

one center around which activities revolve ? for example, a port, a neighborhood business center,

The Plaza have Gucci, Tiffany and CO., Burberry, the Apple store, and so much more. I like how they have stores that fits both middle and high class shoppers. For instance, if a middle class shopper was to go to the Plaza, they’d be able to enjoy the scenery, purchase items from the stores I mentioned above and get a bite to eat at a reasonable price. High class shoppers can fool you also. They will shop at stores middle class shoppers shop at and still make something as simple as an outfit look good. They can be really conservative, but when it comes to the finer things they will go all out. The saying you get what you pay for is so true. Even for myself, I’m not high class but I do like to pay for things that are worth

Section 1 provides a discussion of the evolution of shopping center design and identification of the recent and current trends.

After reading, “Enclosed. Encyclopedic. Endured: The Mall Of America.” I’ve came to the conclusion that at one point in everyone's lives, we’ve all looked at malls as if they were something magnificent. The way malls have been portrayed over the years, they are practically the next best thing to an amusement park.

“The shopping mall is the public marketplace of the wealthy industrialized societies. Malls are expensive to build and operate, and typically several gigantic chain department stores act as “anchors” for the mall. These department stores are connected by climate-controlled passageways lined with smaller stores offering everything from ice cream to speciality clothing to movie theaters.” (Plattner 1989, 173)

Community stores tend to be small, whereas malls are quite large. A commonly known neighborhood store like Fiesta covers only 100,000 square feet not counting the parking lot (About Fiesta). While a shopping complex like The Woodlands Mall covers 1,338,628 square footage without counting the 5,800 parking spots, and is two stories high (The Woodlands Mall). Even without knowing the square footage of both establishment. Just hearing the word “mall” one could conclude the mall is definitely the largest of the two. However, the difference is obvious, Fiesta is about 1/13 of size of The Woodlands Mall. Figuratively, Fiesta and its parking lot probably would take up only one section of the many parking

"...several new [building] projects have incorporated zonal merchandising principles, including Rivertown Crossings in Grand Rapids, Mighigan, which...grouped some categories of stores by product line carried, and Park Meadows in Denver, Colorado...has grouped stores by customer lifestyle. Attempts to reconfigure existing centers around zonal merchandising ideas, such as the changes at Glendale Galleria in Glendale, California, seem to be successful as well." (insert book authors)

There is also an ethical issue in the description of the stores themselves. The website promotes the locations as “8,000 square feet of retail space in a fashionable shopping center” (Kudler Fine Foods). Again the terminology in that statement may be perceived as condescending as if certain individuals would not be welcomed within the locations.

In 2002, the Community Family Life and Recreation Center opened, housing an auditorium, game room, dance studio, kitchen, gymnasium, meeting spaces, and computer labs. The community center also has a health clinic run through Duke Hospital. Some programs offered at the community center include GED programs, head start, senior daycare, recreation activities, and the CommUNITY Scholars After School Tutorial Program. The Community Family Life and Recreation Center describe themselves as “a gathering place where neighborhood residents come to learn, receive health care services, meet and play”

Shopping in a store where the extended enterprise trade and international exchange with the developed countries. At the shopping mall, there are many department stores, shops, including many types of venue. Whether is a suburb of the city streets, city center or outlet center shopping mall corner convenience store, in life there are much traditional shopping location choices. Traditional retail is more dependent on location. Online shopping is usually at home or Office, you can use the convenient online computer search. Generally, the usual discussion the online shopping takes place on the internet website, so the location does not play an important role in online

Also, shopping mall popularity is shrinking, with some retailers focusing on and consumers preferring stand-alone locations similar to Kohl’s. Over the